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eBay Cuts Listing Time in Half for Trading Card Sellers with New Feature Coming April 2021

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eBay is set to launch a new feature that will streamline the listing process for trading cards, significantly reducing listing time by 50%. Starting in late April, sellers can use eBay's mobile apps to scan cards, beginning with Magic the Gathering, and expanding to Pokémon and Yu-Gi-Oh! cards in May. This tool comes amid a surge in demand, with 4 million more trading cards sold last year. Additional enhancements include relaxed return policies and low-cost shipping options, aimed at improving the trading card marketplace experience.

Positive
  • New feature reduces trading card listing time by 50%.
  • Increased demand for trading cards with 4 million more sold than last year.
  • Expansion to multiple trading card categories enhances user experience.
Negative
  • None.

SAN JOSE, Calif., March 24, 2021 /PRNewswire/ -- eBay, one of the world's top destinations for buying and selling trading cards among passionate collectors, flippers and investors, is introducing a new feature that will make listing collectible card games easier than ever before. Beginning late April, sellers will be able to scan their trading cards using eBay's mobile apps for iOS and Android to create a listing in half the time. The new selling tool will support Magic the Gathering cards at launch and expand to Pokémon and Yu-Gi-Oh! in May, followed by sports trading cards and other collectible card games later this year.

"Among our 185 million shoppers around the world we've seen unparalleled demand for trading cards over the past year, with four million more sold than the year prior," said Nicole Colombo, Head of Trading Cards and Collectibles at eBay. "We're actively listening to our growing community to invest in new enhancements, including leveraging computer vision technology and building a robust trading card catalog. Our new listing feature will not only create a faster and more convenient experience for our sellers, but will also provide more robust trading card inventory for shoppers  – all while ensuring that the information in card listings is more accurate."

How it Works
Sellers can use eBay's new image listing feature by following these simple steps:

  1. Open or download eBay's app from an iOS or Android mobile device or tablet. Start your listing by typing a game name into the search bar (e.g., "Magic the Gathering"). When prompted, select "Tap to search with your camera."
  2. Point your camera at the card and hold to scan the card's image. A list of possible matches will pop up, showing details that include game name, card title, card set, card number, rarity, card type, power and more.
  3. Tap the correct (or closest) match to pre-populate your listing with all of the card details.
  4. Add photos, the card condition, price and shipping to complete your listing.

Additional Enhancements to Support the Trading Card Community

Improving Returns: Trading card sellers are no longer required to offer returns in order to qualify for Top Rated Plus, which gives sellers a 10 percent discount, badging and additional eBay protections.

Low-Cost Shipping: Securely ship raw trading cards priced at $20 and under using eBay Standard Envelope for less than $1, with tracking included.

Protecting Buyers & Sellers: Also coming soon, eBay is reviewing its buyer protection policy for trading cards to ensure it protects both buyers and sellers in a category with high market volatility.

Trading Cards by the Numbers*

  • There are an average of 119 trading cards listed per minute on eBay.

  • Last year, over 41 million new trading card listings were created in the trading card category on eBay.

  • There were an average of 90 cards sold per minute on eBay over the last year

  • Nearly 45 million trading cards sold on eBay in 2020.

2021's Most Notable Trading Card Sales

  • 1993 Magic The Gathering MTG Alpha Black Lotus R A AUTO PSA 10 GEM MINT ($511,100)
  • 2000 Playoff Contenders Tom Brady ROOKIE RC AUTO #144 PSA 10 GEM MINT ($555,988)
  • 1996 Topps Chrome Refractor Kobe Bryant ROOKIE RC #138 PSA 10 GEM MINT ($500,000)
  • 1998 Pokemon Japanese Promo Holo Illustrator Pikachu PSA 7 NRMT ($375,000)
  • 2006 Pokemon World Championships Promo No. 2 Trainer PSA 9 MINT ($110,100)

Most Popular Trading Card Categories:

  • Pokémon Trading Cards
  • Basketball Trading Cards
  • Baseball Trading Cards
  • Magic The Gathering Cards
  • Football Trading Cards

Trading Card Growth By State

  • Montana- 482%
  • Oregon- 399%
  • Florida- 332%
  • California- 332%
  • Nevada- 326%
  • Minnesota- 322%
  • New Jersey- 288%
  • Massachusetts- 287%
  • Michigan- 283%
  • Vermont- 270%

*Based on eBay search and sales data from January 2020 - December 2020.

About eBay
eBay Inc is a global commerce leader including the Marketplace and Classifieds platforms. Collectively, we connect millions of buyers and sellers around the world, empowering people and creating opportunity for all. Founded in 1995 in San Jose, California, eBay is one of the world's largest and most vibrant marketplaces for discovering great value and unique selection. For more information about the company and its global portfolio of online brands, visit www.ebayinc.com.

 

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SOURCE eBay Inc.

FAQ

When will eBay's new trading card listing feature be available?

The new trading card listing feature will be available starting in late April 2021.

Which trading card games will be supported by eBay's new feature?

Initially, the feature will support Magic the Gathering, with Pokémon and Yu-Gi-Oh! added in May 2021.

What advantages does eBay's new listing feature offer to sellers?

Sellers can list trading cards in half the time by scanning cards with their mobile devices.

How many trading cards did eBay sell last year?

eBay sold nearly 45 million trading cards in 2020.

What impact does the new listing feature have on eBay's trading card community?

The feature aims to create a faster and more convenient selling experience, enhancing inventory accuracy.

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