Welcome to our dedicated page for IZEA Worldwide news (Ticker: IZEA), a resource for investors and traders seeking the latest updates and insights on IZEA Worldwide stock.
IZEA Worldwide, Inc. (NASDAQ: IZEA) is the premier technology platform that bridges the gap between marketers and influential creators. Headquartered in Winter Park, Florida, with additional offices in Los Angeles, San Francisco, Chicago, and Toronto, IZEA specializes in automating influencer marketing and bespoke content creation.
Through its innovative platform, IZEA connects brands with a diverse array of social influencers, ranging from leading bloggers and social media personalities to A-list celebrities and professional journalists. These creators are compensated for producing and distributing text, videos, photos, and status updates through social media channels, providing marketers with influential content and engaging stories that drive brand awareness.
IZEA's core offerings include The Creator Marketplace, IZEA Flex, and Full-Service Influencer Marketing, which empower brands to engage and transact with a wide spectrum of social influencers. Serving as a champion for the Creator Economy, IZEA has facilitated nearly 4 million transactions between online buyers and sellers since launching the industry's first-ever influencer marketing platform in 2006.
In recent developments, IZEA announced the launch of Quadra, a new generative image model available in FormAI, its suite of AI tools specifically designed for influencer marketing. Quadra offers higher-resolution and lifelike images, enhancing the representation of human characteristics such as eyes, teeth, and hands. The introduction of Quadra marks a significant step forward in IZEA’s commitment to leveraging AI for improved content quality and faster image generation.
IZEA's influence extends globally, with geographic reach across North America, APAC, and beyond. The company continues to drive innovation and growth through strategic partnerships, cutting-edge technology, and a strong focus on scaling content production and digital engagement for leading brands and agencies.
To stay updated on IZEA's latest news and developments, visit izea.com or follow them on X.com/izea.
IZEA Worldwide has secured a mid six-figure contract expansion with a major mobile telecommunications company, marking the largest single contract in its history. This expansion of managed influencer marketing services continues their existing relationship, with activations starting in Q4 2021 and extending into 2022. In addition, IZEA achieved a record in Managed Services bookings for Q3 2021, totaling $11.3 million, a 181% increase year-over-year from $4.0 million in Q3 2020.
IZEA Worldwide welcomes The Cut, a sports and entertainment marketing agency, into its Talent Partner Program, enhancing influencer marketing collaborations. The Cut represents over 90 athletes from major leagues including MLB, MLS, NBA, NCAA, and NFL, aiming to maximize their clients' potential through strategic partnerships. CEO Ted Murphy emphasized the ongoing growth of the Creator Economy, while The Cut's President Brad Cutler highlighted the synergy between their client strategies and IZEA's resources. This partnership offers enhanced sponsorship opportunities and access to exclusive marketing initiatives.
IZEA Worldwide, Inc. (NASDAQ: IZEA) has secured three new influencer marketing contracts from a Fortune 100 media company in October. These contracts aim to enhance streaming subscription revenue and are part of an ongoing relationship that has grown into a multi-million-dollar annual commitment. This year alone, IZEA has executed over 20 campaigns for this client, focusing on high-profile entertainment franchises. Founder and CEO Ted Murphy highlighted the consistent growth in commitments, showcasing the effectiveness of IZEA's influencer campaigns.
IZEA Worldwide reported record Managed Services bookings of $11.3 million in Q3 2021, a 181% increase year-over-year compared to $4.0 million in Q3 2020. This surpasses the prior record of $11.1 million set in Q2 2021. The growth was fueled by the addition of new influencer marketing customers, including Fortune 500 brands. Management highlights substantial investments made throughout the year, enhancing sales performance. Total active software customers have doubled since September 2020, primarily driven by IZEAx Discovery.
IZEA Worldwide, Inc. has reported a significant increase in Managed Services Bookings, reaching $8.5 million in Q3 2021, a 115% growth compared to $4.0 million in Q3 2020. This quarter marks the company's best Q3 performance to date with new customer counts more than doubling and their spend tripling compared to last year. Existing customers contributed $5.2 million, accounting for 62% of total bookings. The firm emphasizes strong sales momentum and customer expansion in influencer marketing services.
IZEA Worldwide announced a contract expansion with a Fortune 100 media company, focusing on influencer marketing for an upcoming live streaming event. This mid-six-figure deal leverages IZEA's extensive influencer network to enhance online entertainment promotion. CEO Ted Murphy highlighted the significant shifts in media consumption due to COVID-19, predicting that these trends—such as increased online events—will persist. IZEA continues to foster the Creator Economy, allowing content creators to monetize their influence.
IZEA Worldwide has partnered with Multicart Solution to enhance influencer marketing effectiveness. This collaboration enables brands to gain access to sales data from influencer campaigns, optimizing the consumer purchase path. Multicart's technology allows influencers to link multiple products, offering a seamless shopping experience across platforms like TikTok and Instagram. This partnership is expected to drive engagement and increase conversions for brands while providing analytics that demonstrate return on investment.
IZEA Worldwide, Inc. (NASDAQ: IZEA) has reported record-breaking bookings, surpassing $23.5 million in Managed Services Year to Date, marking 2021 as its best year in company history with one third of the fiscal year remaining. The total bookings for the full 2020 fiscal year were $17.3 million. The company added three new Fortune 500 customers in August, and bookings for Q3 2021 are up 50% compared to Q3 2020. Revenue from Managed Services is recognized over an average period of 9 months.
IZEA Worldwide has secured a contract as an influencer marketing partner with a Fortune 500 alcoholic beverage manufacturer, focusing on promoting a portfolio of bourbon brands through social media. This partnership is set against the backdrop of changing consumer behaviors due to COVID-19, with a shift towards online purchasing and influencer recommendations. IZEA aims to leverage its extensive experience in regulated industries and its proprietary software platform, IZEAx, to manage content creation and compliance effectively.
IZEA Worldwide has secured a new contract with a Fortune 10 customer, marking its second contract award of 2021. Since becoming an approved vendor in 2017, IZEA has consistently been awarded new contracts, celebrating five years of collaboration with this retailer. Founder and CEO Ted Murphy highlighted the rigorous partner selection process that IZEA successfully navigated, emphasizing the company's commitment to quality service. IZEA has facilitated nearly 4 million transactions in the growing Creator Economy, enabling brands to enhance digital engagement and drive ROI.
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