DGTL Holdings Inc. (TSX.V: DGTL) (OTCQB: DGTHF) Builds Strong Portfolio in Digital Media, Martech

Rhea-AI Summary

DGTL Holdings Inc. (TSX.V: DGTL) (OTCQB: DGTHF) announced the launch of an audio broadcast titled, “Parabolic Growth Curve in Digital Media, Martech Sector Has Tech SPACS and Small Caps Booming.” In 2020, global ad spending reached $572 billion, with $291.7 billion for digital ads and a 20% year-over-year rise in social ad spending. Influencer marketing surged 50% to $9.7 billion. DGTL continues to strengthen its position by building a portfolio in B2B enterprise SaaS, capitalizing on the growing digital trends and its recent acquisition of Hashoff.

Positive

• Acquisition of Hashoff enhances DGTL's capabilities in AI/ML-driven SaaS.
• Strong performance in digital ad spending underscores growth potential.

Negative

• None.

NEW YORK, April 16, 2021 (GLOBE NEWSWIRE) -- NetworkNewsAudio – DGTL Holdings Inc. (TSX.V: DGTL) (OTCQB: DGTHF) announces the availability of a broadcast titled, “Parabolic Growth Curve in Digital Media, Martech Sector Has Tech SPACS and Small Caps Booming.”

To hear the AudioPressRelease, please visit: The NetworkNewsAudio News Podcast

To view the full editorial, please visit: https://nnw.fm/Ht8ys

Companies devote much more advertising and marketing capital to social media and influencer spending than traditional broadcast and print media, etc. To that end, out of an estimated $572 billion in total global ad spend in 2020, $291.7 billion was allocated to digital ads. Social ad spending rose 20% year over year to $43 billion, while social media influencer/content marketing — a hot new trend — jumped 50% to $9.7 billion last year and is expected to double again in the coming 12 to 18 months.

These trends play to the strengths of tech accelerator DGTL Holdings Inc. (TSX.V: DGTL) (OTCQB: DGTHF), as the company builds a portfolio of B2B enterprise SaaS in the digital media, martech, adtech and e-commerce sectors. Last year, DGTL (an acronym for Digital Growth Technologies and Licensing) acquired Hashoff, an enterprise-level, self-service CaaS built on artificial intelligence and machine learning (AI/ML) technology.

About DGTL Holdings Inc.

DGTL Holdings acquires and accelerates transformative digital media, marketing and advertising software technologies powered by artificial intelligence (“AI”). DGTL (i.e. Digital Growth Technologies and Licensing) specializes in accelerating fully commercialized enterprise-level SaaS (software-as-a-service) companies in the sectors of content, analytics and distribution, via a blend of unique capitalization structures. DGTL Holdings Inc. is traded on the Toronto Venture Exchange as “DGTL,” the OTCQB exchange as “DGTHF” and the Frankfurt Stock Exchange as “A2QB0L.”

For more information, visit www.DGTLInc.com/Investors.

NOTE TO INVESTORS: The latest news and updates relating to DGTHF are available in the company’s newsroom at https://ibn.fm/DGTHF

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FAQ

What was announced by DGTL Holdings on April 16, 2021?

DGTL Holdings announced the availability of a broadcast discussing growth in the digital media and Martech sector.

How much was global ad spend in 2020 according to DGTL's press release?

Global ad spend in 2020 was estimated at $572 billion.

What is the significance of the acquisition of Hashoff for DGTL?

The acquisition of Hashoff bolsters DGTL's portfolio in AI-driven enterprise SaaS.

What trends are impacting DGTL Holdings' business?

Growing digital ad spending and the rise of influencer marketing are key trends boosting DGTL's business.

What platforms is DGTL Holdings traded on?

DGTL Holdings is traded on the Toronto Venture Exchange as 'DGTL' and the OTCQB as 'DGTHF'.