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Reviewed Launches Accessibility Category to Expand Representation for Consumers with Disabilities
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Gannett Co. (NYSE: GCI) announced the launch of a dedicated Accessibility category on its Reviewed website, focusing on product insights for adaptive products and assistive technologies for people with disabilities. The initiative aims to better serve a largely underserved audience, as over 1 billion people globally live with disabilities. Led by Accessibility Editor Sarah Kovac, the section will feature comprehensive product recommendations and advocacy for accessibility, reflecting Gannett's commitment to diversity and inclusion efforts.
Positive
Launch of a dedicated Accessibility category on Reviewed enhances outreach to underserved consumers with disabilities.
Sarah Kovac, an experienced advocate, leads the new section, ensuring credible and empathetic coverage.
Reflects Gannett's commitment to diversity, equity, and inclusion by addressing accessibility needs.
Negative
None.
Consumer review website features rigorously tested adaptive and accessible product recommendations for consumers with disabilities
MCLEAN, Va.--(BUSINESS WIRE)--
Reviewed, a consumer product review website, part of Gannett Co., Inc. (NYSE: GCI) and the USA TODAY NETWORK launched a dedicated Accessibility category, focused on providing in-depth product insights for adaptive products, assistive technology, and accessible design for people with disabilities and their caregivers. This newly expanded section with continuous coverage represents necessary progress for the industry and enables Reviewed to reach a historically underserved audience.
With over one billion people globally living with a disability, accounting for roughly 15% of the global population1, Reviewed’s accessibility coverage aims to take the stress out of product research for consumers with disabilities who often rely on word-of-mouth recommendations and adapt everyday products to fit their specific needs.
Reviewed Accessibility Editor Sarah Kovac, an award-winning author and speaker living with dexterity issues caused by arthrogryposis, will help lead this first-of-its-kind section. Sarah is a passionate and knowledgeable advocate for accessibility given her personal experience, and this category will also serve as a platform to amplify voices from the disabled community.
“I’m proud to see Reviewed recognizing the need to provide increased coverage around accessibility products, filling a void I and other consumers with disabilities have always felt existed,” said Kovac. “A good accessibility product can be the difference between independence and relying on others to survive. I’ve lived it, and so have the contributors on my team, which instills a collective passion that drives our coverage and hopefully emboldens members of our community.”
Reviewed’s Accessibility section will also include product recommendations and insights for consumers who are aging in place and those who care for them.
“We’re seeing more brands than ever looking to break into the accessibility category and we expect this year to be full of products aimed at a broad set of consumers with disabilities,” said Reviewed Editor in Chief David Kender. “Here at Reviewed, we look forward to serving this community with our expanded accessibility coverage and hope it inspires others.”
Since 1997, Reviewed has been committed to applying a scientific, lab-based approach to its product testing and review processes. With an expansive testing facility in Cambridge, Massachusetts, and over 100 writers, scientists, product experts, editors and contributors, the Reviewed team performs hands-on testing on thousands of products each year to provide readers with the most trusted, informed recommendations.
Reviewed’s Accessibility section represents Gannett’s continued commitment to significantly investing in diversity, equity, and inclusion efforts, from the coverage it reports to the newsrooms behind it.
To learn more about Reviewed’s Accessibility coverage, including accessible products featured in the 2022 CES Editor’s Choice Awards, visit reviewed.com/accessibility.
1. Source: Disability and health fact sheet, November 24, 2021, World Health Organization
ABOUT GANNETT
Gannett Co., Inc. (NYSE: GCI) is a subscription-led and digitally focused media and marketing solutions company committed to empowering communities to thrive. With an unmatched reach at the national and local level, Gannett touches the lives of millions with our Pulitzer Prize-winning content, consumer experiences and benefits, and advertiser products and services. Our current portfolio of media assets includes USA TODAY, local media organizations in 46 states in the U.S., and Newsquest, a wholly owned subsidiary operating in the United Kingdom with more than 120 local news media brands. Gannett also owns the digital marketing services companies ReachLocal, Inc., UpCurve, Inc., and WordStream, Inc., which are marketed under the LOCALiQ brand, and runs the largest media-owned events business in the U.S., USATODAY NETWORK Ventures. To connect with us, visit www.gannett.com.
About USA TODAY NETWORK
USA TODAY NETWORK, part of Gannett Co, Inc. (NYSE: GCI), is the largest local-to-national media organization in the country, powered by our award-winning newsrooms and marketing solutions business. With deep roots in local communities spanning the U.S. with more than 250 local media brands, plus USA TODAY, we engage more than 145 million people every month through a diverse portfolio of multi-platform content offerings and experiences. For more information, visit www.gannett.com.
What is Gannett's new Accessibility category about?
Gannett's new Accessibility category on Reviewed focuses on providing in-depth insights and recommendations for adaptive products and assistive technologies for people with disabilities.
Who is leading the Accessibility section at Reviewed?
The Accessibility section is led by Sarah Kovac, an advocate with personal experience in accessibility issues.
How many people live with disabilities globally?
Over 1 billion people globally, which is approximately 15% of the population, live with disabilities.
What is the goal of Reviewed's Accessibility coverage?
The goal is to provide reliable product recommendations and insights to assist consumers with disabilities and their caregivers.
How does Gannett support diversity and inclusion?
Gannett supports diversity and inclusion through initiatives like the Accessibility category, enhancing representation and advocacy for underserved communities.