New ISG Positioning Emphasizes Firm’s Key Role in Advising Clients on AI Amid Rising Demand
Information Services Group (ISG) has announced its repositioning as an 'AI-centered' firm, reflecting its expanding role in helping enterprises adopt AI at scale. The company has served over 100 clients with AI-focused research and advisory services in the past year, assisting with AI strategy, infrastructure, and governance frameworks.
ISG is leveraging AI to enhance its proprietary platforms, notably ISG Tango™, which now processes more than $7 billion in sourcing contract value. The company forecasts that the global market for AI-related managed services could reach $175 billion by 2030.
As part of this strategic shift, ISG is adopting a new descriptor - 'a global AI-centered technology and research firm' - and introducing a new corporate video, website updates, and the client-focused tagline 'AIM Higher'. Nearly half of enterprises surveyed by ISG identify creating a long-term AI strategy as one of their top three priorities.
Information Services Group (ISG) ha annunciato il suo riposizionamento come un'azienda 'centrata sull'AI', riflettendo il suo ruolo crescente nell'aiutare le imprese ad adottare l'AI su larga scala. Negli ultimi dodici mesi, l'azienda ha servito oltre 100 clienti con servizi di ricerca e consulenza focalizzati sull'AI, assistendo nella strategia AI, nell'infrastruttura e nei framework di governance.
ISG sta sfruttando l'AI per migliorare le sue piattaforme proprietarie, in particolare ISG Tango™, che ora gestisce oltre 7 miliardi di dollari in valore di contratti di sourcing. L'azienda prevede che il mercato globale per i servizi gestiti legati all'AI potrebbe raggiungere 175 miliardi di dollari entro il 2030.
Come parte di questo cambiamento strategico, ISG sta adottando una nuova descrizione - 'un'azienda globale di tecnologia e ricerca centrata sull'AI' - e introducendo un nuovo video aziendale, aggiornamenti del sito web e il motto orientato ai clienti 'AIM Higher'. Quasi la metà delle imprese intervistate da ISG identifica la creazione di una strategia AI a lungo termine come una delle loro tre principali priorità.
Information Services Group (ISG) ha anunciado su reposicionamiento como una empresa 'centrada en la IA', reflejando su creciente papel en ayudar a las empresas a adoptar la IA a gran escala. En el último año, la compañía ha atendido a más de 100 clientes con servicios de investigación y asesoría enfocados en la IA, asistiendo con la estrategia de IA, infraestructura y marcos de gobernanza.
ISG está aprovechando la IA para mejorar sus plataformas propietarias, notablemente ISG Tango™, que ahora procesa más de 7 mil millones de dólares en valor de contratos de aprovisionamiento. La compañía pronostica que el mercado global de servicios gestionados relacionados con la IA podría alcanzar 175 mil millones de dólares para 2030.
Como parte de este cambio estratégico, ISG está adoptando un nuevo descriptor - 'una empresa global de tecnología e investigación centrada en la IA' - e introduciendo un nuevo video corporativo, actualizaciones del sitio web y el lema enfocado en el cliente 'AIM Higher'. Casi la mitad de las empresas encuestadas por ISG identifican la creación de una estrategia de IA a largo plazo como una de sus tres principales prioridades.
정보 서비스 그룹 (ISG)는 'AI 중심' 기업으로의 재편성을 발표하며, 기업들이 대규모로 AI를 채택하도록 돕는 역할이 확대되고 있음을 반영하고 있습니다. 지난 1년 동안 이 회사는 AI 전략, 인프라 및 거버넌스 프레임워크를 지원하는 AI 중심의 연구 및 자문 서비스를 통해 100개 이상의 고객에게 서비스를 제공했습니다.
ISG는 AI를 활용하여 자사의 독점 플랫폼을 강화하고 있으며, 특히 ISG Tango™는 현재 70억 달러 이상의 소싱 계약 가치를 처리하고 있습니다. 이 회사는 AI 관련 관리 서비스의 글로벌 시장이 2030년까지 1750억 달러에 이를 수 있다고 예측하고 있습니다.
