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PrimeLending® Named Best-In-Class by MortgageCX

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PrimeLending, a national residential mortgage lender, has secured five MortgageCX Best-in-Class Lender Awards for 2024 in the Large Independent Lender segment. The awards recognize excellence in: Loan Originator, Online Tools, Mobile Tools, Pre-Closing (Preparedness), and Closing Timeframe categories.

The recognition is based on verified borrower feedback through STRATMOR Group's MortgageCX program, establishing a trusted industry benchmark for excellence. PrimeLending's service model combines personalized expertise with digital convenience, offering customers nationwide access to online applications, mortgage qualification, document uploading, loan progress tracking, fee payments, and loan officer communication.

Steve Thompson, President and CEO of PrimeLending, emphasized that this recognition validates their commitment to combining expert guidance with innovative digital tools, aiming to make the mortgage process simple and seamless for borrowers across all 50 states.

PrimeLending, un prestatore ipotecario residenziale nazionale, ha ottenuto cinque MortgageCX Best-in-Class Lender Awards per il 2024 nel segmento dei Grandi Prestatori Indipendenti. I premi riconoscono l'eccellenza nelle categorie: Origine del Prestito, Strumenti Online, Strumenti Mobili, Pre-Chiusura (Preparazione) e Tempistiche di Chiusura.

Il riconoscimento si basa sul feedback verificato dei mutuatari attraverso il programma MortgageCX di STRATMOR Group, stabilendo un benchmark di fiducia nel settore per l'eccellenza. Il modello di servizio di PrimeLending combina competenza personalizzata con convenienza digitale, offrendo ai clienti in tutto il paese accesso a domande online, qualificazione per il mutuo, caricamento di documenti, monitoraggio del progresso del prestito, pagamenti delle commissioni e comunicazione con gli agenti di prestito.

Steve Thompson, Presidente e CEO di PrimeLending, ha sottolineato che questo riconoscimento convalida il loro impegno a combinare guida esperta con strumenti digitali innovativi, con l'obiettivo di rendere il processo di mutuo semplice e fluido per i mutuatari in tutti i 50 stati.

PrimeLending, un prestamista hipotecario residencial nacional, ha obtenido cinco MortgageCX Best-in-Class Lender Awards para 2024 en el segmento de Grandes Prestamistas Independientes. Los premios reconocen la excelencia en las categorías: Originador de Préstamos, Herramientas en Línea, Herramientas Móviles, Preparación Pre-Cierre y Plazos de Cierre.

El reconocimiento se basa en comentarios verificados de los prestatarios a través del programa MortgageCX de STRATMOR Group, estableciendo un estándar de confianza en la industria para la excelencia. El modelo de servicio de PrimeLending combina experiencia personalizada con conveniencia digital, ofreciendo a los clientes de todo el país acceso a solicitudes en línea, calificación hipotecaria, carga de documentos, seguimiento del progreso del préstamo, pagos de tarifas y comunicación con los oficiales de préstamos.

Steve Thompson, Presidente y CEO de PrimeLending, enfatizó que este reconocimiento valida su compromiso de combinar orientación experta con herramientas digitales innovadoras, con el objetivo de hacer que el proceso hipotecario sea simple y fluido para los prestatarios en los 50 estados.

프라임렌딩은 전국 주택 담보 대출 기관으로서 2024년 대규모 독립 대출 기관 부문에서 다섯 개의 모기지CX 최우수 대출 기관 상을 수상했습니다. 이 상은 대출 원천자, 온라인 도구, 모바일 도구, 사전 마감(준비) 및 마감 기간 카테고리에서의 우수성을 인정합니다.

이 인정은 STRATMOR 그룹의 모기지CX 프로그램을 통해 검증된 대출자 피드백을 기반으로 하여, 업계에서 신뢰할 수 있는 우수성의 기준을 설정합니다. 프라임렌딩의 서비스 모델은 개인화된 전문성과 디지털 편의성을 결합하여 전국 고객에게 온라인 신청, 담보 대출 자격, 문서 업로드, 대출 진행 상황 추적, 수수료 지급 및 대출 담당자와의 커뮤니케이션에 대한 접근을 제공합니다.

프라임렌딩의 회장 겸 CEO인 스티브 톰슨은 이 인식이 전문가의 안내와 혁신적인 디지털 도구를 결합하려는 그들의 노력을 확인해 주며, 미국 50개 주 전역의 대출자에게 간단하고 원활한 담보 대출 과정을 제공하는 것을 목표로 하고 있다고 강조했습니다.

PrimeLending, un prêteur hypothécaire résidentiel national, a obtenu cinq MortgageCX Best-in-Class Lender Awards pour 2024 dans le segment des Grands Prêteurs Indépendants. Ces prix reconnaissent l'excellence dans les catégories : Originateur de Prêt, Outils en Ligne, Outils Mobiles, Pré-Création (Préparation) et Délai de Clôture.

La reconnaissance est basée sur les retours vérifiés des emprunteurs via le programme MortgageCX du STRATMOR Group, établissant une référence de confiance dans l'industrie pour l'excellence. Le modèle de service de PrimeLending combine expertise personnalisée et commodité numérique, offrant aux clients un accès à des demandes en ligne, à la qualification hypothécaire, au téléchargement de documents, au suivi de l'avancement des prêts, au paiement des frais et à la communication avec les conseillers en prêts.

Steve Thompson, Président et CEO de PrimeLending, a souligné que cette reconnaissance valide leur engagement à allier conseils d'experts et outils numériques innovants, visant à simplifier et à fluidifier le processus hypothécaire pour les emprunteurs dans les 50 États.

