Atlanta Braves Partner with Gray Media to Simulcast 15 Regular Season Games
The Atlanta Braves (Nasdaq: BATRA, BATRK) and Gray Media (NYSE: GTN) have announced a multi-year partnership starting in 2025. Gray will simulcast 15 regular season games alongside FanDuel Sports Network and exclusively produce 10 spring training games. The partnership will expand the Braves' reach to more than 15 million households across 24 markets in six states through Gray's network of broadcast stations.
Games will be broadcast on Peachtree TV Atlanta's CW and various Gray-owned ABC, CBS, FOX, NBC, and CW affiliates. The partnership aims to develop additional content featuring Braves players, coaches, and alumni throughout the year. This collaboration makes Braves baseball more accessible through multiple viewing options including cable, local TV, and streaming.
Gli Atlanta Braves (Nasdaq: BATRA, BATRK) e Gray Media (NYSE: GTN) hanno annunciato una partnership pluriennale a partire dal 2025. Gray trasmetterà in simultanea 15 partite della stagione regolare insieme a FanDuel Sports Network e produrrà in esclusiva 10 partite di allenamento primaverile. La partnership espanderà la portata dei Braves a oltre 15 milioni di famiglie in 24 mercati di sei stati attraverso la rete di stazioni di trasmissione di Gray.
Le partite saranno trasmesse su Peachtree TV Atlanta's CW e su vari affiliati di Gray, tra cui ABC, CBS, FOX, NBC e CW. L'obiettivo della partnership è sviluppare contenuti aggiuntivi con protagonisti i giocatori, gli allenatori e i membri della Hall of Fame dei Braves durante tutto l'anno. Questa collaborazione rende il baseball dei Braves più accessibile attraverso molteplici opzioni di visione, tra cui cable, TV locale e streaming.
Los Atlanta Braves (Nasdaq: BATRA, BATRK) y Gray Media (NYSE: GTN) han anunciado una asociación multianual que comenzará en 2025. Gray retransmitirá 15 partidos de la temporada regular junto a FanDuel Sports Network y producirá de manera exclusiva 10 partidos de entrenamiento primaveral. La asociación ampliará el alcance de los Braves a más de 15 millones de hogares en 24 mercados en seis estados a través de la red de estaciones de transmisión de Gray.
Los partidos se transmitirán en Peachtree TV Atlanta's CW y en varios afiliados de Gray, incluyendo ABC, CBS, FOX, NBC y CW. El objetivo de la asociación es desarrollar contenido adicional con los jugadores, entrenadores y exjugadores de los Braves a lo largo del año. Esta colaboración hace que el béisbol de los Braves sea más accesible a través de múltiples opciones de visualización, incluyendo cable, TV local y streaming.
애틀랜타 브레이브스 (Nasdaq: BATRA, BATRK)와 그레이 미디어 (NYSE: GTN)는 2025년부터 시작되는 다년간의 파트너십을 발표했습니다. 그레이는 팬듀얼 스포츠 네트워크와 함께 15개의 정규 시즌 경기를 동시 중계하고, 10개의 스프링 트레이닝 경기를 독점 제작할 것입니다. 이 파트너십은 그레이의 방송 네트워크를 통해 6개 주의 24개 시장에서 1500만 가구 이상의 브레이브스의 도달 범위를 확장할 것입니다.
경기는 피치트리 TV 애틀랜타의 CW와 다양한 그레이 소유의 ABC, CBS, FOX, NBC 및 CW 계열사에서 방송됩니다. 이 파트너십의 목표는 브레이브스 선수, 코치 및 동문을 특징으로 하는 추가 콘텐츠를 연중 개발하는 것입니다. 이 협력은 케이블, 지역 TV 및 스트리밍 등 다양한 시청 옵션을 통해 브레이브스 야구를 더 접근 가능하게 만듭니다.
Les Atlanta Braves (Nasdaq: BATRA, BATRK) et Gray Media (NYSE: GTN) ont annoncé un partenariat pluriannuel commençant en 2025. Gray diffusera simultanément 15 matchs de la saison régulière avec FanDuel Sports Network et produira en exclusivité 10 matchs de printemps. Ce partenariat étendra la portée des Braves à plus de 15 millions de foyers dans 24 marchés sur six états grâce au réseau de stations de diffusion de Gray.
Les matchs seront diffusés sur Peachtree TV de CW d'Atlanta et sur divers affiliés de Gray tels que ABC, CBS, FOX, NBC et CW. L'objectif du partenariat est de développer du contenu supplémentaire mettant en vedette les joueurs, les entraîneurs et les anciens des Braves tout au long de l'année. Cette collaboration rend le baseball des Braves plus accessible grâce à de multiples options de visionnage, y compris le câble, la télévision locale et le streaming.
Die Atlanta Braves (Nasdaq: BATRA, BATRK) und Gray Media (NYSE: GTN) haben eine mehrjährige Partnerschaft bekannt gegeben, die 2025 startet. Gray wird 15 Spiele der regulären Saison zusammen mit dem FanDuel Sports Network simulcasten und exklusiv 10 Trainingsspiele im Frühling produzieren. Die Partnerschaft wird die Reichweite der Braves auf über 15 Millionen Haushalte in 24 Märkten in sechs Bundesstaaten durch das Netzwerk der Rundfunksender von Gray erweitern.