이 전략적 변화의 일환으로 ISG는 'AI 중심의 글로벌 기술 및 연구 회사'라는 새로운 설명을 채택하고, 새로운 기업 비디오, 웹사이트 업데이트 및 고객 중심의 태그라인 'AIM Higher'를 소개하고 있습니다. ISG가 조사한 기업의 거의 절반이 장기 AI 전략 수립을 세 가지 주요 우선 사항 중 하나로 인식하고 있습니다.
Information Services Group (ISG) a annoncé son repositionnement en tant qu'entreprise 'centrée sur l'IA', reflétant son rôle croissant dans l'aide aux entreprises pour adopter l'IA à grande échelle. Au cours de l'année passée, l'entreprise a servi plus de 100 clients avec des services de recherche et de conseil axés sur l'IA, en aidant à la stratégie d'IA, à l'infrastructure et aux cadres de gouvernance.
ISG utilise l'IA pour améliorer ses plateformes propriétaires, notamment ISG Tango™, qui traite désormais plus de 7 milliards de dollars en valeur de contrats d'approvisionnement. L'entreprise prévoit que le marché mondial des services gérés liés à l'IA pourrait atteindre 175 milliards de dollars d'ici 2030.
Dans le cadre de ce changement stratégique, ISG adopte une nouvelle description - 'une entreprise mondiale de technologie et de recherche centrée sur l'IA' - et introduit une nouvelle vidéo d'entreprise, des mises à jour de site web et le slogan axé sur le client 'AIM Higher'. Près de la moitié des entreprises interrogées par ISG identifient la création d'une stratégie IA à long terme comme l'une de leurs trois principales priorités.
Information Services Group (ISG) hat seine Neupositionierung als 'AI-zentriertes' Unternehmen angekündigt, was seine wachsende Rolle bei der Unterstützung von Unternehmen bei der großflächigen Einführung von KI widerspiegelt. Im vergangenen Jahr hat das Unternehmen über 100 Kunden mit KI-fokussierten Forschungs- und Beratungsdiensten betreut und dabei bei der KI-Strategie, Infrastruktur und Governance-Rahmenbedingungen geholfen.
ISG nutzt KI zur Verbesserung seiner proprietären Plattformen, insbesondere von ISG Tango™, die nun mehr als 7 Milliarden Dollar an Beschaffungsverträgen verarbeitet. Das Unternehmen prognostiziert, dass der globale Markt für KI-bezogene Managed Services bis 2030 175 Milliarden Dollar erreichen könnte.
Im Rahmen dieses strategischen Wandels nimmt ISG eine neue Bezeichnung an - 'ein globales, AI-zentriertes Technologie- und Forschungsunternehmen' - und führt ein neues Unternehmensvideo, Website-Updates und den kundenorientierten Slogan 'AIM Higher' ein. Fast die Hälfte der von ISG befragten Unternehmen identifiziert die Schaffung einer langfristigen KI-Strategie als eine ihrer drei wichtigsten Prioritäten.
- Served over 100 clients with AI-focused services in past 12 months
- ISG Tango platform processes over $7 billion in sourcing contract value
- Global AI-related managed services market projected to reach $175 billion by 2030
- Strong market positioning in rapidly growing AI advisory sector
- None.
Insights
ISG's strategic repositioning as an AI-centered firm represents a calculated move to capture a significant share of the projected
- Integration of AI across their service portfolio, including research, benchmarking, and enterprise change management
- Successful deployment of their AI-enabled ISG Tango platform, managing
$7 billion in contract value - Expansion of AI advisory services to over 100 clients in the past year
This repositioning is particularly strategic as it addresses a critical market gap: while many enterprises prioritize AI strategy development, they often lack the expertise to implement it effectively. ISG's established position in technology advisory services, combined with their early investment in AI capabilities, creates a compelling competitive advantage.
The timing of this announcement is significant, coinciding with the broader market transition from AI experimentation to enterprise-wide adoption. This positions ISG to capture value throughout the entire AI implementation lifecycle, from strategy formulation to governance and operational integration.
