Flow Beverage Corp. Launches Vitamin-Infused Water in Canada

Rhea-AI Summary

Flow Beverage Corp. has launched its Flow Vitamin-Infused Water in Canada, securing purchase orders from 22 retailers with over 800 locations. The beverage, rich in Vitamin C and zinc, is marketed as a healthier alternative, containing zero sugar, calories, or preservatives, made with organic ingredients. Flow emphasizes the growing consumer preference for functional beverages aligned with sustainable practices. The company's commitment to reducing environmental impacts is showcased in their B-Corp Certification and sustainable packaging. Flow's diverse product line is available in over 46,000 stores across North America.

Positive

• Launch of Flow Vitamin-Infused Water in Canada with 22 retailers and 800 locations
• Contains 120% of the daily recommended value of Vitamin C and is an excellent source of zinc
• Zero sugar, calories, or preservatives, made with organic certified ingredients
• Strong market demand for functional beverages reflected in retail partnerships
• B-Corp Certified with a score of 126.5, indicating commitment to sustainability

Negative

• None.

• 22 retailers representing over 800 locations have confirmed purchase orders for Flow Vitamin-Infused Water

TORONTO--(BUSINESS WIRE)-- Flow Beverage Corp. (TSX:FLOW; OTCQX:FLWBF) (“Flow” or the “Company”) today announced that it has launched Flow Vitamin-Infused Water in Canada. To date, 22 retailers representing over 800 locations have authorized listing or taken delivery of Flow Vitamin-Infused Water, in addition to eight national distributors.

(Photo: Business Wire)

Flow believes that its Vitamin-Infused Water is a healthier alternative to similar products in the functional water category. Flow Vitamin-Infused Water contains 120% of the daily recommended daily value of Vitamin C and is an excellent source of zinc. It has zero sugar, calories or preservatives, and is made with organic certified ingredients. Flow Vitamin-Infused Water is also available through flowhydration.com (discount code: VITAMIN30).

“We are very excited to be launching Flow Vitamin-Infused Water in Canada with a significant roster of our existing retail partners and distributors such as Loblaws, Metro, Whole Foods, Longo’s and our leading retailers in the club channel. We believe this latest innovation from Flow fits squarely with the evolving tastes our customer base who are increasingly requiring functional benefits and best-in-class sustainable practices from the beverages they consume,” said Nicholas Reichenbach, founder and CEO of Flow.

About Flow
Flow is one of the fastest-growing premium water companies in North America. Founded in 2014, Flow’s mission since day one has been to reduce environmental impacts by providing sustainably sourced naturally alkaline spring water in a recyclable and up to 75% renewable, plant-based pack. Today, the brand is B-Corp Certified with a best-in-class score of 126.5, offering a diversified line of health and wellness-oriented beverage products: original naturally alkaline spring water, award-winning organic flavours, collagen-infused and vitamin-infused flavours in sizes ranging from 330-ml to 1-litre. All products contain naturally occurring electrolytes and essential minerals and support Flow’s overarching purpose to “bring wellness to the world through the positive power of water.” Flow beverage products are available online at flowhydration.com and are sold at over 46,000 stores across North America.

For more information on Flow, please visit Flow’s investor relations site at: investors.flowhydration.com.

Cautionary Statement

This press release may contain “forward-looking statements” within the meaning of applicable Canadian securities legislation. Such forward-looking statements include, but are not limited to, information with respect to our objectives and the strategies for achieving those objectives, as well as information with respect to our beliefs, plans, expectations, anticipations, estimates and intentions. Forward-looking statements are typically identified by the use of words such as “may”, “would”, “should”, “could”, “expect”, “intend”, “estimate”, “anticipate”, “plan”, “foresee”, “believe”, or “continue”, although not all forward-looking statements contain these words. Forward-looking statements are provided for the purposes of assisting the reader in understanding Flow and its business, operations, prospects, and risks at a point in time in the context of historical and possible future developments, and the reader is therefore cautioned that such information may not be appropriate for other purposes. Forward-looking statements are based on assumptions and are subject to a number of risks and uncertainties, many of which are beyond our control, which could cause actual results to differ materially from those that are disclosed in or implied by such forward-looking statements. Those risks and uncertainties include the following: impact and spread of COVID-19; ability to achieve and manage growth; failure to expand sales capabilities; changes in consumer preferences; criticism of packaged water; maintain brand image and product quality; constrained or unavailable spring water sources; inability to package products; increased competition; accurately estimating demand; maintaining relationships with distributors and vendors; changing retail landscape; incorrect product design or development; product information misrepresentation; revenues derived entirely from packaged beverages; increases in costs or shortages of materials; fluctuation of quarterly operating results; no assurance of profitability; fluctuations in foreign currency; changes in government regulation; contamination or recalls of ingredients or end products; loss of intellectual property rights; litigation; future tax rates; catastrophic events; climate change; seasonal business; dependence on key information systems and third-party service providers; ability to securely maintain confidential information; maintaining and upgrading information technology systems; conflict of interest; dual class share structure; potential volatility of share price; no assurance of active market for shares; lack of dividends; global financial condition; publication of inaccurate or unfavorable research and reports; operating history; and management and conflict of interests. Consequently, all of the forward-looking statements contained herein are qualified by the foregoing cautionary statements, and there can be no guarantee that the results or developments that we anticipate will be realized or, even if substantially realized, that they will have the expected consequences or effects on our business, financial condition or results of operation. Unless otherwise noted or the context otherwise indicates, the forward-looking statements contained herein are provided as of the date hereof, and we do not undertake to update or amend such forward-looking statements whether as a result of new information, future events or otherwise, except as may be required by applicable law.

View source version on businesswire.com: https://www.businesswire.com/news/home/20230119005110/en/

Trent MacDonald, Chief Financial Officer

1-844-356-9426

investors@flowhydration.com

Investors:

Marc Charbin

investors@flowhydration.com

Media:

Natasha Koifman

nk@nkpr.net

Source: Flow Beverage Corp.

FAQ

What are the key benefits of Flow Vitamin-Infused Water?

Flow Vitamin-Infused Water provides 120% of the daily recommended value of Vitamin C, is an excellent source of zinc, and contains zero sugar, calories, or preservatives.

How many retailers are carrying Flow Vitamin-Infused Water?

Flow Vitamin-Infused Water is available through 22 retailers representing over 800 locations in Canada.

What is the stock symbol for Flow Beverage Corp.?

The stock symbol for Flow Beverage Corp. is FLWBF, traded on OTCQX.

Where can I buy Flow Vitamin-Infused Water?

Flow Vitamin-Infused Water is available at various retail locations in Canada and can also be purchased online at flowhydration.com.

What is Flow Beverage Corp.'s sustainability commitment?

Flow Beverage Corp. is B-Corp Certified, highlighting its commitment to sustainability, with efforts in reducing environmental impacts through recyclable and plant-based packaging.