IGT ADVANTAGE Casino Management System Advances the Player Experience in Vietnam

Rhea-AI Summary

International Game Technology (IGT) announced the installation of its IGT ADVANTAGE™ casino management system at Bao Son International Hotel Versaces Club in Hanoi, Vietnam. The upgrade will operate the club's loyalty program, optimize the casino floor, and implement the Lucky Coin bonusing module to enhance player engagement. IGT's systems aim to improve operational efficiency and drive long-term success by increasing player loyalty and entertainment.

Positive

• Implementation of IGT ADVANTAGE CMS expected to enhance player engagement and operational efficiency.
• Introduction of Lucky Coin bonusing module set to increase player loyalty and brand equity.

Negative

• None.

LONDON, Nov. 9, 2020 /PRNewswire/ -- International Game Technology PLC ("IGT") (NYSE:IGT) today announced that Bao Son International Hotel Versaces Club ("Versaces Club") in Hanoi City, Vietnam is replacing its existing casino management system (CMS) with the IGT ADVANTAGE™ CMS to operate its loyalty program, monitor and optimize its casino floor, and perform a range of other essential functions. In addition, Versaces Club has implemented the IGT ADVANTAGE™ Lucky Coin^™ bonusing module to enhance the property's player loyalty program.

"Versaces Club selected the IGT ADVANTAGE CMS and Lucky Coin bonusing solutions to replace our previous system due to its advanced technology and ability to significantly enhance player engagement," said Nguyen Truong Son, President of Bao Son Tourism & Construction Investment Group Joint Stock Company. "This conversion also benefits club employees and patrons by enhancing the property's efficiency and responsiveness."

"Our state-of-the-art IGT ADVANTAGE system will be an essential driver of Versaces Club's long-term success," said Dallas Orchard, IGT Chief Operating Officer, Asia Pacific. "Combined with our flexible Lucky Coin bonus solution, the club has a powerful new tool for increasing player loyalty and overall entertainment."

Offering the deepest and most robust range of modules in the industry, the IGT ADVANTAGE CMS drives operators' vision for growth and provides exceptional player experiences, setting properties apart from their competition.

IGT's Lucky Coin bonusing module is a pool-based, mystery-style jackpot that can hit any time, increasing carded play and improving a casino's brand equity. It is system-generated, which means the jackpot can hit regardless of game outcome. The operator determines a range for the award amount, and what percentage of the coin-in amounts will increment the bonus pool. This bonus can be carded or un-carded, and can pay fixed or progressive amounts.

About IGT
IGT (NYSE:IGT) is the global leader in gaming. We deliver entertaining and responsible gaming experiences for players across all channels and regulated segments, from Gaming Machines and Lotteries to Sports Betting and Digital. Leveraging a wealth of compelling content, substantial investment in innovation, player insights, operational expertise, and leading-edge technology, our solutions deliver unrivalled gaming experiences that engage players and drive growth. We have a well-established local presence and relationships with governments and regulators in more than 100 countries around the world, and create value by adhering to the highest standards of service, integrity, and responsibility. IGT has approximately 12,000 employees. For more information, please visit www.IGT.com.

Contact:
Phil O'Shaughnessy, Global Communications, toll free in U.S./Canada +1 (844) IGT-7452; outside U.S./Canada +1 (401) 392-7452
Francesco Luti, +39 3485475493; for Italian media inquiries
James Hurley, Investor Relations, +1 (401) 392-7190

© 2020 IGT

All other trademarks and/or service marks used herein are either trademarks or registered trademarks of IGT, its affiliates or its licensors.

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SOURCE International Game Technology PLC

FAQ

What is the IGT ADVANTAGE CMS?

The IGT ADVANTAGE CMS is a casino management system that helps in operating loyalty programs, optimizing casino floors, and improving operational efficiency.

When did IGT announce the installation of its casino management system at Versaces Club?

IGT announced the installation of its casino management system on November 9, 2020.

How will the Lucky Coin module help Versaces Club?

The Lucky Coin module is designed to enhance player loyalty and increase overall entertainment through mystery-style jackpots.

What are the expected benefits of the IGT systems for Versaces Club?

The benefits include improved player engagement, operational efficiency, and the ability to drive long-term success through enhanced loyalty programs.

What is IGT's role in the gaming industry?

IGT is the global leader in gaming, providing innovative gaming experiences across various channels, including gaming machines, lotteries, and sports betting.