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Accelsius Promotes Liz Cruz to Chief Marketing Officer and Appoints Lucas Beran as Director of Product Marketing

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Accelsius, a leader in two-phase direct-to-chip cooling technology, announced key leadership changes in its marketing team. Liz Cruz, previously Senior Director of Product Marketing and Business Development, has been promoted to Chief Marketing Officer. The company also appointed Lucas Beran, former Dell'Oro Group Research Director, as Director of Product Marketing.

These strategic appointments follow Accelsius' successful $24 million Series A funding. Cruz brings 15 years of data center industry expertise and will lead the company's marketing strategy and brand development. Beran's extensive market intelligence in data center infrastructure will support the company's growth phase. Former CMO Rich Perley will transition to a Strategic Advisor role.

Both appointments aim to strengthen Accelsius' position in providing cooling solutions for modern data centers, particularly focusing on supporting AI workloads and building sustainable digital infrastructure.

Accelsius, leader nella tecnologia di raffreddamento diretto a chip in due fasi, ha annunciato importanti cambiamenti nella leadership del suo team marketing. Liz Cruz, precedentemente Direttore Senior del Marketing di Prodotto e Sviluppo Business, è stata promossa a Chief Marketing Officer. L'azienda ha anche nominato Lucas Beran, ex Direttore della Ricerca del Dell'Oro Group, come Direttore del Marketing di Prodotto.

Queste nomine strategiche seguono il successo di Accelsius nella raccolta di fondi di 24 milioni di dollari nella Serie A. Cruz porta 15 anni di esperienza nell'industria dei data center e guiderà la strategia di marketing e lo sviluppo del marchio dell'azienda. La vasta intelligenza di mercato di Beran nell'infrastruttura dei data center supporterà la fase di crescita dell'azienda. L'ex CMO Rich Perley passerà a un ruolo di Consulente Strategico.

Entrambe le nomine mirano a rafforzare la posizione di Accelsius nell'offrire soluzioni di raffreddamento per i moderni data center, con un particolare focus sull'assistenza ai carichi di lavoro dell'IA e sulla costruzione di un'infrastruttura digitale sostenibile.

Accelsius, líder en tecnología de enfriamiento directo a chip en dos fases, anunció cambios clave en la dirección de su equipo de marketing. Liz Cruz, anteriormente Directora Senior de Marketing de Producto y Desarrollo de Negocios, ha sido promovida a Directora de Marketing. La compañía también designó a Lucas Beran, ex Director de Investigación del Dell'Oro Group, como Director de Marketing de Producto.

Estos nombramientos estratégicos siguen la exitosa obtención de financiamiento de 24 millones de dólares en la Serie A por parte de Accelsius. Cruz aporta 15 años de experiencia en la industria de centros de datos y liderará la estrategia de marketing y el desarrollo de la marca de la empresa. La extensa inteligencia de mercado de Beran en infraestructura de centros de datos apoyará la fase de crecimiento de la compañía. El ex CMO Rich Perley pasará a un rol de Asesor Estratégico.

Ambos nombramientos tienen como objetivo fortalecer la posición de Accelsius en el suministro de soluciones de enfriamiento para los modernos centros de datos, enfocándose especialmente en apoyar las cargas de trabajo de IA y en construir una infraestructura digital sostenible.

Accelsius는 2단계 직접 칩 냉각 기술의 선두주자로서 마케팅 팀의 주요 리더십 변화를 발표했습니다. Liz Cruz는 이전에 제품 마케팅 및 비즈니스 개발의 수석 이사였으며, 최고 마케팅 책임자로 승진했습니다. 회사는 또한 전 Dell'Oro 그룹의 연구 이사인 Lucas Beran을 제품 마케팅 이사로 임명했습니다.

이러한 전략적 임명은 Accelsius의 2400만 달러 시리즈 A 자금 조달 성공 이후 이루어졌습니다. Cruz는 데이터 센터 산업에서 15년의 전문 지식을 보유하고 있으며, 회사의 마케팅 전략과 브랜드 개발을 이끌 것입니다. Beran의 데이터 센터 인프라에 대한 폭넓은 시장 정보는 회사의 성장 단계에 기여할 것입니다. 전 CMO인 Rich Perley는 전략 고문 역할로 전환할 것입니다.

두 임명 모두 최신 데이터 센터를 위한 냉각 솔루션 제공에서 Accelsius의 위치를 강화하는 것을 목표로 하며, 특히 AI 작업 부하 지원과 지속 가능한 디지털 인프라 구축에 중점을 두고 있습니다.

Accelsius, un leader de la technologie de refroidissement direct à puce en deux phases, a annoncé des changements importants dans la direction de son équipe marketing. Liz Cruz, auparavant Directrice Senior du Marketing Produit et du Développement Commercial, a été promue au poste de Directrice Marketing. L'entreprise a également nommé Lucas Beran, ancien Directeur de la Recherche du Dell'Oro Group, comme Directeur du Marketing Produit.

Ces nominations stratégiques font suite au succès d'Accelsius dans la levée de fonds de 24 millions de dollars lors de la Série A. Cruz apporte 15 ans d'expertise dans l'industrie des centres de données et dirigera la stratégie marketing et le développement de la marque de l'entreprise. L'énorme intelligence de marché de Beran dans l'infrastructure des centres de données soutiendra la phase de croissance de l'entreprise. L'ancien CMO Rich Perley passera à un rôle de Conseiller Stratégique.

Ces deux nominations visent à renforcer la position d'Accelsius dans la fourniture de solutions de refroidissement pour les centres de données modernes, en mettant l'accent sur le soutien aux charges de travail de l'IA et sur la construction d'une infrastructure numérique durable.

