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MEDIA AND ENTERTAINMENT GIANT SIGNIFICANTLY EXPANDS DARKTRACE COVERAGE ACROSS ITS BUSINESS

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Darktrace, a leader in cyber security AI, has secured a multi-million-dollar contract to expand its Self-Learning AI coverage with a major European media conglomerate. This deal enhances cyber defenses across the conglomerate's digital enterprise, utilizing Darktrace's Enterprise Immune System to proactively combat sophisticated cyber threats. The company emphasizes the importance of protecting critical media services, particularly against ransomware, which Darktrace can thwart within seconds. This expansion reinforces Darktrace's position in the industry, serving nearly 6,000 customers globally.

Positive
  • Secured a multi-million-dollar contract with a large European media conglomerate.
  • Expanded coverage of Self-Learning AI to enhance cyber defense.
  • Darktrace's technology can stop ransomware attacks in seconds, reinforcing its effectiveness.
Negative
  • None.

CAMBRIDGE, England, Jan. 7, 2022 /PRNewswire/ -- Darktrace, a global leader in cyber security AI, today announced that one of Europe's largest media conglomerates has expanded coverage of Darktrace's Self-Learning AI to defend the business from sophisticated and disruptive cyber-threats.

The company, which serves tens of millions of consumers and businesses across Europe, has decided to bolster its cyber defense by expanding Darktrace's coverage across its digital enterprise and signed a multi-million-dollar deal with Darktrace across several contracts. It has deployed Darktrace's Enterprise Immune System to interrupt novel threats as they arise, be these in the cloud or the corporate network, by learning the digital DNA of the business.

The media and entertainment industry has been targeted by attackers looking to steal and monetize valuable assets such as intellectual property through extortion. Whether hackers are seeking financial gain or looking to promote an ideological cause, the industry is ripe with opportunity for crippling threats such as ransomware. Darktrace's AI can stop ransomware in seconds, and stops an attack somewhere in the world every minute.

"Reliable and trustworthy sources of media and information play an essential role in our society, and broadcasting in particular has proven to be a critical service as the world has navigated the pandemic," said Poppy Gustafsson OBE, CEO of Darktrace. "I am delighted that Darktrace is expanding its reach across such a major customer in this space, so that our AI technology can spot and stop threats before news stations are taken down or confidential data is stolen."

About Darktrace

Darktrace (DARK.L), a global leader in cyber security AI, delivers world-class technology that protects almost 6,000 customers worldwide from advanced threats, including ransomware and cloud and SaaS attacks. The company's fundamentally different approach applies Self-Learning AI to enable machines to understand the business in order to autonomously defend it. Headquartered in Cambridge, UK, the company has 1,600 employees and over 30 offices worldwide. Darktrace was named one of TIME magazine's 'Most Influential Companies' for 2021.

Cision View original content:https://www.prnewswire.com/news-releases/media-and-entertainment-giant-significantly-expands-darktrace-coverage-across-its-business-301456380.html

SOURCE Darktrace

FAQ

What recent contract did Darktrace secure in January 2022?

In January 2022, Darktrace secured a multi-million-dollar contract to expand its Self-Learning AI coverage with a major European media conglomerate.

What is the significance of Darktrace's expansion in the media sector?

The expansion enhances the cyber defenses of a major media conglomerate, which is critical for protecting sensitive information and operational integrity.

How does Darktrace's technology protect against ransomware?

Darktrace's technology can stop ransomware attacks within seconds, illustrating its capability to defend against sophisticated cyber threats.

What does Darktrace's Enterprise Immune System do?

The Enterprise Immune System learns the digital DNA of a business to proactively identify and interrupt threats as they arise.

How many customers does Darktrace serve globally?

Darktrace serves nearly 6,000 customers worldwide, protecting them from advanced cyber threats.

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