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ISG Digital Business Summit to Explore AI’s Impact on CX

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The ISG Digital Business Summit DACH is set for October 7-8 in Frankfurt, focusing on AI's impact on customer experience. Leaders from Airbus, Swiss Re, Roche, and Post Office Group will discuss plans for AI and emerging technologies to enhance customer and employee experience and drive growth. ISG research indicates enterprises are less satisfied with AI and automation engagements compared to other tech services, with GenAI receiving the lowest rating in the emerging technology segment.

The event will explore market trends, technology developments, and changing consumer behaviors driving business innovation. Topics include AI, machine learning, sustainability, new business models, and simplifying tech infrastructure. Keynote speakers and panel discussions will address modernizing legacy technology, digital transformation, and AI-centric business models. The summit also features the ISG Startup Challenge, where entrepreneurs pitch innovations to judges and audience.

Il ISG Digital Business Summit DACH si svolgerà dal 7 all'8 ottobre a Francoforte, focalizzandosi sull'impatto dell'IA sull'esperienza del cliente. I leader di Airbus, Swiss Re, Roche e Post Office Group discuteranno piani per l'IA e le tecnologie emergenti per migliorare l'esperienza di clienti e dipendenti e per stimolare la crescita. La ricerca ISG indica che le aziende sono meno soddisfatte degli impegni con l'IA e l'automazione rispetto ad altri servizi tecnologici, con GenAI che riceve la valutazione più bassa nel segmento delle tecnologie emergenti.

Durante l'evento verranno esplorati tendenze di mercato, sviluppi tecnologici e cambiamenti nei comportamenti dei consumatori che guidano l'innovazione aziendale. Gli argomenti trattati includono l'IA, il machine learning, la sostenibilità, i nuovi modelli di business e la semplificazione delle infrastrutture tecnologiche. I relatori principali e le discussioni panel affronteranno la modernizzazione delle tecnologie legacy, la trasformazione digitale e i modelli di business incentrati sull'IA. Il summit presenta anche l'ISG Startup Challenge, dove gli imprenditori presentano le loro innovazioni a una giuria e al pubblico.

El ISG Digital Business Summit DACH se llevará a cabo del 7 al 8 de octubre en Frankfurt, centrado en el impacto de la IA en la experiencia del cliente. Líderes de Airbus, Swiss Re, Roche y Post Office Group discutirán planes para la IA y las tecnologías emergentes con el fin de mejorar la experiencia de los clientes y empleados y fomentar el crecimiento. La investigación de ISG indica que las empresas están menos satisfechas con los compromisos de IA y automatización en comparación con otros servicios tecnológicos, siendo GenAI la que recibe la calificación más baja en el segmento de tecnologías emergentes.

El evento explorará tendencias del mercado, desarrollos tecnológicos y cambios en los comportamientos de consumo que impulsan la innovación empresarial. Los temas incluyen IA, aprendizaje automático, sostenibilidad, nuevos modelos de negocio y simplificación de la infraestructura tecnológica. Los oradores principales y los paneles de discusión abordarán la modernización de la tecnología heredada, la transformación digital y los modelos de negocio centrados en la IA. El cumbre también presenta el ISG Startup Challenge, donde los emprendedores presentan sus innovaciones a un jurado y al público.

ISG 디지털 비즈니스 서밋 DACH는 10월 7일부터 8일까지 프랑크푸르트에서 개최되며, 고객 경험에 대한 AI의 영향에 초점을 맞춥니다. 에어버스, 스위스 리, 로슈 및 우편 서비스 그룹의 리더들이 고객 및 직원 경험을 향상하고 성장을 촉진하기 위한 AI 및 신기술 계획에 대해 논의할 것입니다. ISG 연구에 따르면, 기업들은 AI 및 자동화 프로젝트에 대한 만족도가 다른 기술 서비스에 비해 낮으며, GenAI는 신기술 부문에서 가장 낮은 평가를 받고 있습니다.

이 행사에서는 시장 트렌드, 기술 발전 및 소비자 행동 변화가 비즈니스 혁신을 이끄는 요인으로 탐구될 것입니다. 주제에는 AI, 머신러닝, 지속 가능성, 새로운 비즈니스 모델 및 기술 인프라의 단순화가 포함됩니다. 기조 연설자와 패널 토론은 레거시 기술의 현대화, 디지털 전환 및 AI 중심의 비즈니스 모델을 다룰 것입니다. 서밋에서는 또한 ISG 스타트업 챌린지가 열려 기업가들이 혁신을 심사위원과 청중에게 발표할 기회를 가지게 됩니다.

