PLANTERS® BRAND TEAM INTRODUCES ITS 2023 CLASS OF PEANUTTERS TO THE SALTY STREETS OF AMERICA

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06/14/2023 - 02:21 PM

Three 'nutty' new captains take the helm of the famous traveling NUTmobile

AUSTIN, Minn., June 14, 2023 /PRNewswire/ -- The Planters^® NUTmobile, the world-famous 26-foot traveling nut on wheels, is once again taking America's salty streets by storm with a new trio of dedicated Peanutters at the helm.

"Tree Nut" Tania Castro, "Cashew" Katie Chesebro and Mason "Macadamia" Mulrooney comprise the brand's 10th class of Peanutters and the third crew to captain the NUTmobile since Hormel Foods Corporation (NYSE: HRL) acquired the Planters^® brand in June 2021. The three new Peanutters spent the last two weeks at the company's world headquarters in Austin, Minn., and on June 9, their nutty, yearlong megatour of the country officially began.

"Being a Peanutter is truly a one-of-a-kind experience," said Teagan Zelle, communications manager and NUTmobile coordinator at Hormel Foods. "They not only carry on the Planters^® brand legacy, but they also bring joy, a few Planters^® product samples, and of course the iconic Mr. Peanut^® to communities and people across the nation. We 'pe-CAN'T' wait to see what this year has in store for Class 10!"

Over the next 12 months, fans can ask to have the NUTmobile stop at their events — such as youth sporting events, neighborhood block parties, 5K races and other fun activities — by submitting a request at RequestTheNutmobile.com.

"I can't wait to represent the Planters^® brand on this east-to-west 'shell' of a journey!" Mulrooney said. "I'm beyond grateful for the opportunity to share the joy of the NUTmobile with people across the country. It's going to be the thrill of a lifetime!"

Be sure to keep an eye out for Mr. Peanut^® and the NUTmobile on social media. Follow along on Twitter (@NUTmobile_Tour), Instagram (@plantersnutmobileofficial) and TikTok (@plantersnutmobile).

ABOUT HORMEL FOODS — Inspired People. Inspired Food.^™
Hormel Foods Corporation, based in Austin, Minn., is a global branded food company with over $12 billion in annual revenue across more than 80 countries worldwide. Its brands include Planters^®, SKIPPY^®, SPAM^®, Hormel^® Natural Choice^®, Applegate^®, Justin's^®, WHOLLY^®, Hormel^® Black Label^®, Columbus^®, Jennie-O^® and more than 30 other beloved brands. The company is a member of the S&P 500 Index and the S&P 500 Dividend Aristocrats, was named on the "Global 2000 World's Best Employers" list by Forbes magazine for three years, is one of Fortune magazine's most admired companies, has appeared on the "100 Best Corporate Citizens" list by 3BL Media 13 times, and has received numerous other awards and accolades for its corporate responsibility and community service efforts. The company lives by its purpose statement — Inspired People. Inspired Food.^™ — to bring some of the world's most trusted and iconic brands to tables across the globe. For more information, visit www.hormelfoods.com and http://csr.hormelfoods.com/.