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Sporting KC Announces New Partnership With Shift4

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Shift4 and Sporting Kansas City have announced a five-year partnership through the 2026 Major League Soccer season. This collaboration will integrate Shift4's commerce technology with SeatGeek to enhance ticketing transactions for Sporting Kansas City. The partnership aims to provide a superior payment experience for fans, with Shift4 becoming the presenting partner for player signings and featuring branding during home matches. Shift4, a leader in commerce technology, is set to streamline payment processes for Sporting Kansas City, improving fan engagement.

Positive
  • Five-year partnership enhances ticketing transactions for Sporting Kansas City.
  • Integration of Shift4's technology into SeatGeek streamlines payment processes.
  • Improved fan experience with secure payments and digital commerce functionality.
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  • None.

ALLENTOWN, Pa. & KANSAS CITY, Kan.--(BUSINESS WIRE)-- Sporting Kansas City and Shift4 announced today a five-year partnership through the 2026 Major League Soccer season.

(Graphic: Business Wire)

(Graphic: Business Wire)

Shift4, a global leader in commerce technology, will integrate the company’s unified commerce ecosystem into SeatGeek to optimize ticketing transactions for Sporting Kansas City, a charter member of Major League Soccer.

“We are proud to partner with Shift4 to deliver an enhanced payment experience for fans by leveraging their expertise and utilizing their end-to-end solution for seamless, secure payments,” said Sporting Kansas City Chief Revenue Officer Gregg Allen. “Sporting KC is committed to best-in-class technology and Shift4 provides us a powerful platform to significantly upgrade our digital commerce functionality.”

The multi-faceted partnership will also be highly visible for soccer supporters as Shift4 becomes the presenting partner for Sporting Kansas City player signings with the company featured on the club’s social media graphics and posts, in addition to in-stadium branding at Children’s Mercy Park on Sporting Kansas City matchdays.

“We are proud to partner with Sporting KC and deliver an enhanced commerce experience for their fans,” said Anthony Perez, Shift4’s Head of Enterprise. “Our payment technology streamlines the transaction process for our partners, resulting in a superior customer experience.”

ABOUT SHIFT4

Shift4 (NYSE: FOUR) is boldly redefining commerce by simplifying complex payments ecosystems across the world. As the leader in commerce-enabling technology, Shift4 powers billions of transactions annually for hundreds of thousands of businesses in virtually every industry. For more information, visit www.shift4.com.

ABOUT SPORTING KC

Sporting Kansas City, a charter member of Major League Soccer since 1996 and one of the most successful clubs in the league during the last decade, will kick off the 2022 campaign on Feb. 27 at Atlanta United FC before hosting the club’s highly-anticipated home opener on March 5 against Houston Dynamo FC at Children’s Mercy Park. Led by Manager Peter Vermes, Sporting’s 2022 roster features the MLS All-Star trio of Roger Espinoza, Daniel Salloi and Graham Zusi alongside club captain Johnny Russell, Designated Player Gadi Kinda and former MLS Goalkeeper of the Year Tim Melia. Visit sportingkc.com for more information about the club.

Media Contact:

Nate Hirshberg

VP, Marketing

Shift4

nhirshberg@shift4.com

Source: Shift4

FAQ

What is the duration of the partnership between Shift4 and Sporting Kansas City?

The partnership is for five years, through the 2026 Major League Soccer season.

How will Shift4 enhance the ticketing experience for Sporting Kansas City?

Shift4 will integrate its commerce technology with SeatGeek to optimize ticketing transactions.

What will Shift4's role be during Sporting Kansas City matches?

Shift4 will feature branding at matches and be the presenting partner for player signings.

What industry is Shift4 a leader in?

Shift4 is a leader in commerce technology, focusing on simplifying payment processes.

What date does Sporting Kansas City kick off its 2022 season?

Sporting Kansas City will kick off its 2022 season on February 27 against Atlanta United FC.

Shift4 Payments, Inc.

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