Elastic Announces User Experience Monitoring and Synthetics to Improve Website Experiences

Rhea-AI Summary

Elastic, trading as ESTC on the NYSE, has unveiled new features for Elastic Observability, enhancing user experience monitoring and synthetic testing to optimize digital interactions. The newly introduced User Experience app in Kibana provides insights into essential metrics like paint time and Core Web Vitals. Additionally, a dev preview of synthetic monitoring allows for complex user flow simulations. These advancements aim to improve customer satisfaction, reduce service costs, and boost conversion rates, aligning with findings from McKinsey Digital that emphasize the value of enhanced customer experiences.

Positive

• Launch of new User Experience app in Kibana for enhanced monitoring.
• Continued updates to machine learning features for observability workflows.
• New synthetic monitoring capabilities allow simulation of complex user flows.

Negative

• None.

MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--Elastic (NYSE: ESTC) (“Elastic”), the company behind Elasticsearch and the Elastic Stack, today announced expanded Elastic Observability features including user experience monitoring and synthetics to give developers new tools to test, measure, and optimize end-user digital experiences.

With the launch of a new dedicated User Experience app in Kibana, Elastic users can get a better view and understanding of how end users experience their websites. According to a recent McKinsey Digital article¹, organizations that use technology to revamp the customer experience can carve out significant differentiation — increasing customer satisfaction by 15 to 20%, reducing cost to serve by 20 to 40%, and boosting conversion rates and growth by 20%.

The new User Experience app provides expanded insight into well-known performance metrics like paint time, long task duration, and total blocking time. In addition, Elastic users can leverage the new user experience monitoring feature to review Core Web Vitals to help website developers interpret digital experience signals.

In addition, Elastic users can now leverage a dev preview release of synthetic monitoring with multistep journey tests in Elastic Uptime. This new feature enables customers to simulate complex user flows, measure performance, and optimize new interaction paths without impact to a website’s end users.

Elastic Observability customers benefit from continued updates to features that use machine learning to automate or improve common observability workflows. With this launch, customers can leverage turnkey anomaly detection for infrastructure health monitoring, making it easy to detect common infrastructure issues across thousands of resources.

For more information read the blog about the new Elastic Observability features and updates.

Supporting Quotes:

• “With so much of our lives moving online – from work, to school, to even our social lives – it is vital that organizations have a comprehensive view of the digital experiences of their end users,” said Tanya Bragin, vice president, product management, Elastic. “The new user experience monitoring and expanded synthetic capabilities in Elastic Observability help our customers track how their end users are experiencing their digital service, arming them with the data to prioritize optimizations with the biggest impact on the business. We are introducing both of these market-leading features in our free and open distribution tier, making it easy for developers to adopt into their workflows.”

¹McKinsey Digital, “Service industries can fuel growth by making digital customer experiences a priority”, Ralph Breuer, Harald Fanderl, Markus Hedwig, and Marcel Meuer, April 30, 2020

About Elastic:

Elastic is a search company built on a free and open heritage. Anyone can use Elastic products and solutions to get started quickly and frictionlessly. Elastic offers three solutions for enterprise search, observability, and security, built on one technology stack that can be deployed anywhere. From finding documents to monitoring infrastructure to hunting for threats, Elastic makes data usable in real time and at scale. Thousands of organizations worldwide, including Cisco, eBay, Goldman Sachs, Microsoft, The Mayo Clinic, NASA, The New York Times, Wikipedia, and Verizon, use Elastic to power mission-critical systems. Founded in 2012, Elastic is a distributed company with Elasticians around the globe and is publicly traded on the NYSE under the symbol ESTC. Learn more at elastic.co.

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