DoubleVerify Holdings, Inc. - DV STOCK NEWS

Spruce Point Capital Management warns investors of potential downside risk for DoubleVerify Holdings, Inc. (DV) and highlights undervalued competitor Integral Ad Science Holding Corp. (IAS). Concerns include slowing customer spending, margin pressures, pricing war, market saturation, retracted claims, international expansion struggles, anomalous financial results, and leadership departures. DoubleVerify's largest owner has sold over $1 billion of stock at prices below the current price, and four executives are liquidating shares. Spruce Point sees 35% to 45% long-term downside risk for DoubleVerify's share price.

DoubleVerify released findings from its 'Post-Cookie Questions' research, which examines the evolution of cookie deprecation strategies and the impact on digital advertising. Concerns about cookie deprecation remain high among publishers, but have decreased year-over-year. Advertisers are primarily concerned about multiple browsers phasing out third-party cookies. Only 24% of publishers have a post-cookie solution in place. Publisher revenue expectations have decreased, with 48% anticipating a positive impact from cookie deprecation in 2023 compared to 64% in 2022. Advertisers are concerned about their ability to target audiences effectively in a cookieless future. Contextual advertising capabilities and attention-based metrics are top priorities for both publishers and advertisers. Publishers and brands are looking to align on attention as an advertising currency.

DoubleVerify (NYSE: DV), a top digital media measurement software platform, announced that CEO Mark Zagorski and CFO Nicola Allais will participate in two major investor conferences. The first is the 51st Annual J.P. Morgan Global Technology, Media, and Communications Conference on May 22, 2023, featuring a fireside chat at 3:50 p.m. ET. The second is the William Blair 43rd Annual Growth Stock Conference on June 7, 2023, with a fireside chat at 5:00 p.m. ET. Both events will be available via live webcast and archived on DoubleVerify's investor relations website. Management will also host in-person one-on-one meetings with institutional investors during these conferences.

DoubleVerify aims to strengthen the digital advertising industry by providing unbiased data and analytics to maximize advertising investments.

DoubleVerify (DV), a prominent digital media measurement and analytics platform, announced its 2023 Annual Meeting of Stockholders will take place on June 1, 2023, at 10 a.m. ET in a virtual format. Stockholders of record by April 10, 2023, can participate and vote online through the provided platform. DV's mission is to enhance the digital advertising ecosystem, ensuring a fair exchange between buyers and sellers through unbiased data and analytics. The company supports numerous Fortune 500 advertisers in optimizing their digital advertising investments globally.

DoubleVerify (NYSE: DV) has appointed Daniel Slotwiner as Senior Vice President of Attention, a pivotal role overseeing the company’s attention initiatives, including product innovation and commercialization.

The appointment comes as demand for measuring media outcomes increases amid economic uncertainty. Slotwiner, with over 20 years of experience in performance measurement, previously led advertising research at Facebook and has held key roles at Google and GoPuff.

Under his leadership, the newly launched DV Attention Lab™ will provide attention-based insights to enhance campaign performance for global brands. This move reflects DV’s commitment to adapting to changing advertising environments and promoting actionable attention data.

Additionally, DV’s MRC-accredited Authentic Attention solution will serve as a fundamental tool for advertisers to assess and improve their media strategies.

DoubleVerify (DV) has announced that it will release its first quarter 2023 financial results on May 10, 2023, after market close. A conference call and webcast will follow at 5:30 p.m. ET to discuss the financial results, recent developments, and the business outlook. DoubleVerify is recognized as a leading software platform for digital media measurement and analytics, committed to enhancing the digital advertising ecosystem.

With its mission to strengthen the value exchange between digital media buyers and sellers, DoubleVerify serves hundreds of Fortune 500 advertisers, offering data-driven insights to maximize their advertising investment effectiveness globally.

DoubleVerify (NYSE: DV) has announced that its fraud and viewability measurement solutions are now accessible to all advertisers on Netflix. This collaboration aims to safeguard ad campaigns against fraud and ensure that ads are viewable by real audiences, enhancing advertising effectiveness. CEO Mark Zagorski highlighted the importance of this partnership in delivering quality standards for campaigns on one of the world’s largest streaming platforms. DV’s technology includes fraud protection and comprehensive viewability authentication, providing advertisers with greater confidence in their digital media investments.

DoubleVerify (NYSE: DV) launched the DV Campaign Automator for Google Campaign Manager 360, a solution designed to streamline the campaign trafficking process. This innovative tool automates everything from campaign setup to reporting, reducing manual efforts by up to 85%. Advertisers can now launch campaigns faster, improve operational efficiency, and ensure ads are properly verified and delivered. The partnership with Google enhances the automation of workflow, benefitting brands and agencies globally. This launch reflects DoubleVerify's commitment to optimizing digital advertising.