Le ISG Digital Business Summit DACH se tiendra du 7 au 8 octobre à Francfort, en mettant l'accent sur l'impact de l'IA sur l'expérience client. Des leaders d'Airbus, Swiss Re, Roche et Post Office Group discuteront des plans pour l'IA et les technologies émergentes afin d'améliorer l'expérience des clients et des employés et de stimuler la croissance. La recherche ISG indique que les entreprises sont moins satisfaites des engagements en matière d'IA et d'automatisation par rapport à d'autres services technologiques, GenAI recevant la note la plus basse dans le segment des technologies émergentes.

Lors de l'événement, les tendances du marché, les développements technologiques et les changements de comportement des consommateurs qui favorisent l'innovation commerciale seront explorés. Les sujets comprennent l'IA, l'apprentissage machine, la durabilité, les nouveaux modèles commerciaux et la simplification de l'infrastructure technologique. Des intervenants principaux et des discussions en panel aborderont la modernisation des technologies héritées, la transformation numérique et les modèles commerciaux centrés sur l'IA. Le sommet présente également le ISG Startup Challenge, où des entrepreneurs présentent leurs innovations à un jury et à un public.

Der ISG Digital Business Summit DACH findet am 7. und 8. Oktober in Frankfurt statt und konzentriert sich auf den Einfluss von KI auf die Kundenerfahrung. Führungskräfte von Airbus, Swiss Re, Roche und der Post Office Group werden Pläne für KI und aufkommende Technologien diskutieren, um die Kunden- und Mitarbeitererfahrung zu verbessern und das Wachstum voranzutreiben. ISG-Forschung zeigt, dass Unternehmen mit KI- und Automatisierungsengagements weniger zufrieden sind als mit anderen Technologiediensten, wobei GenAI die niedrigste Bewertung im Bereich der aufkommenden Technologien erhält.

Die Veranstaltung wird Markttrends, technologische Entwicklungen und sich ändernde Verbraucherbehörden untersuchen, die die Geschäftsinnovation vorantreiben. Zu den Themen gehören KI, maschinelles Lernen, Nachhaltigkeit, neue Geschäftsmodelle und die Vereinfachung der Technologieinfrastruktur. Hauptreferenten und Paneldiskussionen werden sich mit der Modernisierung von Altsystemen, der digitalen Transformation und KI-zentrierten Geschäftsmodellen befassen. Der Gipfel umfasst auch die ISG Startup Challenge, bei der Unternehmer ihre Innovationen Richtern und dem Publikum vorstellen.

Positive
  • ISG is hosting a high-profile digital business summit with leaders from major companies
  • The event focuses on AI and emerging technologies, which are important for business growth
  • The summit provides a platform for discussing important trends and challenges in digital business
Negative
  • ISG research shows enterprises are less satisfied with AI and automation engagements compared to other tech services
  • GenAI received the lowest rating in the emerging technology segment, indicating potential challenges in adoption

Leaders from Airbus, Swiss Re, Roche and more to appear at October 7–8 event in Frankfurt

FRANKFURT, Germany--(BUSINESS WIRE)-- Leaders with Airbus, Swiss Re, Roche, Post Office Group and other companies will gather for the third annual ISG Digital Business Summit DACH, October 7–8, in Frankfurt to discuss their plans and expectations for AI and other emerging technologies to improve customer and employee experience and drive growth.

Hosted by leading global technology research and advisory firm Information Services Group (ISG) (Nasdaq: III), the event comes at a time when expectations for AI and GenAI are outpacing companies’ actual experience with the technology. Recent research from ISG finds enterprises are less satisfied with their AI and automation engagements than with other technology-based provider services.

Emerging technology, overall, received the lowest average CX score (70.1) in the second-quarter 2024 ISG Star of Excellence™ CX Insights Report, a quarterly review of enterprise buyers’ feedback on their service and solution providers. GenAI was rated lowest in the segment at 68.46.

