Domo Ranked An Overall Experience Leader in Dresner Advisory Services' 2024 Small and Midsize Enterprise Business Intelligence Market Study
Domo (NASDAQ: DOMO) has been ranked as an 'Overall Leader' in Dresner Advisory Services' 2024 Small and Midsize Enterprise Business Intelligence Market Study, marking its eighth consecutive year as a leader. The study evaluates BI trends and usage among SMEs, highlighting that organizations prioritize data security, quality, reporting, dashboards, and visualization. Domo achieved leadership positions in both the Customer Experience Model and Vendor Credibility Model, marking its sixth Dresner distinction in 2024. The research indicates that small organizations show higher BI penetration by headcount and measure success through customer satisfaction.
Domo (NASDAQ: DOMO) è stata classificata come 'Leader Complessivo' nello Studio di Mercato sulla Business Intelligence per Piccole e Medie Imprese 2024 di Dresner Advisory Services, segnando il suo ottavo anno consecutivo nella posizione di leader. Lo studio valuta le tendenze e l'uso della BI tra le PMI, evidenziando che le organizzazioni danno priorità alla sicurezza dei dati, alla qualità, alla reportistica, ai dashboard e alla visualizzazione. Domo ha raggiunto posizioni di leadership sia nel Modello di Esperienza del Cliente che nel Modello di Credibilità del Fornitore, segnando la sua sesta distinzione da Dresner nel 2024. La ricerca indica che le piccole organizzazioni mostrano una maggiore penetrazione della BI in base al numero di dipendenti e misurano il successo attraverso la soddisfazione dei clienti.
Domo (NASDAQ: DOMO) ha sido clasificada como 'Líder General' en el Estudio de Mercado de Business Intelligence para Pequeñas y Medianas Empresas 2024 de Dresner Advisory Services, marcando su octavo año consecutivo como líder. El estudio evalúa las tendencias y el uso de BI entre las PYMES, destacando que las organizaciones priorizan la seguridad de los datos, la calidad, la elaboración de informes, los tableros de control y la visualización. Domo alcanzó posiciones de liderazgo tanto en el Modelo de Experiencia del Cliente como en el Modelo de Credibilidad del Proveedor, marcando su sexta distinción de Dresner en 2024. La investigación indica que las pequeñas organizaciones muestran una mayor penetración de la BI por número de empleados y miden el éxito a través de la satisfacción del cliente.
Domo (NASDAQ: DOMO)는 드레즈너 자문 서비스의 2024년 중소기업 비즈니스 인텔리전스 시장 연구에서 '종합 리더'로 평가되었으며, 이는 연속 8년째 리더로 선정된 것입니다. 이 연구는 중소기업에서의 BI 트렌드와 사용을 평가하며, 조직이 데이터 보안, 품질, 보고, 대시보드 및 시각화를 우선시한다는 점을 강조합니다. Domo는 고객 경험 모델과 공급업체 신뢰성 모델 모두에서 리더십 위치를 달성하여 2024년 드레즈너에서 여섯 번째로 distinction을 기록했습니다. 연구에 따르면, 중소기업은 직원 수 기준으로 BI 침투율이 더 높고 고객 만족도를 통해 성공을 측정합니다.
Domo (NASDAQ: DOMO) a été classée 'Leader Global' dans l'Étude de Marché 2024 sur l'Intelligence d'Affaires pour les Petites et Moyennes Entreprises de Dresner Advisory Services, marquant ainsi sa huitième année consécutive en tant que leader. L'étude évalue les tendances et l'utilisation de la BI parmi les PME, soulignant que les organisations privilégient la sécurité des données, la qualité, les rapports, les tableaux de bord et la visualisation. Domo a obtenu des positions de leadership dans le Modèle d'Expérience Client et le Modèle de Crédibilité des Fournisseurs, marquant sa sixième distinction de Dresner en 2024. La recherche indique que les petites organisations affichent une pénétration BI plus élevée par effectif et mesurent le succès par la satisfaction client.