PrimeLending, ein nationaler Wohnungsbaudarlehensgeber, hat fünf MortgageCX Best-in-Class Lender Awards für 2024 im Segment der Großen Unabhängigen Kreditgeber erhalten. Die Auszeichnungen würdigen die Exzellenz in den Kategorien: Darlehensvermittler, Online-Tools, Mobile Tools, Vorabschluss (Vorbereitung) und Abschlusszeitrahmen.

Die Anerkennung basiert auf verifiziertem Feedback von Kreditnehmern durch das MortgageCX-Programm der STRATMOR Group und schafft einen vertrauenswürdigen Branchenmaßstab für Exzellenz. Das Service-Modell von PrimeLending kombiniert persönliche Expertise mit digitalem Komfort und bietet Kunden landesweit Zugang zu Online-Anträgen, Hypothekenqualifizierung, Dokumenten-Upload, Fortschrittsverfolgung von Darlehen, Gebührenzahlungen und Kommunikation mit Darlehensberatern.

Steve Thompson, Präsident und CEO von PrimeLending, betonte, dass diese Anerkennung ihr Engagement bestätigt, fachkundige Beratung mit innovativen digitalen Werkzeugen zu kombinieren, um den Hypothekenprozess für Kreditnehmer in allen 50 Bundesstaaten einfach und nahtlos zu gestalten.

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National Lender Tops Five Customer Service and Performance Categories

DALLAS--(BUSINESS WIRE)-- National residential mortgage lender PrimeLending, a PlainsCapital Company, has once again been recognized for its industry-leading customer experience, earning five MortgageCX Best-in-Class Lender Awards in the Large Independent Lender segment for 2024:

  • Loan Originator
  • Online Tools
  • Mobile Tools
  • Pre-Closing (Preparedness)
  • Closing Timeframe

The MortgageCX Best-in-Class Lender Awards recognize top mortgage lenders based on verified borrower feedback, establishing them as a trusted industry benchmark for excellence. These awards, based on data from STRATMOR Group’s MortgageCX program, honor lenders that have demonstrated outstanding service and performance in key customer experience categories.

"This recognition is a direct reflection of our team’s unwavering dedication to delivering an exceptional mortgage experience,” said Steve Thompson, President and CEO of PrimeLending. “Winning in these critical service areas—determined by real customer feedback—validates our commitment to combining expert guidance with innovative digital tools. Our goal is to make the mortgage process as simple, seamless and rewarding as possible, and we’re proud that our borrowers recognize and value our efforts.”

PrimeLending’s approach to home lending blends personalized expertise with cutting-edge digital convenience. Homebuyers can easily apply online, qualify for a mortgage1, securely upload documents, track loan progress, pay fees, and communicate with their loan officer—all within a streamlined, user-friendly experience. With experienced, licensed professionals serving customers in all 50 states, PrimeLending ensures homebuyers receive the support they need to feel informed, confident and empowered, from application to closing.

STRATMOR Group’s MortgageCX® service is recognized as the industry standard for measuring borrower satisfaction and provides lenders with valuable insights to enhance customer experience. Visit the MortgageCX Awards page on the STRATMOR Group website for more details.

About PrimeLending®

PrimeLending is a national home lender known for making the mortgage process simple, convenient. and rewarding. Whether buying, refinancing, renovating or building, PrimeLending helps borrowers achieve their homeownership goals with a personalized, high-touch approach supported by innovative digital tools. With nearly 40 years of mortgage experience and a 96% customer satisfaction rating2, PrimeLending has built a reputation for delivering expert guidance, a wide-range of competitive loan options, and a best-in-class customer experience3. PrimeLending is a wholly owned subsidiary of PlainsCapital Bank, which in turn is a wholly owned subsidiary of Hilltop Holdings Inc. (NYSE: HTH). For more information, visit PrimeLending.com. Equal Housing Lender. All loans subject to credit approval. Rates and fees subject to change.

1All loans subject to credit approval. A qualification is not an approval of credit and does not signify that underwriting requirements have been met. Conditions and restrictions apply.

2Survey administered and managed by an independent third-party following loan closing. 96% satisfaction rating refers to the rating our customers give our loan officers. PrimeLending received an overall 96% Customer Satisfaction Rating for the period 1/1/24-12/31/24.

3Named 2024 Best-In-Class lender by MortgageCX for Loan Originator, Online Tools, Mobile Tools, Pre-Closing (Preparedness) and Closing Timeframe.

©2025 PrimeLending, a PlainsCapital Company (PrimeLending). (NMLS: 13649) Equal Housing Lender.

Mandy Jordan

972-852-8235 | mjordan@primelending.com

Source: PrimeLending

FAQ

What awards did PrimeLending win in 2024 from MortgageCX?

PrimeLending won five MortgageCX Best-in-Class Lender Awards in 2024 in the Large Independent Lender segment, specifically for Loan Originator, Online Tools, Mobile Tools, Pre-Closing (Preparedness), and Closing Timeframe categories.

How are the MortgageCX Best-in-Class Lender Awards determined?

The awards are determined through verified borrower feedback collected through STRATMOR Group's MortgageCX program, which serves as an industry benchmark for measuring borrower satisfaction and lender performance.

What digital services does PrimeLending offer to mortgage customers?

PrimeLending offers online mortgage applications, qualification services, secure document uploading, loan progress tracking, fee payment options, and direct communication with loan officers through their digital platform.

In how many states does PrimeLending operate as of 2024?

PrimeLending operates in all 50 states with licensed professionals serving customers nationwide.

What is PrimeLending's approach to mortgage lending in 2024?

PrimeLending combines personalized expertise with digital convenience, focusing on making the mortgage process simple, seamless, and rewarding for borrowers through expert guidance and innovative digital tools.

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