IGT and Meruelo Gaming Form Strategic Sports Betting Partnership
International Game Technology PLC (IGT) has entered into a strategic sports betting agreement with Meruelo Gaming LLC, affiliated with SAHARA Las Vegas and Grand Sierra Resort. This partnership aims to utilize IGT's PlaySports technology to power the SaharaBets mobile sports betting app in Arizona. The collaboration is expected to enhance fan engagement for Arizona Coyotes fans by offering pre and in-game wagering options. IGT PlaySports is currently implemented at over 60 gaming venues across the U.S., positioning IGT as a key player in the sports betting market.
- Strategic agreement with Meruelo Gaming to provide sports betting services in Arizona.
- Utilization of IGT's PlaySports technology to enhance the SaharaBets app.
- Partnership expected to boost fan engagement for Arizona Coyotes through improved betting options.
- None.
LONDON, Jan. 13, 2022 /PRNewswire/ -- International Game Technology PLC ("IGT") (NYSE: IGT) announced today that the Company recently signed a strategic sports betting agreement with Meruelo Gaming LLC, an affiliate of the SAHARA Las Vegas and Grand Sierra Resort in Reno, Nev., and the Arizona Coyotes (National Hockey League team).
Under the terms of the agreement, Meruelo Gaming will leverage IGT's trading advisory services and PlaySports technology to power the SaharaBets statewide mobile sports betting app for Arizona.
"The scalable PlaySports technology, turnkey services, capabilities and vast sports betting experience make IGT SaharaBets' ideal sports betting growth partner in Arizona," said Alex Meruelo, Meruelo Group President & CEO. "Giving Arizona Coyotes fans the option to place pre and in-game wagers online will increase fan engagement and boost the already contagious excitement of every play on the ice."
"Given Alex Meruelo's success in turning the Grand Sierra Resort into the vibrant, successful casino that it is today, and all the positive changes that he initiated with the SAHARA on the Las Vegas Strip, I am excited to see what he will do in Arizona as the owner of a professional sports team with its own sportsbook," said Joe Asher, IGT President of Sports Betting. "I'm thrilled that Alex decided to partner with IGT for the hardware, software and trading services to make it happen."
IGT PlaySports is deployed at more than 60 gaming venues across the U.S. To learn more visit igt.com/playsports or follow us on LinkedIn.
About IGT
IGT (NYSE:IGT) is a global leader in gaming. We deliver entertaining and responsible gaming experiences for players across all channels and regulated segments, from Gaming Machines and Lotteries to Sports Betting and Digital. Leveraging a wealth of compelling content, substantial investment in innovation, player insights, operational expertise, and leading-edge technology, our solutions deliver unrivaled gaming experiences that engage players and drive growth. We have a well-established local presence and relationships with governments and regulators in more than 100 countries around the world, and create value by adhering to the highest standards of service, integrity, and responsibility. IGT has approximately 11,000 employees. For more information, please visit www.igt.com.
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Contact:
Phil O'Shaughnessy, Global Communications, toll free in U.S./Canada +1 (844) IGT-7452; outside U.S./Canada +1 (401) 392-7452
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James Hurley, Investor Relations, +1 (401) 392-7190
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SOURCE International Game Technology PLC
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