Happy Belly Food Group's Yolks Breakfast Signs 10 Unit Area Development Agreement in Atlantic Canada
Happy Belly Food Group (CSE: HBFG) (OTCQB: HBFGF) has announced a significant expansion of its Yolks Breakfast brand through a new area development agreement covering the Atlantic Provinces. The agreement will add 10 new locations across Nova Scotia, New Brunswick, P.E.I, Newfoundland and Labrador.
This expansion brings the total Yolks Breakfast units under development to 61 locations across 8 Canadian provinces. The company's overall portfolio now includes 531 units under development agreements, positioning Happy Belly for sustained organic growth.
The expansion into Atlantic Canada aligns with the company's strategy to establish Yolks as a national brand, building on existing franchise developments in British Columbia, Alberta, Ontario, and Quebec. The breakfast sector remains one of the fastest-growing restaurant segments, and the company expects these new locations to significantly contribute to revenue and profitability.
Happy Belly Food Group (CSE: HBFG) (OTCQB: HBFGF) ha annunciato una significativa espansione del suo marchio Yolks Breakfast attraverso un nuovo accordo di sviluppo territoriale che copre le Province Atlantiche. L'accordo porterà all'apertura di 10 nuove sedi in Nuova Scozia, New Brunswick, P.E.I, Terranova e Labrador.
Questa espansione porta il totale delle unità Yolks Breakfast in sviluppo a 61 sedi distribuite in 8 province canadesi. Il portafoglio complessivo dell'azienda comprende ora 531 unità sotto accordi di sviluppo, posizionando Happy Belly per una crescita organica sostenuta.
L'espansione nell'Atlantico canadese è in linea con la strategia aziendale di consolidare Yolks come marchio nazionale, basandosi sugli sviluppi franchising già avviati in British Columbia, Alberta, Ontario e Quebec. Il settore della colazione rimane uno dei segmenti di ristorazione in più rapida crescita, e l'azienda prevede che queste nuove sedi contribuiranno in modo significativo a ricavi e profitti.
Happy Belly Food Group (CSE: HBFG) (OTCQB: HBFGF) ha anunciado una importante expansión de su marca Yolks Breakfast mediante un nuevo acuerdo de desarrollo territorial que cubre las Provincias Atlánticas. El acuerdo añadirá 10 nuevas ubicaciones en Nueva Escocia, Nuevo Brunswick, P.E.I, Terranova y Labrador.
Esta expansión eleva el total de unidades Yolks Breakfast en desarrollo a 61 ubicaciones en 8 provincias canadienses. La cartera general de la compañía ahora incluye 531 unidades bajo acuerdos de desarrollo, posicionando a Happy Belly para un crecimiento orgánico sostenido.
La expansión hacia el Atlántico canadiense está alineada con la estrategia de la empresa de establecer a Yolks como una marca nacional, basándose en los desarrollos de franquicias existentes en Columbia Británica, Alberta, Ontario y Quebec. El sector del desayuno sigue siendo uno de los segmentos de restaurantes de más rápido crecimiento, y la compañía espera que estas nuevas ubicaciones contribuyan significativamente a los ingresos y la rentabilidad.
Happy Belly Food Group (CSE: HBFG) (OTCQB: HBFGF)는 대서양 주(Atlantic Provinces)를 포함하는 새로운 지역 개발 계약을 통해 Yolks Breakfast 브랜드를 대대적으로 확장한다고 발표했습니다. 이 계약으로 노바스코샤, 뉴브런즈윅, 프린스에드워드아일랜드, 뉴펀들랜드, 래브라도에 10개의 신규 매장이 추가됩니다.
이번 확장으로 Yolks Breakfast 개발 중인 매장은 캐나다 8개 주에 걸쳐 총 61개로 늘어났습니다. 회사의 전체 포트폴리오는 현재 개발 계약 하에 있는 531개 매장을 포함하고 있어, Happy Belly가 지속적인 유기적 성장을 이룰 수 있는 기반을 마련했습니다.
