Edible Garden Begins Shipping Spring Ornamentals and Florals For Sale at Major Big Box Retailers
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Insights
The introduction of higher-margin ornamental and floral products by Edible Garden AG Incorporated represents a strategic move to diversify product offerings and enhance profitability. Ornamentals and florals have traditionally been associated with higher profit margins compared to standard produce due to their premium pricing, especially around key retail periods such as Mother's Day. The timing of this release suggests that the company is aiming to capitalize on seasonal demand, which could lead to a favorable revenue spike during the second quarter.
The use of proprietary technologies like the GreenThumb greenhouse management system indicates an emphasis on operational efficiency. By streamlining the supply chain, Edible Garden is likely to reduce waste and lower production costs, which could further improve margins. However, it is essential to monitor how well these technologies perform in practice and whether the cost savings are significant enough to offset the initial investment in such systems.
From a financial perspective, the announcement from Edible Garden could signal an upcoming positive shift in the company's financial health. The focus on higher-margin products could improve the gross margin ratio, which is a critical metric for investors assessing a company's financial efficiency. If the margins on ornamentals and florals are significantly higher than Edible Garden's traditional produce, this could result in an enhanced bottom line, potentially leading to an improved earnings per share (EPS) figure.
Investors should, however, remain cautious and seek to understand the scalability of this new segment within the company's overall business model. While the initial impact may be positive, the long-term sustainability of these margins will depend on consumer demand, competition within the floral industry and the company's ability to maintain quality and supply consistency.
Edible Garden's expansion into the ornamental and floral market is indicative of a broader trend within the agriculture industry, where companies are increasingly adopting controlled environment agriculture (CEA) techniques to meet specific market demands. The adoption of cutting-edge growing methods within CEA allows for year-round production and could provide Edible Garden with a competitive edge over traditional growers who are subject to seasonal limitations.
However, it is important to consider the potential risks associated with the agricultural sector, such as susceptibility to disease, pests and reliance on retail partnerships for distribution. Big box retailers are known for their negotiating power, which can pressure suppliers' prices and margins. Edible Garden's ability to negotiate favorable terms with these retailers will be key to realizing the anticipated positive impact on overall margins.
Higher Margin Ornamental and Floral Shipments Expected to Positively Impact Company's Overall Margins
BELVIDERE, NJ, April 09, 2024 (GLOBE NEWSWIRE) -- Edible Garden AG Incorporated (“Edible Garden” or the “Company”) (Nasdaq: EDBL, EDBLW), a leader in controlled environment agriculture (CEA), locally grown, organic, sustainable produce and products, today announced that it has begun shipping spring ornamentals, grown in its Edible Garden Heartland facility in Grand Rapids, Michigan. The lineup of spring ornamentals includes hanging baskets and accent greens.
Mr. Jim Kras, Chief Executive Officer of Edible Garden, commented, “We are delighted to have begun shipping spring ornamentals from our Edible Garden Heartland facility to major big box retailers as we lead up to Mother’s Day, one of the biggest days of the year in the floral industry. Implementing proprietary technologies, including the patented GreenThumb greenhouse management system that increases our supply chain's efficiency, along with our adoption of cutting-edge growing methods, has been instrumental in the Company expanding the ornamental and floral business from this facility. We expect that the expansion of this segment of our business will have a positive impact on the Company’s overall margins as ornamentals and florals are typically higher-margin products than some of the other products we produce.”
ABOUT EDIBLE GARDEN®
Edible Garden AG Incorporated is a leader in controlled environment agriculture (CEA), locally grown, organic and sustainable produce and products backed by Zero-Waste Inspired® next generation farming. Offered at over 5,000 stores in the US, Edible Garden is disrupting the CEA and sustainability technology movement with its safety-in-farming protocols, use of sustainable packaging, patented GreenThumb software and self-watering in-store displays. The Company currently operates its own state-of-the-art greenhouses and processing facilities in Belvidere, New Jersey and Grand Rapids, Michigan, and has a network of contract growers, all strategically located near major markets in the U.S. Its proprietary GreenThumb 2.0 patented (US Nos.: US 11,158,006 B1, US 11,410,249 B2 and US 11,830, 088 B2) software optimizes growing in vertical and traditional greenhouses while seeking to reduce pollution-generating food miles. Its proprietary patented (U.S. Patent No. D1,010,365) Self-watering display is designed to increase plant shelf life and provide an enhanced in-store plant display experience. Edible Garden is also a developer of ingredients and proteins, providing an accessible line of plant and whey protein powders under the Vitamin Way® and Vitamin Whey® brands. In addition, the Company offers a line of sustainable food flavoring products such as Pulp gourmet sauces and chili-based products. For more information on Edible Garden go to https://ediblegardenag.com/.
Forward Looking Statements
This press release contains forward-looking statements, including with respect to the Company’s growth strategies, the Company’s financial performance, the Company’s expansion into new distribution networks, and performance as a public company. The words “expect,” “objective,” “seek,” “will,” and similar expressions are intended to identify forward-looking statements. These forward-looking statements are subject to a number of risks, uncertainties, and assumptions, including market and other conditions, the Company’s ability to achieve its growth objectives, and other factors set forth in the Company’s filings with the Securities and Exchange Act Commission, including the Company’s annual report on Form 10-K for the year ended December 31, 2023. The Company undertakes no obligation to update any such forward-looking statements after the date hereof to conform to actual results or changes in expectations, except as required by law.
Investor Contacts:
Crescendo Communications, LLC
212-671-1020
EDBL@crescendo-ir.com
FAQ
What type of products is Edible Garden AG Incorporated (EDBL) shipping from its Grand Rapids facility?
What technologies has Edible Garden AG Incorporated (EDBL) implemented to increase efficiency in its supply chain?
Why does Edible Garden AG Incorporated (EDBL) expect the expansion of ornamental and floral business to have a positive impact on overall margins?
