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Duluth Holdings Announces Appointment of AJ Sutera to Senior Vice President, Chief Technology Officer & Logistics

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Duluth Trading Company (NASDAQ: DLTH) announced the appointment of AJ Sutera as Senior Vice President, Chief Technology Officer & Logistics, effective August 15, 2022. Sutera brings over 30 years of leadership experience, having previously worked with Signa Sports United, JD Sports Fashion, Hudson Bay Corporation, and Saks Fifth Avenue. Duluth's President and CEO, Sam Sato, expressed excitement about Sutera's expertise in technology-driven business transformation and digital platform development, emphasizing his role in advancing the company's logistics and technology capabilities.

Positive
  • Appointment of AJ Sutera, a seasoned technology executive, enhances leadership team.
  • Sutera's extensive experience in technology and logistics expected to drive growth.
  • Focus on technology-enabled business transformation aligns with growth strategy.
Negative
  • Transition period may cause temporary disruptions in operations.
  • Experience gaps in existing leadership may impact continuity.

MOUNT HOREB, Wis., Aug. 04, 2022 (GLOBE NEWSWIRE) -- Duluth Holdings Inc. (dba, Duluth Trading Company) (“Duluth Trading”) (NASDAQ: DLTH), a lifestyle brand of men’s and women’s casual wear, workwear and accessories, today announced that Mr. AJ Sutera has been appointed Senior Vice President, Chief Technology Officer & Logistics effective August 15, 2022.

Mr. Sutera joins Duluth Trading after serving as US Chief Technology & Operations Officer with Signa Sports United. Prior to Signa United Sports, Mr. Sutera was the Executive Vice President/Chief Technology & Information Officer with JD Sports Fashion. He also has served as the Senior Vice President/CTO for Hudson Bay Corporation and the Senior Vice President of Digital Technology & Operations, Saks Fifth Avenue.

Sam Sato, Duluth’s President and CEO, said, “We are thrilled to welcome AJ to Duluth’s senior leadership team. AJ is a seasoned technology executive with more than 30 years of leadership, experience, and expertise. He is skilled in technology-enabled business transformation, growth-driving digital enterprise platform development, logistics strategy and network capability enhancement, and technology portfolio planning. AJ will play a key role in the continued development of our ‘Big Dam Blueprint’ anchored on our digital first mindset.”

“I am honored to join the Duluth senior leadership team. I have always admired the unique positioning of the Duluth Trading Company business serving customers’ active lifestyles across work and recreation. I look forward to leveraging my many years of leadership, experience and expertise to further advancing Duluth’s logistics and technology capabilities to support long-term growth,” said Mr. Sutera.

About Duluth Trading
Duluth Trading is a lifestyle brand for the Modern, Self-Reliant American. Based in Mount Horeb, Wisconsin, we offer high quality, solution-based casual wear, workwear and accessories for men and women who lead a hands-on lifestyle and who value a job well-done. We provide our customers an engaging and entertaining experience. Our marketing incorporates humor and storytelling that conveys the uniqueness of our products in a distinctive, fun way, and are available through our content-rich website, catalogs, and “store like no other” retail locations. We are committed to outstanding customer service backed by our “No Bull Guarantee” - if it’s not right, we’ll fix it. Visit our website at http://www.duluthtrading.com.


FAQ

Who is AJ Sutera and what role was he appointed to at Duluth Trading Company?

AJ Sutera was appointed as Senior Vice President, Chief Technology Officer & Logistics at Duluth Trading Company, effective August 15, 2022.

What previous experience does AJ Sutera bring to Duluth Trading?

Sutera has over 30 years of leadership experience, having worked with companies like Signa Sports United, JD Sports Fashion, Hudson Bay Corporation, and Saks Fifth Avenue.

How will AJ Sutera impact Duluth Trading's business operations?

Sutera is expected to enhance Duluth's technology and logistics capabilities, supporting long-term growth through technology-enabled business transformation.

What did Duluth Trading's CEO say about AJ Sutera's appointment?

Sam Sato, CEO of Duluth Trading, expressed excitement about Sutera's extensive experience and the role he will play in advancing the company’s digital strategy.

Duluth Holdings Inc. Class B

NASDAQ:DLTH

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