Descope and 8x8 Partner to Boost Security and Efficiency in Customer Experience

Rhea-AI Summary

8x8 (NASDAQ: EGHT) has announced a strategic partnership with Descope as their exclusive Asia Pacific partner. The collaboration integrates Descope's drag-and-drop customer identity and access management (CIAM) platform with 8x8's CPaaS APIs.

The integration enables organizations to create customized user journeys through visual workflows, implementing modern login processes like social logins, passkeys, and one-time passwords. Organizations using Descope have reported a 50% reduction in authentication-related support tickets and 30-40x cost reduction by avoiding in-house authentication system development.

This partnership aims to enhance security and efficiency in customer experience while providing seamless authentication processes through 8x8's Platform for CX, which combines Contact Center, Unified Communication, and CPaaS APIs.

Positive

• Partnership reduces authentication-related support tickets by 50%
• Cost savings of 30-40x by eliminating need for in-house authentication systems
• Exclusive partnership rights in Asia Pacific region
• Enhancement of existing CPaaS API capabilities with modern authentication features

Negative

• None.

Insights

Tech Integration Specialist

This partnership marks a significant strategic move for 8x8, enhancing their CPaaS platform with Descope's CIAM capabilities. The integration addresses critical market demands for improved authentication security while maintaining user experience. Key benefits include 50% reduction in authentication-related support tickets and 30-40x cost savings compared to in-house authentication systems. The exclusive APAC partnership provides 8x8 with a competitive advantage in a rapidly growing market. The integration of no-code/low-code workflows for authentication processes aligns with current industry trends toward simplified development and enhanced security measures like passkeys and OTPs. This strengthens 8x8's position in the enterprise communications market, particularly in sectors requiring robust security and seamless customer experiences.

Market Research Analyst

The partnership strategically positions 8x8 in the growing APAC market where digital transformation and customer experience optimization are key priorities. The integration addresses significant pain points in enterprise authentication, with tangible cost benefits and efficiency improvements. The focus on modern authentication methods like passkeys and social logins demonstrates alignment with evolving security standards and user preferences. For 8x8, this represents a valuable expansion of their service portfolio, potentially leading to increased market share and revenue opportunities in the enterprise segment. The partnership could positively impact 8x8's competitive position against other CPaaS providers, particularly in security-conscious sectors.

New 8x8 CPaaS API Integration with Descope’s Drag-and-Drop Customer Identity and Access Management (CIAM) Platform Enables Organizations to Easily Create and Customize the User Journey and Provides Optimized Security

CAMPBELL, Calif.--(BUSINESS WIRE)-- 8x8, Inc. (NASDAQ: EGHT), the industry's most integrated Platform for CX that combines Contact Center, Unified Communication, and CPaaS APIs, today announced a partnership with Descope. As the exclusive Asia Pacific partner for Descope, 8x8^® will seamlessly integrate Descope’s drag-and-drop customer identity and access management (CIAM) platform with 8x8’s CPaaS APIs. This integration enables organizations to easily create and customize complete user journeys through Descope’s intuitive visual workflows.

The combination of 8x8 and Descope capabilities provide organizations with a complete solution capable of delivering consistent, secure, and frictionless authentication processes, ensuring seamless customer experiences. Through the addition of Descope’s integrated no code/low code visual workflows solution, 8x8 will enable organizations to customize user journeys and build personalized onboarding experiences, as well as to easily deploy modern login processes like social logins, passkeys, one-time passwords (OTPs), and magic links, all superior options to traditional password-based logins both in terms of security and user experience.

“8x8’s commitment to customer experience and customer excellence is one of the key reasons we wanted to partner with them,” said Rishi Bhargava, Co-founder and Chief Revenue Officer at Descope. “For us, this is a strategic move that allows us to combine authentication and authorization with customer engagement, providing businesses with seamless and secure experiences. We are excited to work together with 8x8 in APAC, where businesses are ready to take customer experience to the next level.”

Organizations deploying Descope have reduced the number of support tickets related to authentication issues by 50% and cut down considerable costs (30-40x) by not needing to build in-house authentication systems.

​​“Secure authentication and authorization have to always be at the top of a company’s list of priorities, but it doesn’t have to come at the expense of positive customer experiences,” said Stephen Hamill, General Manager, CPaaS at 8x8, Inc. “Our partnership with Descope provides organizations with a secure, frictionless, highly usable experience that enhances efficiency and supports business growth, unlocking the potential of every interaction. Additionally, Descope’s capabilities complement and enhance our AI-driven communication solutions, enabling smarter, more seamless engagements across the customer journey.”

8x8 CPaaS APIs power essential business functions like authentication and fraud prevention, marketing and communications, customer support, and operations. With omnichannel messaging—including SMS, messaging apps, voice, and video interaction—it serves as a key enabler of business communications and customer experience in an ever-evolving digital transformation. It is a core component of the 8x8 Platform for CX, which seamlessly unites contact center, unified communications, and CPaaS APIs to help organizations connect customers and teams globally, empowering CX leaders with AI-powered performance and insights to make smarter decisions, delight customers, and drive lasting business impact.

Learn more about the 8x8 and Descope partnership and integrated business solutions by:

• Visiting https://cpaas.8x8.com/en/products/descope-ciam/.
• Reading the blog post about what it means for enterprises wanting to enhance authentication processes.

Caution Concerning Forward-Looking Statements

This press release contains forward-looking statements including those related to the launch of new partnership with Descope and integration of Descope and 8x8’s communications APIs. Readers are cautioned that such forward-looking statements involve risks and uncertainties that could cause actual events or our actual results to differ materially from those expressed in any such forward-looking statements. Readers are directed to 8x8’s periodic and other reports filed with the Securities and Exchange Commission (SEC) for a description of such risks and uncertainties. These risks could reduce the growth of our CX business and contact center momentum which could impact our revenues and profitability. 8x8 undertakes no obligation to update any forward-looking statements.

About 8x8 Inc.

8x8, Inc. (NASDAQ: EGHT) connects people and organizations through seamless communication on the industry's most integrated platform for Customer Experience—combining Contact Center, Unified Communication, and CPaaS APIs. The 8x8^® Platform for CX integrates AI at every level to enable personalized customer journeys, drive operational excellence and insights, and facilitate team collaboration. We help customer experience and IT leaders become the heartbeat of their organizations, empowering them to unlock the potential of every interaction. For additional information, visit www.8x8.com, or follow 8x8 on LinkedIn, X, and Facebook.

8x8 and associated logos are trademarks of 8x8, Inc.

View source version on businesswire.com: https://www.businesswire.com/news/home/20241211359380/en/

8x8, Inc. Contacts:

Media:

PR@8x8.com

Investor Relations:

Investor.Relations@8x8.com

Source: 8x8, Inc.

FAQ

What benefits does the 8x8 (EGHT) and Descope partnership offer to businesses?

The partnership offers reduced authentication-related support tickets by 50%, 30-40x cost savings, modern login processes, and seamless customer experiences through integrated CIAM solutions.

How much can companies save by implementing the 8x8-Descope CIAM solution?

Companies can achieve 30-40x cost savings by avoiding the need to build in-house authentication systems through the 8x8-Descope solution.

What authentication features does the 8x8 (EGHT) and Descope integration provide?

The integration provides social logins, passkeys, one-time passwords (OTPs), magic links, and customizable user journeys through visual workflows.

What is the geographical scope of the 8x8 (EGHT) and Descope partnership?

8x8 serves as the exclusive Asia Pacific partner for Descope's CIAM platform integration.