Fan Pass Announces Appointment of John Haugh as VP Sales, Operations & Business Development
Friendable, Inc. (OTC: FDBL) has appointed Mr. John Haugh to its Fan Pass team, aiming to enhance operational growth and revenue opportunities. Haugh brings over 25 years of experience in media, advertising, and music, having built relationships with major music labels and concert promoters, including Live Nation. His expertise includes securing advertising partnerships with brands like Nissan and Intel. CEO Robert A. Rositano Jr. praised Haugh's ability to connect with teams and drive revenue, aligning with the company's growth plans and updates for its platform.
- John Haugh's extensive industry experience may lead to stronger relationships with advertising partners and music labels.
- Haugh's insights into both the artist and marketing sides could enhance Fan Pass's offerings and revenue opportunities.
- Concerns about continuity and potential experience gaps in leadership may arise as the company undergoes changes.
Experienced industry executive joins Fan Pass team to manage operational growth, brand advertisers, sponsors and new revenue opportunities
CAMPBELL, Calif., Feb. 10, 2021 (GLOBE NEWSWIRE) -- via NewMediaWire -- Friendable, Inc. (OTC: FDBL) (the “Company”) is pleased to announce the addition of Mr. John Haugh to the Fan Pass team as the Company sees continued growth and kicks off its February 2021 artist promotions.
With over 25 years of experience and more than 10,000 touring miles under his belt as a music artist himself, Mr. Haugh’s career spans the media and advertising landscape, encompassing multiple publishing groups, live venues, websites and retail music sales across various networks. During this time, he was able to develop and grow new relationships with major music labels and distribution and marketing executives, and he established regular correspondence with familiar names such as WEA, Universal, Sony Music, RED Distribution, Atlantic, Virgin Music, 4AD, Warner Bros., American Records and more.
Haugh was also the first publishing director to begin landing major concert promoters and entertainment purveyors to his roster of relationships, starting with then “Bill Graham Presents,” which was later acquired by another of his longtime clients “Live Nation,” and further including Planet Entertainment, AEG, Goldenvoice, Concerts West, Nederlander Concerts, Jam Theatricals, Broadway San Jose and more.
Representing advertising agencies and marketing managers in San Francisco, Los Angeles, New York, Chicago and more, Mr. Haugh has successfully secured advertising dollars and relationships with companies such as Nissan and Intel Corporation as well as forging direct relationships with media buyers and distributors for Anheuser-Busch, Miller Brewing (now Miller Coors), Mickey’s, Beck’s Beer, San Miguel and Dos Equis. Collectively, this experience provided the vision for what would soon be a major shift to digital marketing, and he developed programmatic display sales efforts for multiple large-scale websites; managed inventory and performance analytics for web traffic, digital and display ads, email marketing delivery and performance; and managed promotions, company branding and on-site marketing opportunities that became widely respected by his team of over 100 direct reports. This included event partnerships and national media buying efforts with multimillion-dollar budgets.
“We are blessed and excited to have Mr. Haugh join our team. He has firsthand knowledge of what it takes to be a touring music artist and, even more importantly, understands the pain points of artists and where Fan Pass can be the most supportive as we continue with our platform updates, new features, revenue opportunities and overall growth plans for the Company,” said Friendable, Inc. CEO Robert A. Rositano Jr.
“In addition to his relationships and industry experience, he has the ability to connect with existing team members, build strong teams as we manage a very dynamic growth curve, and open doors that drive revenue opportunities, and we believe we couldn’t have found a more perfect fit. As with anything that is defining a new industry and growing at such a rapid pace, traditional management, budgets, sales tracking, metrics, forecasting and accountability all play a huge role in choosing a candidate for this role, and John deploys best practices in all these areas, giving me confidence in his leadership moving forward,” Rositano added.
For more information and to support Fan Pass artists, download the Fan Pass app on the Apple App Store or the Google Play Store.
About Friendable, Inc.
Friendable Inc. (FDBL) is a mobile technology and marketing company focused on connecting and engaging users through its proprietary mobile and desktop applications. Launched July 24, 2020, the Company’s flagship offering is designed to help artists engage with their fans around the world and earn revenue while doing so. The Live Streaming platform supports artists at all levels, providing exclusive artist content "channels," live event streaming, promotional support, fan subscriptions and custom merchandise designs, all of which are revenue streams for each artist.
With Fan Pass, artists can offer exclusive content channels to their fans, who can simply use their smartphones to gain access to their favorite artists as well as an all-access pass, giving them access to all artists on the platform. Additionally, the Fan Pass team will deploy social broadcasters to capture exclusive VIP experiences, interviews and behind-the-scenes content featuring their favorite artists – all available to fan subscribers for free on a trial basis. Thereafter, subscriptions are billed monthly at
Friendable Inc. was founded by Robert A. Rositano Jr. and Dean Rositano, two brothers with over 27 years of experience working together on technology-related ventures. For more information about the Company, visit www.Friendable.com.
Forward-Looking Statements
This press release contains forward-looking statements. The words or phrases "would be," "will allow," "intends to," "will likely result," "are expected to," "will continue," "is anticipated," "estimate," "project" or similar expressions are intended to identify "forward-looking statements." Actual results could differ materially from those projected by Friendable, Inc. The Company’s iTunes rankings should not be construed as an indication in any way whatsoever of the future value of Friendable's common stock or its present or future financial condition. The public filings of Friendable, Inc. made with the Securities and Exchange Commission may be accessed at the SEC's Edgar system at www.sec.gov. Statements made herein are as of the date of this press release and should not be relied upon as of any subsequent date. Friendable, Inc. cautions readers not to place reliance on such statements. Unless otherwise required by applicable law, Friendable, Inc. does not undertake, and Friendable, Inc. specifically disclaims any obligation, to update any forward-looking statements to reflect occurrences, developments, unanticipated events or circumstances after the date of such statement.
Contact:
Friendable:
Phone: (855) 473-7473 Ext. 101
Email: Info@friendable.com
Corporate Communications:
InvestorBrandNetwork(IBN)
Los Angeles, California
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