대서양 캐나다 지역으로의 확장은 British Columbia, Alberta, Ontario, Quebec에서 이미 진행 중인 가맹점 개발을 바탕으로 Yolks를 전국 브랜드로 자리매김하려는 회사의 전략과 일치합니다. 아침 식사 시장은 가장 빠르게 성장하는 외식 부문 중 하나이며, 이번 신규 매장들이 매출과 수익성에 큰 기여를 할 것으로 기대됩니다.
Happy Belly Food Group (CSE : HBFG) (OTCQB : HBFGF) a annoncé une expansion significative de sa marque Yolks Breakfast grâce à un nouvel accord de développement territorial couvrant les provinces atlantiques. Cet accord permettra d'ajouter 10 nouveaux établissements en Nouvelle-Écosse, Nouveau-Brunswick, Î.-P.-É., Terre-Neuve-et-Labrador.
Cette expansion porte le nombre total d'unités Yolks Breakfast en développement à 61 établissements répartis dans 8 provinces canadiennes. Le portefeuille global de l'entreprise comprend désormais 531 unités sous accords de développement, positionnant Happy Belly pour une croissance organique soutenue.
L'expansion vers le Canada atlantique s'inscrit dans la stratégie de l'entreprise visant à établir Yolks comme une marque nationale, en s'appuyant sur les développements franchisés existants en Colombie-Britannique, Alberta, Ontario et Québec. Le secteur du petit-déjeuner demeure l'un des segments de restauration à la croissance la plus rapide, et l'entreprise prévoit que ces nouveaux établissements contribueront significativement aux revenus et à la rentabilité.
Happy Belly Food Group (CSE: HBFG) (OTCQB: HBFGF) hat eine bedeutende Erweiterung seiner Marke Yolks Breakfast durch eine neue Gebietsentwicklungsvereinbarung für die Atlantikprovinzen angekündigt. Die Vereinbarung umfasst 10 neue Standorte in Nova Scotia, New Brunswick, P.E.I, Neufundland und Labrador.
Diese Expansion erhöht die Gesamtzahl der Yolks Breakfast-Einheiten in Entwicklung auf 61 Standorte in 8 kanadischen Provinzen. Das Gesamtportfolio des Unternehmens umfasst nun 531 Einheiten unter Entwicklungsvereinbarungen, was Happy Belly für nachhaltiges organisches Wachstum positioniert.
Die Expansion nach Atlantik-Kanada entspricht der Unternehmensstrategie, Yolks als nationale Marke zu etablieren, basierend auf bestehenden Franchise-Entwicklungen in British Columbia, Alberta, Ontario und Quebec. Der Frühstückssektor bleibt eines der am schnellsten wachsenden Gastronomiesegmente, und das Unternehmen erwartet, dass diese neuen Standorte wesentlich zu Umsatz und Profitabilität beitragen werden.
- Secured 10 new development agreements in Atlantic Provinces, expanding national presence
- Total portfolio reaches 531 units under development agreements
- Yolks brand expansion to 61 locations across 8 provinces
- Strategic entry into fast-growing breakfast restaurant sector
- Geographic diversification across multiple Canadian provinces
- Development agreements do not guarantee successful openings
- Execution risk in managing rapid expansion across multiple regions
Toronto, Ontario--(Newsfile Corp. - April 24, 2025) - Happy Belly Food Group Inc. (CSE: HBFG) (OTCQB: HBFGF) ("Happy Belly" or the "Company"), a leader in acquiring and scaling emerging food brands across Canada is pleased to announce the signing of an area development agreement for the provinces of Nova Scotia, New Brunswick, P.E.I, Newfoundland and Labrador (together the "Atlantic Provinces"). The contractual agreement will deliver 10 new locations of Yolks Breakfast ("Yolks"), a boutique restaurant brand serving delicious breakfast, brunch and lunch. With this addition, our emerging brand portfolio now has 531 units under development agreements, clearly setting the path forward for several years of predictable organic growth for Happy Belly.
Yolks 1
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"Leveraging the strong franchising interest in British Columbia and Alberta, together with our area development agreements established in Ontario and Quebec, we look forward to expanding Yolks into a leading national brand. By incorporating 4 additional provinces and securing 10 more units under development, our rollout now totals 61 contractually committed Yolks Breakfast units across 8 provinces. Our plan is to have Yolks become a recognized national brand in every province across Canada," said Sean Black, Chief Executive Officer of Happy Belly.
