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Redesigned Grom Social App, Debuting This Summer, to Feature Custom Avatars Offering Kids Tips on Responsible Social Media Behavior Utilizing Grom Educational’s Digital Citizenship License (DCL) Course

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Grom Social Enterprises announced a redesigned Grom Social app for kids under 13, debuting this summer. The app will feature custom avatars, called 'Gromatars,' delivering Digital Citizenship License (DCL) courses. These courses teach kids responsible social media behavior and are part of Grom's educational offerings provided to schools nationwide. The app requires parental consent for children to create profiles using personalized assets. The DCL content helps schools comply with the Children’s Internet Safety Protection Act (CIPA) and includes instructional videos and quizzes. Grom Social also operates as a safe social media app for children, monitored by parents.

Positive
  • Redesigned app debuts this summer, creating anticipation and potential user growth.
  • Custom avatars (Gromatars) enhance user engagement and personalization.
  • DCL courses promote social media safety and responsible behavior, appealing to parents.
  • App complies with CIPA, aiding schools in meeting federal requirements.
  • Parental consent ensures safety, which can increase trust among users.
  • Gromatars content will be regularly updated, keeping the app fresh and engaging.
Negative
  • Potential delays in app launch could affect user acquisition.
  • Implementation of new features may increase operational costs.
  • Dependency on parental consent might limit immediate user sign-ups.
  • Compliance with CIPA, while beneficial, might add regulatory pressure and complexity.
  • No immediate revenue implications mentioned, which may concern investors.

Grom Educational Services Division DCL Program – Offered to Schools Nationwide – Part of Grom’s Completely Updated Safe Social Media App Just for Kids!

BOCA RATON, Fla., May 22, 2024 (GLOBE NEWSWIRE) -- Grom Social Enterprises, Inc. (NASDAQ: GROM Gromsocial.com, a leading provider of family-friendly media, and technology solutions, today announced that its redesigned Grom Social app – for kids under the age of 13, brand-safe and debuting this summer – will feature a new, updated version of Grom Educational’s proprietary Digital Citizenship License (DCL) course, offered to schools nationwide, as part of the app’s new offerings. The DCL mini-lessons will be delivered by custom avatars – which Grom calls Gromatars – that underscore how responsible behavior on social media and the internet is so vital to one’s safety and security. The DCL Gromatars were announced today by Grom’s Founder, Zach Marks.

Designed for kids under 13, who are typically barred from social media without parental consent, the new Grom app prompts users to create their own original social media profile avatar after a parent or caregiver signs a child up. Once parental consent is confirmed, the new user will be directed to create an original, custom social media profile avatar or “Gromatar” (no photos of kids are allowed). Each user can create their own profile image using the app’s deep library of personalized assets including hairstyles, apparel, footwear, and other accessories.

For the DCL content, Grom will create custom Gromatars that offer instructions on how to be respectful of one another while safeguarding privacy when using social media, and why bullying and inappropriate language are unacceptable. The original Gromatars will be gradually introduced to Grom’s feed this summer and be updated with new content and characters regularly.

The new Gromatars are inspired by the Company’s corporate sibling, Grom Educational Services, which offers the Digital Citizenship Licensing (DCL) course for K-12 school customers nationwide who utilize the company’s NetSpective web filter solution. In schools, the DCL program is a series of instructional short-form videos, followed by a brief quiz to ensure student comprehension, and serves to complement in-classroom learning about internet and social media safety. The DCL also helps schools operate in compliance with the Children’s Internet Safety Protection Act (CIPA), enacted by Congress in 2000 and designed to address concerns about children’s access to obscene or harmful content. CIPA requires K-12 Schools and libraries to certify their Internet safety policies must include monitoring the online activities of minors, and as required by the Protecting Children in the 21st Century Act, it also provides for educating minors about appropriate online behavior, including interacting with other individuals on social networking websites and in chat rooms, as well as cyberbullying awareness and response to qualify for e-rate funding discounts. Grom Educational’s Netspective Web Filter solution, proprietary web filtering software that safeguards students from objectionable material, along with the updated DCL course provides a complete package to help educators meet all CIPA requirements. Additionally, Grom Social Enterprises operates Grom Social, a monitored social media app for kids under 13 who are routinely barred from most social media without parental consent.

About Grom Social Enterprises, Inc.

Grom Social Enterprises, Inc. (NASDAQ: GROM) is a growing social media platform and original content provider of entertainment for children under 13, which provides safe and secure digital environments for kids that can be monitored by their parents or guardians. The Company has several operating subsidiaries, including Grom Social, which delivers its content through mobile and desktop environments (web portal and apps) that entertain children, lets them interact with friends, access relevant news, and play proprietary games while teaching them about being good digital citizens and Curiosity Ink Media, a global media company that develops, acquires, builds, grows, and maximizes the short, mid & long-term commercial potential of Kids & Family entertainment properties and associated business opportunities. The Company also owns and operates Top Draw Animation, which produces award-winning animation content for some of the largest international media companies in the world. Grom also includes Grom Educational Services, which provides web filtering for K-12 schools, government and private businesses. For more information, please visit gromsocial.com.

Note: in a press release issued on May 6, 2024 with the headline Top Draw Animation Secures New Assignments – Including Largest Single Contract Ever – as Grom Subsidiary Earns Over $2.9MM to Bring Animated Series’ to Life, Grom Social Enterprises inadvertently referenced departed employees relating to its Top Draw Animation subsidiary. The correct one is below.

About Top Draw Animation
Based in Manila, Philippines, Top Draw Animation produces animated series, movies, specials and short-form content for several leading global and international entertainment providers and was acquired by Grom Social Enterprises in 2016.

Contacts:
Media: Paul@gromsocial.com or Steve@ssapr.com
IR: Shane@outsidethebox.capital


FAQ

What is the new feature in the redesigned Grom Social app?

The redesigned Grom Social app will feature custom avatars called 'Gromatars' delivering Digital Citizenship License (DCL) courses.

When is the redesigned Grom Social app releasing?

The redesigned Grom Social app is debuting this summer.

How does the Grom Social app ensure child safety?

The Grom Social app requires parental consent for children to create profiles and features educational content promoting responsible social media behavior.

What is the purpose of the Digital Citizenship License (DCL) course in the Grom Social app?

The DCL course teaches kids responsible social media behavior, helping them safeguard privacy and avoid bullying and inappropriate language.

How does the Grom Social app help schools comply with CIPA?

The app's DCL courses assist schools in complying with CIPA by providing educational content on internet safety and responsible online behavior.

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