KRISPY KREME® Online Ordering Back Just in Time to Ring in New Year with Three Sweet Deals, Dec. 30 through Jan. 5
Krispy Kreme announces the return of online ordering with three special New Year's deals from December 30 through January 5. The offers include: New Year's Double Dozen for $20.25 (Dec. 30 - Jan. 1), featuring two Original Glazed dozens or one Original Glazed with a Classic Assorted or specialty dozen; $0 Delivery with $5 minimum purchase (Dec. 30 - Jan. 1); and $12 Dozens for Original Glazed or Classic Assorted (Jan. 3-5). The promotion follows recent online ordering system issues, with the company expressing gratitude to customers for their patience.
Krispy Kreme annuncia il ritorno degli ordini online con tre offerte speciali per il Capodanno dal 30 dicembre al 5 gennaio. Le offerte includono: New Year's Double Dozen a 20,25€ (30 dicembre - 1 gennaio), che comprende due dozzine di Original Glazed oppure una dozzina di Original Glazed con una dozzina assortita classica o speciale; Spedizione a 0€ con un acquisto minimo di 5€ (30 dicembre - 1 gennaio); e Dozzine a 12€ per Original Glazed o Classic Assorted (3-5 gennaio). La promozione arriva dopo recenti problemi con il sistema di ordinazione online, con l'azienda che esprime gratitudine ai clienti per la loro pazienza.
Krispy Kreme anuncia el regreso de los pedidos en línea con tres ofertas especiales de Año Nuevo desde el 30 de diciembre hasta el 5 de enero. Las ofertas incluyen: Double Dozen de Año Nuevo por $20.25 (30 de diciembre - 1 de enero), que incluye dos docenas de Original Glazed o una docena de Original Glazed con una docena Clásica Asortida o especial; Entrega a $0 con una compra mínima de $5 (30 de diciembre - 1 de enero); y Docenas a $12 para Original Glazed o Clásico Asortido (3-5 de enero). La promoción sigue a los recientes problemas del sistema de pedidos en línea, y la empresa expresa su agradecimiento a los clientes por su paciencia.
Krispy Kreme는 12월 30일부터 1월 5일까지 3가지 특별한 새해 프로모션을 제공하며 온라인 주문의 귀환을 발표했습니다. 제안 내용은 다음과 같습니다: 새해 더블 다즌 20.25달러 (12월 30일 - 1월 1일), 오리지널 글레이즈 2다즌 또는 오리지널 글레이즈 1다즌과 클래식 어소르티드 또는 스페셜티 다즌 1개; 0달러 배달 (5달러 이상 구매 시, 12월 30일 - 1월 1일); 그리고 12달러 다즌 (오리지널 글레이즈 또는 클래식 어소르티드, 1월 3-5일). 이번 프로모션은 최근 온라인 주문 시스템의 문제를 겪은 후에 이루어지며, 회사는 고객들의 인내에 감사의 뜻을 전합니다.
Krispy Kreme annonce le retour des commandes en ligne avec trois offres spéciales pour le Nouvel An, disponibles du 30 décembre au 5 janvier. Les offres incluent : Double Dozen du Nouvel An pour 20,25 $ (30 décembre - 1er janvier), comprenant deux douzaines de Original Glazed ou une douzaine de Original Glazed avec une douzaine associée classique ou spéciale ; Livraison à 0 $ avec un achat minimum de 5 $ (30 décembre - 1er janvier) ; et Douzaines à 12 $ pour Original Glazed ou Classic Assorted (3-5 janvier). Cette promotion fait suite à des problèmes récents avec le système de commande en ligne, et la société exprime sa gratitude aux clients pour leur patience.
Krispy Kreme gibt die Rückkehr der Online-Bestellungen mit drei speziellen Neujahrs-Angeboten bekannt, die vom 30. Dezember bis 5. Januar gelten. Die Angebote umfassen: Neujahrs Double Dozen für 20,25 $ (30. Dezember - 1. Januar), mit zwei Dutzend Original Glazed oder einem Dutzend Original Glazed mit einem klassischen assortierten oder speziellen Dutzend; 0 $ Lieferung bei einem Mindestkauf von 5 $ (30. Dezember - 1. Januar); und 12 $ Dutzend für Original Glazed oder Classic Assorted (3. - 5. Januar). Die Aktion folgt auf kürzliche Probleme mit dem Online-Bestellsystem, und das Unternehmen drückt den Kunden seinen Dank für ihre Geduld aus.
- Restoration of online ordering system functionality
- Strategic promotional pricing to drive sales ($20.25 double dozens, $12 dozens)
- Free delivery offer to boost online orders
- Previous technical issues with online ordering system affecting customer service
- time promotional pricing may impact margins
Insights
The relaunch of online ordering with promotional pricing is a tactical move to recover from recent technical issues, but its impact on DNUT's financials will be minimal. The
This promotion aims to rebuild customer trust and maintain market share in the competitive quick-service restaurant space, particularly following their online ordering system outage. However, the week-long duration and per-guest limitations suggest a controlled approach to managing profitability while driving traffic. The timing aligns with typically slower post-holiday sales periods when promotions are common industry-wide.
Celebrate with deals on dozens and
Celebrate with deals on dozens and
Beginning today, Krispy Kreme is offering a week of New Year’s deals for celebrations:
-
New Year’s Double Dozen for
$20.25 -
$0 $5 -
$12
“As we close out 2024, we are so grateful for Krispy Kreme fans, including for their patience as we experienced problems with online ordering. Now that online ordering is 100 percent back, we’re saying ‘thanks’ with great online and offline deals to start the New Year right for all of us!” said Dave Skena, Krispy Kreme Chief Brand Officer.
Show us how you’re ringing in the new year with Krispy Kreme by using #KrispyKreme and tagging @krispykreme on social. Learn more by visiting www.krispykreme.com.
About Krispy Kreme
Headquartered in
View source version on businesswire.com: https://www.businesswire.com/news/home/20241230946748/en/
Tricia Moore
tricia.moore@fleishman.com
Source: Krispy Kreme
FAQ
What are Krispy Kreme's (DNUT) New Year's special deals for 2024?
How long is Krispy Kreme's (DNUT) $0 delivery promotion available?
What is the limit on Krispy Kreme's (DNUT) New Year's dozen deals?
Has Krispy Kreme (DNUT) resolved its online ordering system issues?
