Henkel, Kraton and Dow Jointly Drive Sustainability in North American Consumer Goods Industry
Henkel, Kraton, and Dow have collaborated to reduce emissions in adhesive products in the North American consumer goods industry. By using biobased alternatives, they achieved a 25% reduction in carbon footprint for two flagship products. This joint effort aims to meet consumer demand for sustainable packaging while maintaining product performance and safety standards. The partnership enables existing customers to access these sustainable solutions at no additional cost.
Collaboration between Henkel, Kraton, and Dow to reduce carbon footprint by 25% for flagship products TECHNOMELT® SUPRA 100 and TECHNOMELT® SUPRA 106M
Use of biobased alternatives such as Kraton's SYLVALITE™ 2200 and Dow's AFFINITY™ GA to achieve lower emissions while maintaining product performance and safety
Initiative to make sustainable packaging solutions more accessible to consumer goods manufacturers by investing in lower carbon emission formulations
Potential cost fluctuations due to prevailing market conditions and supply-demand factors may impact product pricing over time
The carbon footprint reduction calculation excludes emissions in the use phase and end of life, limiting the comprehensive assessment of environmental impact
Industry Leaders Work Together to Reduce Emissions in Adhesive Products
TECHNOMELT® SUPRA 100 LE and TECHNOMELT® SUPRA 106M LE formulas designed with biobased alternatives reduce the adhesives' cradle-to-gate carbon footprint by
"At Kraton, we understand the importance of sustainability in today's adhesive and packaging markets," said Minco van Breevoort, Kraton Pine Chemicals President. "Supplying Henkel with our REvolution™ technology and biobased tackifiers reflects our long-standing dedication to innovating solutions that satisfy customer needs and reduce environmental impact. We take pride in driving the transition towards sustainable adhesive and packaging solutions."
Sustainable products often carry a premium price due to higher manufacturing costs and increased regulatory pressure for Scope 1, 2 and 3 greenhouse gas emissions reporting. By investing in lower carbon emission formulations, Henkel, Kraton and Dow are meeting consumer demand for sustainable packaging and making these solutions more attainable for consumer goods manufacturers. As a result of the combined investment, TECHNOMELT® SUPRA 100 LE and TECHNOMELT® SUPRA 106M LE will be available to existing customers at no additional cost2.
"Henkel has been leading the efforts on sustainable solutions which promote emission reduction, circularity and safety. Sustainability is not just our responsibility to future generations but integral to our long-term success as a company," explains Ulla Hüppe, Head of Sustainability for Adhesive Technologies at Henkel. "By working with Kraton and Dow, we are able to offer lower emission solutions and establish new industry precedence."
"We believe in the power of collaboration with like-minded companies who share Dow's values and ambition. With Henkel and Kraton, we're not just forging collaborations, we're creating a sustainable ecosystem. We're proud to be setting a precedent of working together with other industry leaders to drive change and bring value to customers," said Haley Lowry, Global Director Sustainability, Dow.
Kraton's REvolution™ is an innovative technology platform designed to deliver enhanced color performance and oxidative stability in biobased tackifiers such as Kraton's SYLVALITE™ 2200. The technology provides a sustainable alternative to fossil-based products, enabling formulators to achieve a high biobased content and a low carbon footprint. Dow's AFFINITY™ GA offers advanced performance for extreme temperatures in packaging. The TECHNOMELT ® product portfolio includes other biobased formulations, as well as innovative low temperature hot melt adhesive formulations.
1 - Note: Carbon footprint calculation estimated cradle-to-gate from Henkel's internal LCA assessment, excluding emissions in the use phase and end of life. Due to accounting for biogenic CO2 uptake and other net biogenic emissions in constituents of our adhesive, shown CO2 impact can be used only on product level, not on corporate level. Further details are required to derive resp. claims for customer-specific reporting.
2- NOTE: Cost fluctuations may arise as an effect of prevailing market conditions and the interplay of supply and demand factors to which may change the price.
About Henkel
With its brands, innovations and technologies, Henkel holds leading market positions worldwide in the industrial and consumer businesses. The business unit Adhesive Technologies is the global leader in the market for adhesives, sealants and functional coatings. With Consumer Brands, the company holds leading positions especially in laundry & home care and hair in many markets and categories around the world. The company's three strongest brands are Loctite, Persil and Schwarzkopf. In fiscal 2023, Henkel reported sales of more than
Photo material is available at www.henkel.com/press
About Kraton
Kraton Corporation is a leading global producer of specialty polymers and high-value performance products derived from renewable resources. Kraton's polymers are used in a wide range of applications, including adhesives, coatings, consumer and personal care products, sealants, and lubricants, and medical, packaging, automotive, paving and roofing products. As the largest global provider in the pine chemicals industry, the company's pine-based specialty products are sold into adhesive, road and construction and tire markets, and it produces and sells a broad range of performance chemicals into markets that include fuel additives, oilfield chemicals, coatings, metalworking fluids and lubricants, inks, and mining. Kraton offers its products to a diverse customer base in over 70 countries worldwide. More information at www.kraton.com
*Kraton, REvolution, and SYLVALITE the Kraton logo and design are all trademarks of Kraton Corporation, or its subsidiaries or affiliates, in one or more, but not all countries.
About Dow
Dow (NYSE: DOW) is one of the world's leading materials science companies, serving customers in high-growth markets such as packaging, infrastructure, mobility and consumer applications. Our global breadth, asset integration and scale, focused innovation, leading business positions and commitment to sustainability enable us to achieve profitable growth and help deliver a sustainable future. We operate manufacturing sites in 31 countries and employ approximately 35,900 people. Dow delivered sales of approximately
Photo material is available at www.henkel.com/press
Contact: Erica Cooper
Phone: +14752998564
Email: Erica.Cooper@henkel.com
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SOURCE Henkel North America
FAQ
What companies collaborated to reduce emissions in adhesive products for the North American consumer goods industry?
Henkel, Kraton, and Dow collaborated to reduce emissions in adhesive products in the North American consumer goods industry.
By how much was the carbon footprint reduced for Henkel's flagship products?
The carbon footprint was reduced by 25% for Henkel's TECHNOMELT® SUPRA 100 and TECHNOMELT® SUPRA 106M flagship products.
What biobased alternatives were used to achieve the emissions reduction?
Kraton's SYLVALITE™ 2200 and Dow's AFFINITY™ GA were used as biobased alternatives to achieve lower emissions.
How will the joint effort impact product pricing for existing customers?
Existing customers will have access to the sustainable solutions at no additional cost as a result of the joint investment.
What may cause fluctuations in product pricing over time?
Cost fluctuations may arise due to prevailing market conditions and the interplay of supply and demand factors.