“Balancing the benefits and complexity of adopting emerging technologies is one of the top digital business challenges today,” said Iain Fisher, ISG director and host of the event. “Even though our research shows a current gap between enterprise expectations and experience with AI, this is not uncommon among early adopters of emerging technologies. Companies will continue to invest in AI for competitive advantage, but they need guidance and strong partnerships to be successful.”

The ISG Digital Business Summit, to be held at the SPARK event space, will examine the market trends, technology developments and changing consumer behaviors that are driving business innovation today. Sessions will explore AI and machine learning, sustainability, new business models, the transformative potential of simplifying technology infrastructure, and enhancing the total experience of customers, employees and users of technology.

Zdravko Mladenov, former group chief digital and information officer at Post Office Group, will deliver the keynote address on the first day of the event, detailing the effort to modernize legacy technology in his organization, the largest retail network in the U.K.

Day one will also include a panel discussion with Dave Drodge, digital transformation lead for Roche, and Nick East, head of commerce advisory for VML, the global marketing and communications agency, on the latest digital business market trends and their impact on businesses and industries, as well as ISG expert-led sessions on the next wave of digital innovation.

On day two of the event, Greg Ombach, senior vice president and group head of disruptive research and technology for Airbus, and Manu Pandey, vice president of customer experience for Swiss Re, will discuss how new AI-centric business models could upend industries worldwide in the panel discussion, “New Business Models: The Promise of Generative AI.”

Additional ISG expert-led sessions will explore a range of approaches to AI ethics and streamlining digital infrastructure; cost optimization and value realization tools; building an experience management office and a culture of service excellence and tackling sustainability within the latest German and EU regulations. The day will also feature entrepreneurs pitching their business innovations in the ISG Startup Challenge to a panel of judges for an audience vote.

“Enterprise clients expect emerging technologies to ultimately deliver improved time to market, faster issue resolution and better operational efficiency, but they are unsure how to arrive at those desired results,” Fisher said. “There is a huge opportunity and expectation for service providers and partners to deliver insights into IT landscapes that can accommodate complex use cases and governance frameworks to mitigate bias in AI algorithms, protect user privacy and tackle other ethical considerations.”

Accenture and Unisys are ISG Digital Business Summit event sponsors. CIOInsights, CIOReview, CIO TechWorld, Digital Workplace Group, Hifo.co, HRM Outlook, ICON Outlook, Procurement League, the Technology Business Management Council and Telecom Reseller are media partners.

Additional information and registration are available on the event website.

About ISG

ISG (Information Services Group) (Nasdaq: III) is a leading global technology research and advisory firm. A trusted business partner to more than 900 clients, including more than 75 of the world’s top 100 enterprises, ISG is committed to helping corporations, public sector organizations, and service and technology providers achieve operational excellence and faster growth. The firm specializes in digital transformation services, including AI and automation, cloud and data analytics; sourcing advisory; managed governance and risk services; network carrier services; strategy and operations design; change management; market intelligence and technology research and analysis. Founded in 2006, and based in Stamford, Conn., ISG employs 1,600 digital-ready professionals operating in more than 20 countries—a global team known for its innovative thinking, market influence, deep industry and technology expertise, and world-class research and analytical capabilities based on the industry’s most comprehensive marketplace data. For more information, visit www.isg-one.com.

Press Contacts:

Will Thoretz, ISG

+1 203 517 3119

will.thoretz@isg-one.com

Julianna Sheridan, Matter Communications for ISG

+1 978 518 4520

isg@matternow.com

Source: Information Services Group, Inc.

FAQ

When and where is the ISG Digital Business Summit DACH taking place?

The ISG Digital Business Summit DACH is taking place on October 7-8, 2024, in Frankfurt, Germany.

What is the main focus of the ISG Digital Business Summit?

The main focus of the summit is exploring AI's impact on customer experience and how emerging technologies can improve customer and employee experience and drive growth.

Which companies are participating in the ISG Digital Business Summit?

Leaders from companies such as Airbus, Swiss Re, Roche, and Post Office Group are participating in the ISG Digital Business Summit.

What does ISG's recent research reveal about AI and automation engagements?

ISG's research indicates that enterprises are less satisfied with their AI and automation engagements compared to other technology-based provider services, with GenAI receiving the lowest rating in the emerging technology segment.

What is the ISG Startup Challenge mentioned in the press release?

The ISG Startup Challenge is an event where entrepreneurs pitch their business innovations to a panel of judges for an audience vote during the summit.

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