"This strategic move sets the course for growth of our Yolks brand over the coming years, as we continue to focus on delivering organic development in our backyard and expand our national footprint. We believe our multi branded portfolio will continue to deliver strong results and help us continue to secure some of the best available real estate in the country."
Yolks 2
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"This is another step forward in our mission to becoming a predictable and disciplined growth company. We are working to actively expand this pipeline significantly in 2025 & 2026 with our disciplined approach to growth. It is key for us to continue selecting the right franchise partners along with the right real estate to achieve our development goals for the brands."
"Establishing our presence in Atlantic Canada affirms that our accelerated franchising program and business model are well-suited for our emerging brands, as demonstrated by our organic growth across the portfolio. With breakfast remaining one of the fastest-growing restaurant sectors, we are sustaining our aggressive expansion strategy. Our proven model continues to generate substantial interest from prospective franchisees. As our plans advance, we look forward to sharing details about our initial real estate locations. Our overarching strategy has consistently focused on developing and growing emerging brands within the food sector. With the continued rollout of our franchising initiative, we anticipate these new locations will significantly contribute to the company's revenue and profitability."
We are just getting started.
Yolks 3
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About Yolks Breakfast
Chef Steve Ewing is a strong proponent of breakfast - it's his favourite meal of the day - which is why its so important to him and why he takes so much care and puts so much effort into its menu. Not only are the eggs free-range, but the bacon is local and the hollandaise isn't some quickie version, but the real deal, just one fast whisking away from le Cordon Bleu. Even the Dijon is made in-house!
Franchising
For franchising inquiries please see www.happybellyfg.com/franchise-with-us/ or contact us at hello@happybellyfg.com.
About Happy Belly Food Group
Happy Belly Food Group Inc. (CSE: HBFG) (OTCQB: HBFGF) ("Happy Belly" or the "Company") is a dynamic multi-branded restaurant company focused on acquiring and scaling emerging food brands across Canada. With a robust portfolio of brands Happy Belly is dedicated to delivering quality, efficiency, and exceptional customer experiences nationwide.
Happy Belly Food Group
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Sean Black
Chief Executive Officer
Shawn Moniz
Chief Operating Officer
FOR FURTHER INFORMATION, PLEASE VISIT:
www: www.happybellyfg.com or email: hello@happybellyfg.com
If you wish to contact us please call: (604) 737-2303
Neither the Canadian Securities Exchange nor its Regulation Services Provider (as that term is defined in the policies of the Canadian Securities Exchange) accepts responsibility for the adequacy or accuracy of this press release, which has been prepared by management.
Cautionary Note Regarding Forward-Looking Statements
All statements in this press release, other than statements of historical fact, are "forward-looking information" with respect to the Company within the meaning of applicable securities laws. Forward-Looking information is frequently characterized by words such as "plan", "expect", "project", "intend", "believe", "anticipate", "estimate" and other similar words, or statements that certain events or conditions "may" or "will" occur and include the future performance of Happy Belly and her subsidiaries. Forward-Looking statements are based on the opinions and estimates at the date the statements are made and are subject to a variety of risks and uncertainties and other factors that could cause actual events or results to differ materially from those anticipated in the forward-looking statements. There are uncertainties inherent in forward-looking information, including factors beyond the Company's control. There are no assurances that the business plans for Happy Belly described in this news release will come into effect on the terms or time frame described herein. The Company undertakes no obligation to update forward-looking information if circumstances or management's estimates or opinions should change except as required by law. The reader is cautioned not to place undue reliance on forward-looking statements. For a description of the risks and uncertainties facing the Company and its business and affairs, readers should refer to the Company's Management's Discussion and Analysis and other disclosure filings with Canadian securities regulators, which are posted on www.sedarplus.ca.
To view the source version of this press release, please visit https://www.newsfilecorp.com/release/249646
FAQ
How many new Yolks Breakfast locations will open in Atlantic Canada under the HBFGF development agreement?
What is the total number of Yolks Breakfast locations under development for HBFGF across Canada?
How many total units does Happy Belly Food Group (HBFGF) have under development agreements?
In which Canadian provinces does HBFGF's Yolks Breakfast currently have development agreements?
