Born This Way Foundation and Experian Partner to Uplift Youth Voices Through Channel Kindness

Rhea-AI Summary

Born This Way Foundation has teamed up with Experian to enhance Channel Kindness, a platform encouraging youth storytelling about economic experiences and mental wellness. Executive Director Maya Smith emphasizes the need for a supportive community focused on financial wellness. The partnership will highlight significant financial milestones such as college graduation and Tax Day 2023, promoting financial education among youth. Experian aims to empower young people in their financial health, contributing to their overall wellness.

Positive

• Partnership with Experian enhances financial wellness support for youth.
• Channel Kindness provides a platform for young people to share economic experiences.

Negative

• None.

Support for Channel Kindness will continue to build a safe space for storytelling, including their economic experiences

NEW YORK--(BUSINESS WIRE)-- Today, Born This Way Foundation (BTWF), co-founded by Lady Gaga and her mother Cynthia Germanotta, announced a partnership with Experian to further develop Channel Kindness, BTWF’s digital storytelling and community engagement platform. The partnership with Experian will encourage young people to share stories of economic experience, equitable opportunity, and mental wellness.

“We’re thrilled to partner with Experian to encourage young people to share stories and support one another in their wellness journeys, financial wellness included,” said Maya Smith, Executive Director of Born This Way Foundation. “We call Channel Kindness the ‘Kindest Corner of the Internet,’ and that corner – our platform – is the perfect space for young people to share tips and inspire one another to support all aspects of their wellness journeys.”

Channel Kindness is a digital platform that invites young people and youth advocates to put compassion into action in their own lives through community engagement and storytelling opportunities. Channel Kindness is a safe space where individuals, organizations, and educators can read and share their stories of resilience, kindness, and bravery to both foster a sense of community and to inspire others across the globe.

The year-round partnership will highlight opportunities for young people to reflect on significant financial days throughout the year, including:

• College graduation and financial transitions and responsibilities surrounding this milestone
• #BeKind21 Campaign event focusing on the role kindness plays in a person’s financial wellness
• Tax Day 2023 highlighting tools, resources and nonprofits that support young people and their financial health

“Life transitions and the money matters that accompany them can be stressful. We can all use a little kindness when it comes to finances. Experian is proud to join Born This Way Foundation to uplift the experiences of young people through financial health and mental wellness. We look forward to seeing the stories of how our partnership is creating a better tomorrow,” said Carol Urton, senior director of corporate responsibility and sustainability for Experian.

Experian is committed to financial inclusion and empowerment for all. The company’s commitment to the LGBTQ+ community globally includes supporting transgender and non-binary consumers with the name change process on their credit reports, and its weekly Twitter #Creditchat addresses important financial topics such as Financial Tips for Same Sex Couples and the LGBTQ+ Community. The partnership with Born This Way Foundation is part of Experian’s United for Financial Health initiative, which aims to empower and protect consumers to improve their financial health through education and action.

About Born This Way Foundation

Born This Way Foundation, co-founded and led by Lady Gaga and her mother, Cynthia Germanotta, supports youth mental health and works with young people to build a kinder and braver world. Through high-impact programming, youth-led conversations, and strategic, cross-sectoral partnerships, the Foundation aims to make kindness cool, validate the emotions of young people, and eliminate the stigma surrounding mental health. Learn how Born This Way Foundation encourages people to practice kindness toward themselves and their communities through its website bornthisway.foundation and its storytelling platform Channel Kindness at channelkindness.org.

About Experian

Experian is the world’s leading global information services company. During life’s big moments – from buying a home or a car, to sending a child to college, to growing a business by connecting with new customers – we empower consumers and our clients to manage their data with confidence. We help individuals to take financial control and access financial services, businesses to make smarter decisions and thrive, lenders to lend more responsibly, and organisations to prevent identity fraud and crime.

We have 20,600 people operating across 43 countries and every day we’re investing in new technologies, talented people, and innovation to help all our clients maximise every opportunity. We are listed on the London Stock Exchange (EXPN) and are a constituent of the FTSE 100 Index.

Learn more at www.experianplc.com or visit our global content hub at our global news blog for the latest news and insights from the Group.

View source version on businesswire.com: https://www.businesswire.com/news/home/20220623005656/en/

Media contacts:

Born This Way Foundation: BTWF@dkcnews.com

Experian: victoria.lim@experian.com

Source: Experian

FAQ

What is the partnership between Born This Way Foundation and Experian?

The partnership focuses on developing Channel Kindness, encouraging youth to share stories about economic experiences and mental wellness.

What initiatives will Channel Kindness highlight during the partnership?

Key initiatives include college graduation financial responsibilities and significant events like Tax Day 2023 aimed at promoting financial health.

How does Experian contribute to the partnership with Born This Way Foundation?

Experian contributes by supporting youth empowerment in financial health and mental wellness through storytelling and community engagement.

What is the significance of Channel Kindness?

Channel Kindness serves as a digital platform for young people to share their stories and foster a sense of community around kindness and resilience.