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HealthEquity named 2020 ADP Marketplace Top Closer, Platinum Partner

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HealthEquity has been recognized by ADP Marketplace with two significant honors for the period ending June 30, 2020. The company was awarded the 2020 ADP Marketplace Top Closer for achieving the highest lead conversion rate through effective collaboration and understanding of the ADP sales process. Additionally, HealthEquity has been designated as an ADP Marketplace Platinum Partner, a status achieved by only 20% of its partners. These accolades highlight HealthEquity's commitment to enhancing integration and delivering cohesive benefits solutions for ADP clients.

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  • Awarded 2020 ADP Marketplace Top Closer for best lead conversion rate.
  • Recognized as an ADP Marketplace Platinum Partner, indicating high performance.
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DRAPER, Utah, Oct. 26, 2020 (GLOBE NEWSWIRE) -- HealthEquity, a leading administrator of health savings accounts (HSAs) and other consumer-directed benefits, is proud to announce two honors from technology platform ADP Marketplace this month. HealthEquity was selected as the 2020 ADP Marketplace Top Closer, for results from July 1, 2019 through June 30, 2020, and was also named an ADP Marketplace Platinum Partner.

The Top Closer award was presented to HealthEquity in recognition of its collaboration with sales, marketing, business development and relationship management to develop an integrated, easy-to-use solution for ADP® clients. HealthEquity identified opportunities to maximize mutual client satisfaction, and, ultimately, earned its status as the ADP Marketplace partner with the best lead conversion rate, including both sales and free trial conversions.

“HealthEquity put a lot of work in over the years to understand the ADP sales process—always talking with leaders to have a better understanding of how their solution can be positioned to help close more business,” said Craig Cohen, DVP and general manager, ADP Marketplace. “This diligence has resulted in more qualified closed/won leads in the past year from organizations that understand their product and are ready to buy.”

HealthEquity was also named an ADP Marketplace Platinum Partner, a status given to just 20 percent of the platform’s partners.

The HealthEquity solution on ADP Marketplace helps ADP clients to integrate data, simplify benefits solutions and deliver a cohesive experience to help employees connect health and wealth.

About HealthEquity

HealthEquity administers health savings accounts (HSAs) and other consumer directed benefits for nearly 12 million members in partnership with employers, benefits advisors and health and retirement plan providers who share our mission to connect health and wealth and value our culture of remarkable “Purple” service. For more information, visit www.healthequity.com.

About ADP Marketplace

ADP Marketplace is a digital storefront designed to help employers create HR ecosystems for their companies using solutions from ADP and leading third-party partners, enabling companies of all sizes to extend the value of their workforce solutions seamlessly across their entire organization via a secure, single-sign-on process. Learn more on ADP Marketplace.

Media Contact

Jayshri Patel
pr@healthequity.com
214-596-6905

FAQ

What honors did HealthEquity receive from ADP Marketplace in 2020?

HealthEquity was awarded the 2020 ADP Marketplace Top Closer and recognized as an ADP Marketplace Platinum Partner.

What is the significance of being named ADP Marketplace Top Closer?

The Top Closer award signifies HealthEquity had the highest lead conversion rate among ADP Marketplace partners.

What does being an ADP Marketplace Platinum Partner mean for HealthEquity?

This designation means HealthEquity is among the top 20% of partners recognized for outstanding performance on the platform.

When was HealthEquity recognized as Top Closer by ADP Marketplace?

HealthEquity was recognized as Top Closer for the results from July 1, 2019, to June 30, 2020.

How does HealthEquity improve client satisfaction as noted in the ADP Marketplace recognition?

HealthEquity enhances client satisfaction through effective collaboration in sales and the development of integrated solutions.

HealthEquity, Inc

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