HIBBETT GIVES COLLEGE FOOTBALL FANS IMMEDIATE ACCESS TO CHAMPIONSHIP GEAR REOPENING STORES MONDAY NIGHT IN CFP WINNER'S MARKET
Hibbett, Inc. (NASDAQ:HIBB) announced the reopening of multiple stores in Alabama and Georgia on January 10, 2022, following the College Football National Championship Game. The reopening allows fans to purchase official championship gear immediately after the game concludes. Senior VP of Operations, Ben Knighten, emphasized the tradition of catering to fans post-game. Hibbett aims to be well-stocked with merchandise for either Alabama or Georgia fans, depending on the game's outcome. The retailer operates 1,086 stores across 35 states and offers a variety of licensed team apparel and footwear.
- Stores reopening immediately after the College Football National Championship enhances brand visibility and sales potential.
- Tradition of catering to loyal fans post-game can strengthen customer loyalty and engagement.
- Well-stocked merchandise positions Hibbett favorably to capitalize on immediate demand from championship game outcomes.
- None.
BIRMINGHAM, Ala., Jan. 7, 2022 /PRNewswire/ -- Hibbett, Inc., (NASDAQ:HIBB), leading Birmingham-based premium athleisure and footwear retailer, today announced that dozens of Hibbett stores in Alabama or Georgia will reopen on Monday night in the winning market, immediately following the College Football National Championship Game. The rival face-off between University of Alabama, Crimson Tide and University of Georgia, Bulldogs for the Championship Title will be televised from Lucas Oil Stadium in Indianapolis on Monday, January 10, 2022 at 8pm eastern.
"The College Football Championship is one of the most anticipated sporting events of the year and we have a long tradition of reopening after the game so loyal fans have the ability to get their official championship gear without delay," said Ben Knighten, Senior Vice President Operations, Hibbett. "We will be well-stocked with gear for fans who want to stop by immediately after the game or come by first thing on Tuesday to get their official Championship shirts and hats."
To find Hibbett stores that will reopen with official championship gear after the game on Monday night if Alabama wins, visit Alabama stores or if Georgia wins, visit Georgia stores . Fans in other cities can shop their local stores and checkout the variety of team apparel and headwear online at Hibbett.
Hibbett carries a wide variety of official licensed team headwear and apparel for major college and professional teams in the local markets they serve. Shoppers can find NCAA, NBA, NFL, NHL, MLB, Pro Soccer and Special Sporting Event fan gear year-round to support their local teams in season and post season.
About Hibbett
Hibbett, headquartered in Birmingham, Alabama, is a leading athletic-inspired fashion retailer with 1086 Hibbett and City Gear specialty stores, located in 35 states nationwide. Hibbett has a rich history of convenient locations, personalized service and access to coveted footwear, apparel and equipment from top brands like Nike, Jordan, and adidas. Consumers can browse styles, find new releases, shop looks and make purchases online or in their nearest store by visiting www.hibbett.com. Follow us @hibbettsports and @citygear on Facebook, Instagram and Twitter.
Media Contact: Wendy Yellin, PR@Hibbett.com
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SOURCE Hibbett, Inc.
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