Welcome to our dedicated page for Diageo plc news (Ticker: DEO), a resource for investors and traders seeking the latest updates and insights on Diageo plc stock.
Diageo plc (symbol: DEO) is a leading British multinational company in the alcoholic beverages industry, headquartered in London, England. Formed in 1997 through the merger of Grand Metropolitan and Guinness, Diageo excels in producing and marketing premium spirits, beer, and wine globally. Operating from 132 sites worldwide, it ranks among the top producers of branded premium spirits, comparable to Kweichow Moutai in terms of revenue.
Diageo's diverse portfolio includes renowned brands such as Johnnie Walker blended scotch, Smirnoff vodka, Crown Royal Canadian whiskey, Captain Morgan rum, Casamigos tequila, Tanqueray gin, Baileys Irish Cream, and Guinness stout. The company also holds a 34% stake in Moet Hennessy, a premium champagne and cognac manufacturer, and a 56% stake in United Spirits, India's leading spirits company.
Diageo's commitment to innovation and quality is evident in its recent projects. For example, the nationwide campaign “The 19th Hole with Blade and Bow” in collaboration with professional golfer Wyndham Clark, aims to enhance the golfing experience with premium bourbon. Furthermore, Diageo's Smirnoff ICE brand is actively promoting a new initiative called “Smirnoff ICE Surpr-ICES” to celebrate spontaneity and boldness at major festivals.
Financially, Diageo is robust, with listings on both the New York Stock Exchange (DEO) and the London Stock Exchange (DGE). The company continues to demonstrate strong growth and profitability, driven by a global strategy that includes market expansions and innovations. Recent executive changes, such as the appointment of Nik Jhangiani as the new Chief Financial Officer, reflect Diageo's strategic focus on financial efficiency and growth.
Diageo is also committed to sustainability and responsible drinking. The company's global responsible drinking resource, DRINKiQ, offers extensive information and initiatives promoting responsible alcohol consumption.
With a broad global footprint and a diverse brand portfolio, Diageo remains a significant player in the beverage alcohol industry. For more information about Diageo, visit www.diageo.com.
Smirnoff is set to redefine summer fun with its new Lemonade Collection at the first-ever Billboard MusicCon in Las Vegas on May 13-14, 2022. They will unveil the Smirnoff ICE and Smirnoff Seltzer Neon Lemonade variety packs, along with the Smirnoff Peach Lemonade flavored spirit. Attendees can enjoy unique experiences like spontaneous prize giveaways and exciting live performances. The variety packs feature four flavors, priced at $15.99 for a 12-pack, while the new flavored spirit starts at $11.99.
Smirnoff is shaking up Cinco de Mayo celebrations with new spicy-sweet recipes featuring its Spicy Tamarind products. On May 4, 2022, the brand announced collaborations with chefs Esteban Castillo and Jocelyn Delk Adams to create innovative dishes such as Guava Empanadas and Tri-Tip Sliders, pairing perfectly with drinks like the Spicy Tama-Rita. The Smirnoff Ice Poco Pico Variety Pack, launching at $15.99 for a 12-pack, includes flavors like Spicy Tamarind and Mango Chili, and will be available nationwide. Smirnoff encourages adults to explore these fresh culinary twists this holiday.
Lone River Beverage Company is expanding its agave beverage lineup with the nationwide launch of Ranch Rita, a margarita-style drink made with agave nectar and lime, boasting a 6% ABV. Following the success of its Ranch Water hard seltzer, which is the leading brand in its category, Ranch Rita aims to capture the growing margarita market. The launch will be supported by a multi-million dollar advertising campaign featuring Ryan Bingham and Sulem Calderon. Lone River products are now available at major retailers across the country.
Bulleit Frontier Whiskey has successfully met its goal of planting or protecting one million trees three years ahead of schedule, partnering with American Forests. This initiative has restored over 2,000 acres of forests, enhancing biodiversity and contributing to climate change mitigation. In a new effort, Bulleit is focusing on Tree Equity in underserved communities by utilizing American Forests' technology to identify areas lacking tree cover. The company emphasizes the vital role trees play in improving air quality, conserving water, and creating habitats, while also recognizing their importance in whiskey production.
Orphan Barrel Whiskey Distilling Co. has launched Fable & Folly, a 14-year-old whiskey made from a proprietary blend of six orphaned whiskey stocks, including Barterhouse and Forged Oak. This unique creation balances spicy notes of rye and pepper, culminating in a smooth, rich flavor profile. Available for $149.99 at select retailers, this limited edition whiskey honors the heritage of the original blends while introducing a new, distinct spirit. The project is owned by Diageo and aims to share rare whiskeys with consumers globally.
Astral Tequila has launched its super-premium tequila, crafted from 100% Blue Weber agave, emphasizing vibrant flavors and community connection. The brand introduces The House of Astral, a celestial getaway for up to six friends, with a chance to win a trip through summer 2022. The unique production process utilizes tahona milling and fermentation with agave fibers, aiming for a smooth and complex taste. Astral Tequila also incorporates sustainability efforts by upcycling spent agave into building materials for local communities in Mexico.
Tequila Don Julio Primavera returns for a limited time this spring, featuring only 26,000 cases available. The launch coincides with a promotional campaign led by actor Chase Stokes, who encourages consumers to celebrate their own 'golden moments'. The tequila, priced at $149 for a 750ml bottle, is crafted with unique European casks for a smooth finish. A contest begins on April 15, offering winners a chance to attend a private event in Miami with Stokes. Tequila Don Julio is a premium brand under the umbrella of Diageo, traded under the symbol DEO.
On March 29, 2022, Sean "Diddy" Combs and the makers of CÎROC Ultra-Premium Vodka announced the launch of CÎROC Vodka Spritz, their inaugural ready-to-drink cocktail. Set to debut on April 1, 2022, the premium drink will offer four flavors: Watermelon Kiwi, Sunset Citrus, Pineapple Passion, and Colada. With a suggested retail price of $16.99 per 4-pack, this move aims to capture a significant share in the growing RTD market, enhancing CÎROC's cultural relevance and innovation legacy.
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