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FCA has commenced production of the 2021 Jeep Wrangler 4xe plug-in hybrid at its Toledo Assembly Complex. This model is noted for being the most technologically advanced Wrangler, offering up to 25 miles of electric-only driving and a total range of nearly 400 miles. The vehicle is equipped with a 375-horsepower engine, featuring a 17 kilowatt-hour battery and two electric motors. Over 3,200 UAW-represented employees will assemble the Wrangler 4xe on two shifts. The vehicle is set to arrive at dealerships in early 2021.
The 2021 Ram 1500 Crew Cab has been awarded the 2020 Top Safety Pick rating by the Insurance Institute for Highway Safety (IIHS), marking a significant achievement for pickup trucks under new testing standards. This accolade is attributed to features such as Pedestrian Automatic Emergency Braking and adaptive LED projector headlamps. The model received the highest ratings in all six crashworthiness tests, with Automatic Emergency Braking technology being rated 'superior.' This recognition underscores FCA's commitment to safety and innovation in their vehicle engineering.
The Chrysler brand has launched a new advertising campaign titled "Drive A Hybrid" featuring actress Kathryn Hahn. The campaign aims to promote the Chrysler Pacifica Hybrid, the only plug-in hybrid minivan available. Utilizing television, digital, and social channels, the campaign includes a 30-second video where Hahn, as a game show host, addresses misconceptions about hybrid vehicles. The Pacifica Hybrid boasts impressive specs, achieving over 80 MPGe in electric mode and a total range exceeding 500 miles. This initiative aims to highlight the benefits of hybrid ownership.
On December 9, 2020, Mopar announced its holiday gift offerings, catering to auto enthusiasts with over 500,000 quality-tested performance parts and accessories. Highlights include a 15% discount on accessories through December 31, 2020, and free shipping on orders over $75 using promo code 'JOLLY75'. Featured items range from a $5.95 reusable face mask to the Hellcrate Redeye 6.2-liter Supercharged HEMI V-8 engine priced at $21,807. The campaign underscores Mopar's commitment to quality and customer satisfaction.
The 2021 Jeep Wrangler 4xe has been awarded Hybrid Technology Solution of the Year by the AutoTech Breakthrough Awards. With a powertrain delivering 375 horsepower and 470 lb.-ft. of torque, it offers up to 25 miles of electric-only driving and a combined fuel efficiency of 50 MPGe. The vehicle retains Jeep's off-road capabilities, featuring Trail Rated components, and is assembled in Toledo, Ohio. This recognition highlights the Wrangler 4xe's advanced hybrid technology and its appeal to both eco-conscious and off-road enthusiasts.
FCA announced the return of the Gold Rush exterior color for select 2021 Dodge Challenger models, highlighting the brand's commitment to meet enthusiast demand. Available on Challenger T/A, T/A 392, SRT Hellcat, and SRT Hellcat Redeye, the color requires a Satin Black hand-painted hood and roof for SRT models. Dealer orders commence this month, with initial deliveries set for early 2021. The Challenger lineup for 2021 features new options including the Widebody Package and advanced performance enhancements, solidifying Dodge's reputation in the muscle car market.
The Jeep brand and the LEGO Group have launched the LEGO Technic Jeep Wrangler Rubicon, a 665-piece model designed to replicate the legendary off-road capabilities of the actual vehicle. Available from January 1, 2021, for $49.99, this model features a button-operated steering system and axle-articulation suspension, providing an engaging building experience for fans aged 9 and above. Designed by LEGO, the model aims to celebrate the iconic Jeep brand and its 80-year legacy, inviting enthusiasts to immerse themselves in adventure.
On December 2, 2020, MotorTrend awarded the Ram 1500 TRX its 2021 Truck of the Year, marking the third consecutive win for the Ram brand. Previously, the Ram 1500 and Ram Heavy Duty also earned this title in 2019 and 2020, respectively. This achievement makes Ram the first brand to win the "Of the Year" title three years in a row, highlighting its commitment to performance and innovation in the competitive truck market. Ram has won the title six times since becoming a standalone brand.
AUBURN HILLS, Mich., Dec. 1, 2020 /PRNewswire/ -- The 2021 Ram Heavy Duty series emerges as the leading pickup with a gooseneck towing capacity of 37,100 lbs and 1,075 lb.-ft. of torque, marking the highest ratings in the segment. Developed with Cummins, the new torque rating includes enhancements to the 6.7-liter engine, increasing torque by 75 lb.-ft. The vehicles also feature advanced technology like a digital rearview mirror. 2021 models began production this month, emphasizing durability and capability to meet consumer demands.
