MAC UK & Ireland Sponsors 14th Annual Red Run in London

Rhea-AI Summary

M·A·C Cosmetics (MAC) proudly sponsored the Red Run in London, raising over £230K+ for HIV support and prevention projects. The event fundraises for 30 HIV charities, including Positive East, a MAC VIVA GLAM grantee. MAC has raised over $520 million globally through the VIVA GLAM campaign in 29 years.

Positive

• MAC's significant contribution to the Red Run demonstrates its commitment to supporting HIV/AIDS awareness and prevention projects.
• The VIVA GLAM campaign's impressive fundraising of over $520 million globally showcases MAC's long-standing dedication to supporting women and girls, the LGBTQIA+ community, and people affected by HIV/AIDS.

Negative

• None.

NORTHAMPTON, MA / ACCESSWIRE / November 29, 2023 / M·A·C Cosmetics

M·A·C Cosmetics UK & Ireland was proud to participate as a Platinum Sponsor in this year's Red Run in London, helping to raise over £230K+! The Red Run is an annual 5k or 10k charity run and walk that has existed for 14 consecutive years to unite the HIV sector to raise awareness and vital funds for HIV support and prevention projects. The event fundraises for 30 HIV charities, including for the organization Positive East, which is an existing M·A·C VIVA GLAM grantee and has been awarded over £1.2M since 2007 via the charity initiative in the UK. M·A·C employees turned out loud and proud in their M·A·C VIVA GLAM T-shirts on Saturday, November 25^th in Victoria Park to raise funds and drive visibility for the cause ahead of World AIDS Day, which is coming up this Friday, December 1^st.

M·A·C has a long and proud history of furthering the fight against HIV/AIDS with the goal to support healthy futures and equal rights for all. This year marks the 29^th year of the VIVA GLAM campaign, which has raised over $520 million (and counting) globally to support women and girls, the LGBTQIA+ community and people living with or affected by HIV/AIDS.

Learn more about M·A·C VIVA GLAM here: M·A·C Cosmetics | VIVA GLAM (maccosmetics.com)

View additional multimedia and more ESG storytelling from M·A·C Cosmetics on 3blmedia.com.

Contact Info:
Spokesperson: M·A·C Cosmetics
Website: https://www.3blmedia.com/profiles/mac-cosmetics
Email: info@3blmedia.com

SOURCE: M·A·C Cosmetics

View source version on accesswire.com:
https://www.accesswire.com/811386/mac-uk-ireland-sponsors-14th-annual-red-run-in-london

FAQ

What is the VIVA GLAM campaign and how much has it raised globally?

The VIVA GLAM campaign by M·A·C Cosmetics has raised over $520 million globally in 29 years to support women and girls, the LGBTQIA+ community, and people living with or affected by HIV/AIDS.

How much money did M·A·C Cosmetics raise for the Red Run in London?

M·A·C Cosmetics raised over £230K+ for the Red Run in London, supporting HIV support and prevention projects.

Which charity initiative in the UK has M·A·C Cosmetics been supporting?

M·A·C Cosmetics has been supporting Positive East, a MAC VIVA GLAM grantee, and has awarded over £1.2M since 2007 via the charity initiative in the UK.

How long has M·A·C Cosmetics been involved in the fight against HIV/AIDS?

M·A·C Cosmetics has a long and proud history of furthering the fight against HIV/AIDS, with this year marking the 29th year of the VIVA GLAM campaign.

What is the goal of M·A·C Cosmetics in supporting HIV/AIDS initiatives?

M·A·C Cosmetics aims to support healthy futures and equal rights for all through its involvement in the fight against HIV/AIDS.