However, investors should note several key considerations: First, the AI advisory services market is becoming increasingly competitive, with traditional consulting firms and new specialists vying for market share. Second, ISG's success will depend on their ability to maintain technological relevance and expertise in a rapidly evolving field. Third, the company's investment in AI capabilities and platform development may impact near-term margins, though this could be offset by improved operational efficiency and scalability.
The emphasis on AI integration into their proprietary platforms, particularly ISG Tango, suggests a shift toward more scalable, technology-enabled service delivery models. This could lead to improved operating leverage and higher margins compared to traditional consulting services.
‘AI-centered’ positioning reflects the pivot ISG has made since the advent of GenAI
“For more than two years, since the advent of GenAI, ISG has been investing in AI to better serve our clients and operate more efficiently as a firm,” said Michael P. Connors, chairman and CEO of ISG. “AI is at the heart of everything we do now—from the technology strategies we develop and the partners we recommend to our clients, to the impact of AI on the future of work. We have truly become an AI-centered firm.”
ISG has served more than 100 clients with AI-focused research and advisory services in the last twelve months. The firm is working with its clients to set AI strategy, create AI-ready infrastructure and AIOps, build provider ecosystems, and establish AI governance frameworks. ISG Research, meanwhile, has produced detailed AI market reports covering both the service provider and software provider ecosystems.
At the same time, ISG is leveraging AI to improve the speed and efficiency of its proprietary client platforms, most notably ISG Tango™, the firm’s groundbreaking sourcing platform launched last year. More than
ISG expects its AI-related activities to become an increasingly important component of its business over the next two years as enterprises move beyond the planning and experimentation phases and begin to adopt AI more broadly across their organizations.
To reflect the pivot it has made to AI, ISG is adopting a new descriptive phrase—“a global AI-centered technology and research firm”—to underscore the important role AI is playing in all areas of the firm’s business, from research and benchmarking, to technology and business services sourcing, to supplier governance and enterprise change.
As part of the repositioning, ISG is also debuting a new corporate video, updating its website and adopting a new client-focused call to action, “AIM Higher.”
“The market is in the throes of a historic inflection point,” said Paul Gottsegen, president, ISG Client Experience. “Our firm has made a series of strategic commitments and investments in AI over the last two years, and ‘AI-centered’ is now a perfect description of where our evolution has taken us.”
The moves come at a time when interest in AI is booming. ISG Research forecasts the global market for AI-related managed services could reach
“Since our inception, ISG has guided our clients through every era and technological breakthrough with our independent advice and market insights,” Gottsegen said. “Now, with the arrival of the AI era, we are once again leveraging our market-leading data and professional expertise, along with our own AI-driven sourcing solutions, to help clients adopt this groundbreaking technology to achieve operational excellence and faster growth.”
About ISG
ISG (Nasdaq: III) is a global AI-centered technology research and advisory firm. A trusted partner to more than 900 clients, including 75 of the world’s top 100 enterprises, ISG is a long-time leader in technology and business services that is now at the forefront of leveraging AI to help organizations achieve operational excellence and faster growth. The firm, founded in 2006, is known for its proprietary market data, in-depth knowledge of provider ecosystems, and the expertise of its 1,600 professionals worldwide working together to help clients maximize the value of their technology investments.
View source version on businesswire.com: https://www.businesswire.com/news/home/20250218223220/en/
Press:
Will Thoretz, ISG
+1 203 517 3119
will.thoretz@isg-one.com
Julianna Sheridan, Matter Communications for ISG
+1 978 518 4520
isg@matternow.com
Source: Information Services Group, Inc.
FAQ
How many clients has ISG (III) served with AI-focused services in the last 12 months?
What is the projected market size for AI-related managed services by 2030 according to ISG (III)?
What is the total contract value currently flowing through ISG Tango platform?
What percentage of enterprises consider long-term AI strategy a top priority according to ISG (III)?
What is ISG's (III) new positioning statement announced in 2024?