Die Spiele werden auf Peachtree TV Atlantas CW und verschiedenen ABC-, CBS-, FOX-, NBC- und CW-Affiliates von Gray übertragen. Ziel der Partnerschaft ist es, zusätzliches Material mit Braves-Spielern, Trainern und Alumni im Laufe des Jahres zu entwickeln. Diese Zusammenarbeit macht Braves Baseball über verschiedene Sehmöglichkeiten wie Kabel, lokale TV und Streaming zugänglicher.
- Expanded market reach to 15 million households across 24 markets
- Multi-platform distribution strategy including cable, local TV, and streaming
- Additional revenue stream through content development opportunities
- Enhanced broadcast coverage with 15 regular season and 10 spring training games
- None.
Insights
This media partnership represents a significant strategic expansion of the Braves' broadcast reach, potentially impacting Gray Media's revenue streams and market presence. The deal will extend coverage to over 15 million households across 24 markets in six states, leveraging Gray's extensive network of broadcast stations. The simulcast rights for 15 regular season games plus exclusive rights to 10 spring training games create new revenue opportunities through advertising and content monetization.
The partnership's value extends beyond just game broadcasts, with plans for additional content development featuring players and coaches. This creates multiple revenue streams through advertising, sponsorships and potential syndication. For Gray Media, securing rights to one of MLB's most popular teams strengthens their position in sports broadcasting and could drive increased advertising revenue across their network.
Partnership also includes 10 spring training games airing only on Gray TV plus opportunity to create additional Braves content for fans throughout Braves Country. Braves significantly increase fans’ options to watch the selected games and other Braves-related content
ATLANTA, Dec. 18, 2024 (GLOBE NEWSWIRE) -- The Atlanta Braves (Nasdaq: BATRA, BATRK) and Gray Media (NYSE: GTN) have agreed on a multi-year partnership starting in 2025 for Gray to simulcast 15 regular season games alongside FanDuel Sports Network, the Braves’ rightsholder partner. The 15 regular season games will be spread across the season, and selected games will be announced at a later date. Gray will also exclusively produce and air 10 spring training games.
The deal will increase the reach of the selected games, providing a new way to watch Braves baseball for more than 15 million households. Gray will carry the Braves in 24 markets across six states of the Braves’ home television territory – one of the largest in professional sports – and allow more fans to watch than ever before.
The games will broadcast over-the-air on Peachtree TV Atlanta’s CW (WPCH 17.1) and Peachtree Sports Network (PSN) in Atlanta and throughout the Southeast through Gray’s network of broadcast stations, including Palmetto Sports & Entertainment Network, the Tennessee Valley Sports & Entertainment Network, and portions of the Gulf Coast Sports & Entertainment Network. A select number of games will air on some of Gray’s ABC, CBS, FOX, NBC, and CW affiliates.
Image: Gray Media markets broadcasting regular season Braves games in 2025
“We are thrilled to partner with Gray Media to offer our fans more opportunities to watch a simulcast of certain games and access our content all across the Southeast,” said Atlanta Braves President & CEO Derek Schiller. “This partnership makes Braves baseball even more accessible, allowing fans throughout Braves Country the ability to watch in a way that best suits them, whether that is on cable, local TV, or streaming.”
“Gray Media is thrilled to partner with the Atlanta Braves to bring baseball back to local broadcast television across the Southeast,” Gray Chairman and CEO Hilton Howell said. “We are proud to give Braves fans a new way to watch their favorite players and one of the best franchises in baseball history.”
The Braves and Gray will work together to develop ancillary programming to bring fans closer than ever to their favorite team throughout the year. Potentially featuring Braves players, coaches, and alumni, this additional content will expand opportunities for viewers to follow the team beyond live game coverage and connect with the Braves on a new level.
More information on the selected games as well as the additional content will be released prior to the start of the season.
For the full Atlanta Braves 2025 regular season schedule, please visit https://www.mlb.com/braves/schedule/2025/fullseason. The Spring Training schedule is available at https://www.mlb.com/braves/spring-training.
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About Atlanta Braves:
Based in Atlanta since 1966, the Braves are the longest continuously operating franchise in Major League Baseball. Since 1991, Braves teams have earned two National League wild cards, 21 division championships, six National League pennants, and two World Series titles. Atlanta Braves games are telecast on FanDuel Sports Network South and FanDuel Sports Network Southeast. Radio broadcasts can be heard in Atlanta on 680 The Fan (AM)/93.7 (FM) and regionally on the Atlanta Braves Radio Network. Follow the Braves at braves.com, facebook.com/braves, and X.com/braves.
About Gray Media:
Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation’s largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second highest rated television station, as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray’s additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios. Gray owns a majority interest in Swirl Films. For more information, please visit www.graymedia.com.
MEDIA CONTACT:
Erik Schrader | WANF & WPCH Vice President/General Manager | (404) 325-4646 • Erik.Schrader@wanf.com
Jennifer Mastin Giglio | Atlanta Braves Senior Vice President Communications | (404) 614-1336 • Jennifer.Giglio@braves.com
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FAQ
How many regular season games will Gray Media (GTN) broadcast for the Atlanta Braves in 2025?
What is the reach of Gray Media's (GTN) Braves broadcast network in 2025?
How many spring training games will Gray Media (GTN) exclusively produce in 2025?
Which TV channels will broadcast the Braves games under the Gray Media (GTN) partnership?
What additional content will be created through the Gray Media (GTN) and Braves partnership?
