BetMGM Sponsors Progressive Jackpot During Wheel of Fortune's "Big Money Week"
BetMGM, a leading sports betting and iGaming operator, will sponsor a Nightly Progressive Jackpot during Wheel of Fortune's 'Big Money Week' from May 20-24, celebrating the show's 8,000th episode. Contestants solving the Bonus Puzzle will add the jackpot to their winnings. Additionally, a 'Double Jackpot' wedge on the Wheel could double the jackpot amount. Home viewers can also register online for a chance to win the Nightly Progressive Jackpot.
BetMGM's branding will be prominently featured throughout the episodes, including co-branded graphics and in-show displays. BetMGM has a history of collaborating with the show, including the launch of Wheel of Fortune Online Casino in March 2023. The game show reaches over 21.5 million viewers weekly.
- BetMGM sponsors the first-ever nightly progressive jackpot on Wheel of Fortune.
- Increased brand visibility through extensive in-show placements during 'Big Money Week'.
- Partnership with Wheel of Fortune ties BetMGM to a legendary game show with a large audience.
- Home viewers can participate, increasing engagement and potential customer base.
- Wheel of Fortune reaches 21.5 million viewers weekly, promising significant exposure.
- A chance for contestants to double their jackpot wins, adding excitement and appeal.
- High costs associated with sponsoring major TV events and branding placements.
- Potential risk of low engagement from home viewers not converting to actual customers.
- Significant financial commitment without guaranteed return on investment.
Episodes to feature iconic game show's first-ever nightly progressive jackpot tied to Bonus Round prizing
Click here to download creative assets
During game play, there will also be a BetMGM-branded "Double Jackpot" wedge on the famous Wheel giving contestants who earn the opportunity to add double the Nightly Progressive Jackpot to their total if they win the Bonus Round.
"BetMGM is honored to join Wheel of Fortune during this milestone week and be a part of a game show that has earned a place in American television history," said BetMGM's CEO Adam Greenblatt. "'Big Money Week' is a great collaboration, giving contestants and viewers at home the opportunity to experience the excitement of a progressive jackpot."
Sony Pictures Television and BetMGM have come together to integrate BetMGM branding into Wheel of Fortune's "Big Money Week" featuring on-set placements including:
- Co-branded graphics displayed in the center monitor
- In-show displays of BetMGM's logo on host Pat Sajak's monitor
- Two BetMGM Double Jackpot Wheel wedges
- A BetMGM jackpot ticker appearing above the puzzle board during each episode
Home viewers can participate in the action by going to www.wheeloffortune.com to register for the chance to win the Nightly Progressive Jackpot. They have a chance to win the jackpot sweepstakes prize regardless of if the in-show contestant solves the Bonus Puzzle. If a contestant takes the Double Jackpot Wedge to the Bonus Round, registered viewers will have a chance to win double the jackpot amount.
Wheel of Fortune-themed slot games have been a prominent staple on casino floors for more than 25 years. In March 2023, BetMGM collaborated with IGT to launch Wheel of Fortune Online Casino,
An iconic American game show, Wheel of Fortune's 41st season premiered in September 2023 and is one of the highest-rated syndicated game shows. Wheel of Fortune reaches 21.5 million unique viewers each week and averages more than 9.1 million viewers nightly.
As BetMGM continues to expand into new jurisdictions, responsible gaming education remains a key focus. BetMGM is proud to provide resources to help customers play responsibly, including GameSense, an industry-leading program developed and licensed to MGM Resorts by the British Columbia Lottery Corporation. Through the GameSense integration within BetMGM's mobile and desktop platforms, customers can directly access responsible gaming tools.
For more information on BetMGM, follow @BetMGM on X (formerly Twitter).
Forward Looking Statement
This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995, which involve substantial risks and/or uncertainties, including those described in the MGM Resorts International public filings with the Securities and Exchange Commission. Forward-looking statements can be identified by the use of forward-looking terminology such as "believes," "expects," "could," "may," "will," "should," "seeks," "likely," "intends," "plans," "pro forma," "projects," "estimates" or "anticipates" or the negative of these words and phrases or similar words or phrases that are predictions of or indicate future events or trends and that do not relate solely to historical matters. BetMGM has based forward-looking statements on management's current expectations, assumptions and projections about future events and trends. Examples of these statements include, but are not limited to, BetMGM's expectations regarding integration of BetMGM branding into Wheel of Fortune's "Big Money Week" and the related jackpots available to contestants. These forward-looking statements are not guarantees of future performance, conditions or results, and involve a number of known and unknown risks, uncertainties, assumptions and other important factors, that could cause actual results or outcomes to differ materially from those discussed in the forward-looking statements. Included among the important factors that could cause actual results to differ materially from those indicated in such forward-looking statements are: the significant competition within the gaming and entertainment industry; BetMGM's ability to execute on its business plan; changes in applicable laws or regulations, particularly with respect to iGaming and online sports betting; BetMGM's ability to manage growth and access the capital needed to support its growth plans; and BetMGM's ability to obtain the required licenses, permits and other approvals necessary to grow in existing and new jurisdictions. In providing forward-looking statements, BetMGM is not undertaking any duty or obligation to update these statements publicly as a result of new information, future events or otherwise, except as required by law. If BetMGM updates one or more forward-looking statements, no inference should be drawn that it will make additional updates with respect to those other forward-looking statements.
About BetMGM
BetMGM is a market leading sports betting and gaming entertainment company, pioneering the online gaming industry. Born out of a partnership between MGM Resorts International (NYSE: MGM) and Entain Plc (LSE: ENT), BetMGM has exclusive access to all of MGM's
About Wheel of Fortune
With more than 20 million viewers per week, Wheel of Fortune continues to be one of the most successful shows in history. Currently in its 41st season in syndication, the game show has earned seven Emmy Awards including a Daytime Emmy for Outstanding Game/Audience Participation Show. Wheel of Fortune is produced by Sony Pictures Television, a Sony Pictures Entertainment Company. It is distributed domestically by CBS Media Ventures and internationally by Paramount Global Content Distribution, both divisions of Paramount.
View original content to download multimedia:https://www.prnewswire.com/news-releases/betmgm-sponsors-progressive-jackpot-during-wheel-of-fortunes-big-money-week-302148486.html
SOURCE BetMGM
FAQ
What is BetMGM sponsoring during Wheel of Fortune's 'Big Money Week'?
When will Wheel of Fortune's 'Big Money Week' air?
How can home viewers participate in the Nightly Progressive Jackpot?
What branding will BetMGM feature during 'Big Money Week'?
What is the significance of the Double Jackpot wedge?
