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Overview of Greene Concepts Inc.
Greene Concepts Inc. (symbol: INKW) is a publicly traded company that provides premium artesian bottled water under its flagship brand, BE WATER. The company is dedicated to delivering high-quality, healthy, and enhanced beverage choices that not only fulfill hydration needs but also promote overall wellness. With an emphasis on purity and quality, its water is sourced ethically from spring and artesian wells located beneath the Blue Ridge Mountains, ensuring that each bottle meets strict quality and taste standards.
Core Business and Production Excellence
At its core, Greene Concepts operates a sophisticated beverage and bottling facility in Marion, North Carolina. The operation exemplifies state-of-the-art production through continuous process optimizations, including automated filling, capping, labeling, and stringent quality assurance protocols. The company follows detailed sanitation practices and regulatory compliance standards which include regular in-house and third-party testing to adhere to FDA-approved guidelines. This commitment to excellence in manufacturing establishes Greene Concepts as a dependable name in the premium bottled water segment.
Multi-Channel Distribution and Strategic Partnerships
The company enjoys a broad distribution network built on strategic alliances with notable retail giants and white-label partnerships. Its recent expansion includes distributing BE WATER through major retailers such as Walmart across multiple Southeastern states, significantly broadening market penetration. Additionally, Greene Concepts serves as a white-label manufacturer for other premium water brands. These strategic partnerships not only boost its revenue streams but also affirm the company’s adaptability and expansive market presence.
Greene Concepts, Inc. (OTC Pink: INKW) announced the production of its new CBD beverage, Happy Mellow, designed for immune support. This beverage features a combination of Vitamin C, D3, B12, and a patent-pending water-soluble technology for enhanced CBD absorption. Happy Mellow will launch in three flavors: Blood Orange Acai, Lemon Lime, and Plum Punch, all containing 20 mg of CBD. The global CBD beverage market is projected to reach $2.8 billion by 2025, driven by rising demand for wellness drinks.
Greene Concepts, Inc. (OTC Pink: INKW) is making significant progress on multiple key initiatives as of April 19, 2022. The company is nearing the completion of a complex two-year financial audit to become a fully reporting SEC filer, which will streamline future audits. They are also finalizing the launch of their all-natural CBD enhanced beverage, Happy Mellow, with supply chain issues mostly resolved. Additionally, they are designing packaging for a new BE WATER 6-pack and completing a share buyback program aimed at boosting shareholder value.
Greene Concepts has launched a new e-commerce website utilizing Shopify, enhancing its ability to serve a growing customer base. Key features include a product locator for consumers to find BE WATER across the nation and upcoming merchandise like hats and shirts. The company has signed an agreement with a food/beverage broker to expand its retail presence. Currently, BE WATER is available at over 185 Camping World locations and through 27 Amazon fulfillment centers, indicating substantial growth potential.
Greene Concepts, Inc. (OTC Pink: INKW) has launched a new six-pack version of its product BE WATER, introducing a new SKU for retailers and consumers. The updated nutrition label aims to provide more detailed information about the beverage's health benefits. This move responds to requests from retail partners to enhance market presence. CEO Lenny Greene emphasized the importance of bottled water as the top beverage choice in the U.S. The products are sourced from several springs in North Carolina, supporting the company's mission to offer high-quality beverages.
Greene Concepts (OTC Pink: INKW) is launching its new STAY CBD Hemp Sports Beverage Line, available for prelaunch sampling at a promotional price of $1.00 per bottle plus shipping. This beverage line features six flavors, including Charcoal Berry and Tropical Turmeric, and is designed to cater to the increasing consumer demand for health-conscious products. The company emphasizes the unique formulation of its drinks, which includes a blend of CBD, CBN, and CBG. The hemp-infused beverage market is projected to grow significantly, with a forecast CAGR of 54.31% from 2021 to 2028.
Greene Concepts, Inc. (OTC Pink: INKW) has initiated a corporate stock buyback and share retirement program, confirmed by the opening of a dedicated brokerage account. The program will adhere to federal regulations, with share buybacks contingent on market variables. Additionally, the company has settled $130,000 in convertible debt without diluting shares, further reinforcing shareholder value. CEO Lenny Greene emphasizes a commitment to enhancing shareholder returns and building the BE WATER™ brand, while also stating intentions for increased revenue and future product launches.
Greene Concepts, Inc. (OTC Pink: INKW) has expanded its BE WATER distribution into Massachusetts through a partnership with Horizon Beverage, the second-largest liquor distributor in New England. H2O Artesian has commenced deliveries, including an initial truckload to service 1,600 independent retailers in the state. The collaboration aims to enhance product awareness and sales training across various retail channels. Greene Concepts emphasizes its commitment to consumer health and accessibility with its premium artesian water sourced from the Blue Ridge Mountains, anticipating growth in New England markets.
Greene Concepts, Inc. (OTC Pink: INKW) announced a significant purchase order from its distribution partner, H20 Artesian, for three truckloads of BE WATER, totaling over 119,000 bottles. This order aims to boost sales in Florida, marking a pivotal growth phase for the brand. Brian Adkins, H20 Artesian’s principal, highlighted interest from major retailers, suggesting a promising expansion. CEO Lenny Greene expressed optimism for future orders and the crucial role of distributors in achieving success. The company is also enhancing production capabilities at its Marion, North Carolina facility.
Greene Concepts, Inc. (OTC Pink: INKW) is set to launch its new Happy Mellow beverage line in early 2022. The product lineup includes three flavors: Blood Orange Acai, Lemon Lime, and Plum Punch, each infused with 20 MG of proprietary hemp extract and various vitamins. CEO Lenny Greene expressed enthusiasm for offering healthy, enjoyable options that promote wellness and stress management. The company aims to resonate with consumers seeking better beverage choices. Greene Concepts also operates a beverage plant in Marion, North Carolina, focusing on high-quality hydration products.
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