IGT Adds Cliff Castle Casino to Growing List of Retail Sports Betting Customers
International Game Technology PLC (IGT) has expanded its sports betting operations in Arizona through a multi-year agreement with Cliff Castle Casino in Camp Verde. Utilizing IGT PlaySports technology, the casino will offer retail sports betting, enabling guests to place pre-match and in-game wagers. This collaboration aims to attract new customers and enhance the gaming experience. IGT currently powers sports betting at nearly 60 venues across 19 U.S. states, indicating robust growth in this sector.
- Expansion of sports betting at Cliff Castle Casino enhances IGT's market presence in Arizona.
- The partnership is expected to attract new patrons and improve customer experience.
- None.
LONDON, Nov. 17, 2021 /PRNewswire/ -- International Game Technology PLC ("IGT") (NYSE: IGT) announced today that it is expanding its sport betting footprint in Arizona via a multi-year agreement with Cliff Castle Casino in Camp Verde, Ariz. IGT PlaySports technology and trading advisory services will power Cliff Castle Casino's retail sportsbook, enabling casino guests to place pre-match and in-game wagers over the counter or at the venue's self-service PlaySports Kiosks.
"We believe adding sports betting to Cliff Castle Casino's existing entertainment offering will enable us to attract new patrons, extend and enhance our guests' visits and help us stay competitive in Arizona's rapidly growing sports betting market," said Aaron Moss, Cliff Castle Casino General Manager. "Cliff Castle Casino looks forward to introducing our guests and local sports fans to the excitement and quality of an IGT-powered sportsbook."
"Cliff Castle Casino can be confident in the reliability and scalability of IGT PlaySports technology, and in the abilities of our skilled trading advisory services team to help them maximize the opportunity." said Joe Asher, IGT President of Sports Betting. "Arizona is an exciting sports betting market and we're pleased to see IGT's long-time customer, Cliff Castle Casino, be a part of this growth opportunity."
IGT PlaySports technology is powering sports betting at nearly 60 gaming venues across 19 U.S. states. To learn more visit www.IGT.com/PlaySports.
About IGT
IGT (NYSE:IGT) is the global leader in gaming. We deliver entertaining and responsible gaming experiences for players across all channels and regulated segments, from Gaming Machines and Lotteries to Sports Betting and Digital. Leveraging a wealth of compelling content, substantial investment in innovation, player insights, operational expertise, and leading-edge technology, our solutions deliver unrivaled gaming experiences that engage players and drive growth. We have a well-established local presence and relationships with governments and regulators in more than 100 countries around the world, and create value by adhering to the highest standards of service, integrity, and responsibility. IGT has approximately 11,000 employees. For more information, please visit www.igt.com.
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Contact:
Phil O'Shaughnessy, Global Communications, toll free in U.S./Canada +1 (844) IGT-7452; outside U.S./Canada +1 (401) 392-7452
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SOURCE International Game Technology PLC
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