Domo (NASDAQ: DOMO) wurde im Dresner Advisory Services' 2024 Small and Midsize Enterprise Business Intelligence Market Study als 'Übergeordneter Marktführer' eingestuft, was das achte aufeinanderfolgende Jahr markiert, in dem es als führend anerkannt wird. Die Studie bewertet Trends und die Nutzung von BI bei KMU und hebt hervor, dass Organisationen die Datensicherheit, die Qualität, Berichterstattung, Dashboards und Visualisierung priorisieren. Domo erreichte Führungspositionen sowohl im Customer Experience Model als auch im Vendor Credibility Model und damit die sechste Auszeichnung von Dresner im Jahr 2024. Die Forschung zeigt, dass kleine Organisationen eine höhere BI-Durchdringung nach Mitarbeiterzahl zeigen und den Erfolg durch Kundenzufriedenheit messen.
- Ranked as 'Overall Leader' in Dresner's SME BI Market Study for the eighth consecutive year
- Achieved leadership positions in both Customer Experience and Vendor Credibility Models
- Secured sixth Dresner distinction in 2024
- None.
SILICON SLOPES,
The Dresner SME BI Market Study examines and scrutinizes BI trends and usage among SMEs. The analyst firm cites that organizations of all sizes pay the most attention to BI priorities associated with data security, data quality, reporting, dashboards and data visualization, and indicates that small organizations are relatively more influenced by executive management, operations, IT, customer service or sales. Small organizations are far more likely to report the highest BI penetration by headcount and success is more often measured by customer satisfaction. Wisdom of Crowds research is based on data collected on usage and deployment trends, products and vendors from users in all roles and throughout all industries.
Dresner ranks vendors on two models in this report: the Customer Experience Model considers the real-world experience of customers working with BI products daily; the Vendor Credibility Model considers how customers “feel” about their vendor. As an “Overall Leader,” Domo ranked as a leader in both models.
This marks Domo’s sixth Dresner distinction in 2024, which includes top rankings in Dresner Advisory Services’ Business Intelligence Market Study, Dresner Advisory Services’ Collective Insights Report, Dresner Advisory Services’ Self-Service BI Market Study, Dresner Advisory Services’ Cloud Computing and BI Market Study and Dresner Advisory Services’ Industry Excellence Awards.
“The number of small and midsize enterprises that leverage the Domo platform continues to grow because of our unique user-centric approach to analytics and BI, as well as the ease of use of our platform, all the while still offering advanced capabilities that enable technical teams to respond quickly to business needs,” said Daren Thayne, CTO and EVP of Product at Domo. “Our continued recognition as a leader in both the Customer Experience and Vendor Credibility in the Dresner SME Enterprise BI Market Study reinforces our commitment to fostering a data-driven culture of curiosity that inspires bold questions and smart, fast and transformative action.”
“Our research shows that SMEs only narrowly trail large peers in BI achievements including growth in revenues and increased competitive advantage, and perform better at enhanced customer service, while large organizations fare better at improved operational efficiency achievements,” said Howard Dresner, president at Dresner Advisory Services, LLC. “We congratulate Domo on their high performance once again in our annual assessment of SME BI suppliers.”
For a complimentary copy of the Dresner Advisory Services’ 2024 SME BI Market Study, visit here.
About Dresner Advisory Services
Dresner Advisory Services was formed by Howard Dresner, an independent analyst, author, lecturer, and business adviser. Dresner Advisory Services, LLC focuses on creating and sharing thought leadership for Business Intelligence (BI) and related areas. Wisdom of Crowds® research is based on data collected on usage and deployment trends, products, and vendors. Users in all roles and throughout all industries contributed to provide a complete view of realities, plans, and perceptions of the market.
About Domo
Domo puts data to work for everyone so they can multiply their impact on the business. Our cloud-native data experience platform goes beyond traditional business intelligence and analytics, making data visible and actionable with user-friendly dashboards and apps. Underpinned by AI, data science and a secure data foundation that connects with existing cloud and legacy systems, Domo helps companies optimize critical business processes at scale and in record time to spark the bold curiosity that powers exponential business results.
For more information, visit www.domo.com. You can also follow Domo on LinkedIn, X and Facebook.
Domo is a registered trademark of Domo, Inc.
View source version on businesswire.com: https://www.businesswire.com/news/home/20241024454841/en/
Cynthia Cowen
PR@domo.com
Source: Domo
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