Accelsius, ein führendes Unternehmen in der zweiphasigen Kühletechnologie für Chips, hat wichtige Führungswechsel im Marketing-Team angekündigt. Liz Cruz, zuvor Senior Director für Produktmarketing und Geschäftsentwicklung, wurde zur Chief Marketing Officer befördert. Das Unternehmen ernannte außerdem Lucas Beran, ehemaligen Forschungsdirektor der Dell'Oro Group, zum Direktor für Produktmarketing.

Diese strategischen Ernennungen folgen auf die erfolgreiche 24 Millionen Dollar Serie A Finanzierungsrunde von Accelsius. Cruz bringt 15 Jahre Erfahrung in der Datenzentrumsbranche mit und wird die Marketingstrategie und Markenentwicklung des Unternehmens leiten. Berans umfangreiche Marktforschung zur Datenzentrumsinfrastruktur wird das Wachstum des Unternehmens unterstützen. Der ehemalige CMO Rich Perley wird in eine Rolle als Strategischer Berater wechseln.

Beide Ernennungen zielen darauf ab, die Position von Accelsius bei der Bereitstellung von Kühllösungen für moderne Datenzentren zu stärken, insbesondere mit Fokus auf die Unterstützung von KI-Workloads und den Aufbau einer nachhaltigen digitalen Infrastruktur.

Positive
  • Successfully raised $24 million in Series A funding
  • Strategic strengthening of marketing leadership with industry experts
  • Expansion of market positioning in the growing AI-driven data center cooling sector
Negative
  • None.
  • Cruz brings 15 years of data center industry expertise and has driven Accelsius’ successful product marketing strategy and market expansion initiatives
  • Former Dell’Oro Group Research Director Lucas Beran brings deep data center infrastructure expertise as new Director of Product Marketing
  • Strategic appointments reinforce Accelsius’ commitment to delivering innovative liquid cooling technology and driving data center efficiency

AUSTIN, Texas--(BUSINESS WIRE)-- Accelsius™, a leader in innovative two-phase, direct-to-chip cooling technology, today announced the promotion of Liz Cruz to Chief Marketing Officer. Cruz previously served as Senior Director of Product Marketing and Business Development and has been instrumental in driving the company’s product marketing strategy and market expansion.

The company also appointed Lucas Beran, a data center industry expert, as Director of Product Marketing. Beran joins the team from Dell’Oro Group, where he served as Research Director, covering the physical infrastructure of data centers. His deep expertise and market insights will help drive the company’s next growth phase following its successful $24 million Series A funding.

“Liz’s promotion to Chief Marketing Officer reflects our commitment to developing strong leadership from within. Her deep understanding of our technology and proven ability to drive market strategy makes her the ideal person to lead Accelsius’ marketing team,” said Josh Claman, CEO of Accelsius. “Lucas is recognized in the industry as one of the leading global data center analysts. Adding his extensive market intelligence and industry expertise strengthens our leadership team at a crucial time when data centers are adopting advanced liquid cooling systems to support AI workloads. Together, they have an extensive global network of data center experts that helps extend our growing partner ecosystem and accelerate our mission to deliver innovative cooling solutions to our customers.”

As Chief Marketing Officer, Cruz will spearhead Accelsius’ marketing strategy and brand development, working with Beran to drive customer acquisition, enhance brand identity and further entrench Accelsius as an innovator and thought leader. Additionally, Accelsius’ former Chief Marketing Officer, Rich Perley, will transition to the role of Strategic Advisor, where he will continue to leverage his decades of industry experience to guide market positioning and growth strategies.

“Having been a part of Accelsius’ journey, I’ve watched our technology evolve from an innovative concept to a critical solution for modern data centers. Today’s computing demands are pushing thermal limits like never before, and data centers need cooling solutions that can efficiently scale with their ambitions,” Cruz said. “I look forward to working with our team to empower our channel partners and to help customers overcome these challenges while building a more sustainable digital infrastructure.”

“I’ve analyzed the data center cooling market extensively, and it’s clear that two-phase direct-to-chip cooling will be essential for supporting next-generation computing demands,” Beran said. “Accelsius is uniquely positioned to lead this transformation, and I'm eager to help customers realize the full potential of our technology.”

To learn more about Accelsius’ NeuCool two-phase, direct-to-chip in-rack liquid cooling solution, email info@accelsius.com or visit accelsius.com.

About Accelsius
Founded by Innventure, Inc. (NASDAQ:INV), Accelsius empowers data center and edge operators to achieve their business, financial, and sustainability goals through advanced cooling solutions. The patented NeuCool platform provides best-in-class thermal efficiencies through a safe, two-phase liquid cooling system that scales from single racks to entire data centers. For more information, visit www.accelsius.com or follow us on LinkedIn.

Media Contact

Treble

McKenzie Covell

accelsius@treblepr.com

Source: Accelsius

FAQ

What was the size of Accelsius' Series A funding round in 2023?

Accelsius successfully raised $24 million in their Series A funding round.

Who is the new Chief Marketing Officer at Accelsius?

Liz Cruz has been promoted to Chief Marketing Officer at Accelsius, previously serving as Senior Director of Product Marketing and Business Development.

What is Accelsius' main product technology focus?

Accelsius specializes in two-phase, direct-to-chip cooling technology, particularly their NeuCool in-rack liquid cooling solution for data centers.

Who did Accelsius appoint as Director of Product Marketing?

Lucas Beran, former Research Director at Dell'Oro Group, was appointed as Director of Product Marketing at Accelsius.

What happened to Accelsius' former Chief Marketing Officer?

Rich Perley, the former Chief Marketing Officer, has transitioned to the role of Strategic Advisor at Accelsius.

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