Skippy® Brand Partners with Gymnastics Legends Dominique Dawes and Chellsie Memmel at Gymnastics City USA

Rhea-AI Summary

The Skippy® brand, the Official Peanut Butter partner of USA Gymnastics, has teamed up with Olympic legends Dominique Dawes and Chellsie Memmel for Gymnastics City USA 2024 in Minneapolis.

This partnership aims to promote Skippy® peanut butter as a nutritious protein snack for athletes.

Dawes and Memmel, both Olympic medalists, will sign autographs and engage with fans in the Flip Zone at Target Plaza outside the Target Center, the site of the Olympic Trials.

Visitors can enjoy interactive experiences, product samples, and have a chance to win Skippy® branded prizes.

Skippy® will also provide its products to athletes throughout the event. For more details, visit @skippybrand on Instagram or gymnasticscity24.com.

Positive

• The partnership with well-known Olympic athletes Dominique Dawes and Chellsie Memmel enhances Skippy® brand visibility.
• The event offers Skippy® brand a platform to showcase its products to a wide audience, including athletes and fans.
• Interactive experiences and giveaways could increase brand engagement and customer loyalty.

Negative

• None.

The Official Peanut Butter partner of USA Gymnastics is providing peanut butter power to athletes at the final stop on the journey to Paris

AUSTIN, Minn., June 20, 2024 /PRNewswire/ -- The Skippy^® brand, the Official Peanut Butter partner of USA Gymnastics, is partnering with Dominique Dawes and Chellsie Memmel to bring even more legendary power to Gymnastics City USA 2024 in Minneapolis. The two Olympic legends will team up to highlight Skippy^® peanut butter as a delicious and easy protein snack for athletes of all levels at Gymnastics City USA, which brings together four of the sport's biggest events.

Both Olympic medalists and Hall of Fame athletes, Dawes and Memmel will sign autographs in the Flip Zone, the official Gymnastics City USA fan festival area in downtown Minneapolis. Visitors can visit the Skippy^® brand's booth in the Flip Zone, located in Target Plaza outside Target Center, which will play host to the Olympic Trials. Fans will enjoy a fun, interactive experience, enjoying samples and getting the chance to win Skippy^® branded prizes.

"I'm excited to partner with the Skippy^® brand since peanut butter is such a great option for athletes wanting a quick and delicious protein fix," said Dominque Dawes, a three-time Olympian and Olympic gold medalist. "It's an honor to be part of this event, where we can inspire and charge the next generation of athletes with nutritious and tasty snacks." 

"As an Olympian, I loved peanut butter as an easy way to fuel my performance," said Chellsie Memmel, Olympic medalist and three-time world champion. "Now as a mom, I have a whole new appreciation for Skippy^® peanut butter, as peanut butter and jelly on crackers is one of my daughter's favorite snacks."

The makers of the Skippy^® brand will also offer their products to athletes to recharge before, during and after the USA Gymnastics competitions.

"We're excited to be partnering with these legendary athletes while providing Skippy^® products to competing gymnasts," said Sam Hovick, Skippy^® associate brand manager. "We'll cheer on these athletes as they compete to represent their country and go for the gold in Paris."

For a detailed schedule and list of Skippy^® brand activities at Gymnastics City USA, visit @skippybrand on Instagram and go to gymnasticscity24.com.

About the Skippy^® Brand
For more information about Skippy^® peanut butter products, including recipes, nutritional information and where to buy, visit www.peanutbutter.com, or follow the brand on social media:

• Facebook: www.facebook.com/Skippy
• Instagram: www.instagram.com/SkippyBrand
• TikTok: www.tiktok.com/@skippybrand

About USA Gymnastics
Based in Indianapolis, USA Gymnastics is the national governing body for gymnastics in the United States, overseeing six disciplines: acrobatic, artistic, gymnastics for all, parkour, rhythmic, and trampoline and tumbling. A member of the U.S. Olympic and Paralympic Committee and International Gymnastics Federation, the organization serves nearly 200,000 members, including athletes from the beginner to elite levels, parents, coaches, clubs and club owners, and supports the U.S. teams for the Olympic Games, World Championships, and other top-tier international events. USA Gymnastics is committed to delivering top-quality education, actively growing the sport across all levels and disciplines, and providing safe, positive and empowering experiences for all participants. For more on USA Gymnastics, visit www.usagym.org.

About Hormel Foods — Inspired People. Inspired Food.^™
Hormel Foods Corporation (NYSE: HRL), based in Austin, Minnesota, is a global branded food company with over $12 billion in annual revenue across more than 80 countries worldwide. Its brands include Planters^®, Skippy^®, SPAM^®, Hormel^® Natural Choice^®, Applegate^®, Justin's^®, Wholly^®, Hormel^® Black Label^®, Columbus^®, Jennie-O^® and more than 30 other beloved brands. The company is a member of the S&P 500 Index and the S&P 500 Dividend Aristocrats, was named one of the best companies to work for by U.S. News & World Report, one of America's most responsible companies by Newsweek, recognized on Fast Company's list of the 100 Best Workplaces for Innovators, received a perfect score of 100 on the 2023–24 Corporate Equality Index and has received numerous other awards and accolades for its corporate responsibility and community service efforts. The company lives by its purpose statement — Inspired People. Inspired Food.^™ — to bring some of the world's most trusted and iconic brands to tables across the globe. For more information, visit hormelfoods.com.

Contact:	Media Relations
	Hormel Foods
	media@hormel.com

 

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SOURCE Hormel Foods Corporation

FAQ

What is the Skippy® brand's role in Gymnastics City USA 2024?

The Skippy® brand is the Official Peanut Butter partner of USA Gymnastics and will provide product samples, interactive experiences, and giveaways during Gymnastics City USA 2024 in Minneapolis.

Which Olympic athletes are partnering with the Skippy® brand at Gymnastics City USA 2024?

Olympic legends Dominique Dawes and Chellsie Memmel are partnering with the Skippy® brand to promote it as a nutritious protein snack during Gymnastics City USA 2024.

Where can fans meet Dominique Dawes and Chellsie Memmel at Gymnastics City USA 2024?

Fans can meet Dominique Dawes and Chellsie Memmel in the Flip Zone at Target Plaza outside the Target Center in Minneapolis during Gymnastics City USA 2024.

What activities will the Skippy® brand offer at Gymnastics City USA 2024?

The Skippy® brand will offer product samples, interactive experiences, and a chance to win Skippy® branded prizes at Gymnastics City USA 2024.

How can I get more information about Skippy® brand activities at Gymnastics City USA 2024?

For more information about Skippy® brand activities at Gymnastics City USA 2024, visit @skippybrand on Instagram or gymnasticscity24.com.