IZEA Adds Two New Fortune 500 Companies as Clients
IZEA Worldwide, Inc. (NASDAQ: IZEA) has expanded its client base by adding two Fortune 500 companies, enhancing its influencer marketing capabilities. The new clients include a food wholesaler as a software customer and an entertainment company for managed services. The firm reported an all-time high in SaaS licensing customer count for Q2 and exceeded that number in Q3. Additionally, July 2021 marked record bookings for managed services, surpassing Q3 2020 totals. Bookings, while a key sales indicator, are not directly tied to quarterly revenue.
- Added two Fortune 500 companies to the client roster.
- Achieved record SaaS licensing customer count in Q2 and Q3.
- July 2021 was the best month in history for Managed Services bookings.
- Managed Services bookings in Q3 2021 exceeded all of Q3 2020.
- None.
Orlando, Florida, Aug. 17, 2021 (GLOBE NEWSWIRE) -- IZEA Worldwide, Inc. (NASDAQ: IZEA), the premier provider of influencer marketing technology, data, and services for the world’s leading brands, announced today that the company has expanded its client roster with two new Fortune 500 companies. IZEA has added a food and grocery wholesaler as a software customer, as well as an entertainment company as a managed services customer. IZEA will be helping both organizations scale their influencer marketing efforts through campaigns utilizing IZEAx.
“We are thrilled to add these megabrands to our roster and look forward to seeing the content that our influencers produce to promote them,” said Ted Murphy, Founder and CEO of IZEA. “We continue to see expansion of our customer base at both ends of the spectrum, serving small agencies and direct-to-consumer brands to the world’s biggest companies. We hit an all-time record for SaaS licensing customer count in Q2 and have already eclipsed that number in Q3.”
IZEA previously announced that July 2021 was the best July in company history for Managed Services bookings. Managed Services bookings for Q3 2021 to date have exceeded all of Q3 2020.
Bookings are a measure of all sales orders minus any known cancellations or refunds in the same time period with respect to such sales orders or refunds. Management uses bookings to inform expectations of total sales activity. Bookings are not always an indicator of revenue for the quarter and could be subject to future adjustment. Revenue from Managed Services bookings are typically recognized over a 9-month period on average, though larger contracts may be recognized over longer periods of time. IZEA recognizes Managed Services revenue based on a percentage of completion.
About IZEA Worldwide, Inc.
IZEA Worldwide, Inc. (“IZEA”) is a marketing technology company providing software and professional services that enable brands to collaborate and transact with the full spectrum of today’s top social influencers and content creators. The company serves as a champion for the growing Creator Economy, enabling individuals to monetize their content, creativity, and influence. IZEA launched the industry’s first-ever influencer marketing platform in 2006 and has since facilitated nearly 4 million transactions between online buyers and sellers. Leading brands and agencies partner with IZEA to increase digital engagement, diversify brand voice, scale content production, and drive measurable return on investment.
Safe Harbor Statement
All statements in this release that are not based on historical fact are “forward-looking statements” intended to qualify for the safe harbor from liability established by the Private Securities Litigation Reform Act of 1995. Forward-looking statements, which are based on certain assumptions and describe our future plans, strategies and expectations, can generally be identified by the use of forward-looking terms such as “may,” “will,” “would,” “could,” “should,” “expect,” “anticipate,” “hope,” “estimate,” “believe,” “intend,” "likely," "projects," “plans,” "pursue," "strategy" or "future," or the negative of these words or other words or expressions of similar meaning. Examples of forward-looking statements include, among others, statements we make regarding performance under customer contracts, expectations of operating results that remain subject to completion of financial closing procedures, IZEA’s ability to increase revenue and bookings, growth or maintenance of customer relationships, and expectations concerning industry trends or IZEA’s business strategy. Forward-looking statements involve inherent risks and uncertainties which could cause actual results to differ materially from those in the forward-looking statements, as a result of various factors including, among others, the following: competitive conditions in the content and social sponsorship segment in which IZEA operates; failure to popularize one or more of the marketplace platforms of IZEA; our ability to establish effective disclosure controls and procedures and internal control over financial reporting; our ability to satisfy the requirements for continued listing of our common stock on the Nasdaq Capital Market; changing economic conditions that are less favorable than expected; and other risks and uncertainties described in IZEA’s periodic reports filed with the Securities and Exchange Commission. The forward-looking statements made in this release speak only as of the date of this release, and IZEA assumes no obligation to update any such forward-looking statements to reflect actual results or changes in expectations, except as otherwise required by law.
FAQ
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