Welcome to our dedicated page for Diageo plc news (Ticker: DEO), a resource for investors and traders seeking the latest updates and insights on Diageo plc stock.
Diageo plc (symbol: DEO) is a leading British multinational company in the alcoholic beverages industry, headquartered in London, England. Formed in 1997 through the merger of Grand Metropolitan and Guinness, Diageo excels in producing and marketing premium spirits, beer, and wine globally. Operating from 132 sites worldwide, it ranks among the top producers of branded premium spirits, comparable to Kweichow Moutai in terms of revenue.
Diageo's diverse portfolio includes renowned brands such as Johnnie Walker blended scotch, Smirnoff vodka, Crown Royal Canadian whiskey, Captain Morgan rum, Casamigos tequila, Tanqueray gin, Baileys Irish Cream, and Guinness stout. The company also holds a 34% stake in Moet Hennessy, a premium champagne and cognac manufacturer, and a 56% stake in United Spirits, India's leading spirits company.
Diageo's commitment to innovation and quality is evident in its recent projects. For example, the nationwide campaign “The 19th Hole with Blade and Bow” in collaboration with professional golfer Wyndham Clark, aims to enhance the golfing experience with premium bourbon. Furthermore, Diageo's Smirnoff ICE brand is actively promoting a new initiative called “Smirnoff ICE Surpr-ICES” to celebrate spontaneity and boldness at major festivals.
Financially, Diageo is robust, with listings on both the New York Stock Exchange (DEO) and the London Stock Exchange (DGE). The company continues to demonstrate strong growth and profitability, driven by a global strategy that includes market expansions and innovations. Recent executive changes, such as the appointment of Nik Jhangiani as the new Chief Financial Officer, reflect Diageo's strategic focus on financial efficiency and growth.
Diageo is also committed to sustainability and responsible drinking. The company's global responsible drinking resource, DRINKiQ, offers extensive information and initiatives promoting responsible alcohol consumption.
With a broad global footprint and a diverse brand portfolio, Diageo remains a significant player in the beverage alcohol industry. For more information about Diageo, visit www.diageo.com.
On September 27, 2022, Baileys Deliciously Light announced a partnership with Lavazza to celebrate National Coffee Day on September 29. They introduced five new cold brew coffee recipes that blend Baileys' light liqueur, which has 40% less sugar and calories than the original, with Lavazza's organic ready-to-drink cold brews. A cocktail kit is also available for purchase, containing all necessary ingredients to recreate the recipes. Baileys Deliciously Light retails at $23.99 for 750ml, while Lavazza cold brews are priced at $3.49 each.
Aviation American Gin has officially opened its new distillery and visitor center in Portland, Oregon, covering nearly 33,000 square feet. The facility includes a tasting room, cocktail bar, and an interactive escape room themed around co-owner Ryan Reynolds. Educational tours will be offered for $28 per person, providing insights into the gin's distillation process. The distillery aims to enhance customer engagement while promoting Aviation Gin's uniquely balanced flavor profile. Diageo acquired Aviation American Gin in 2020, recognizing its popularity in the spirits market.
Aviation American Gin has opened a new distillery and visitor center in Portland, Oregon, spanning nearly 33,000 sq. ft. The facility includes a tasting room, cocktail bar, and unique escape room experience. The distillery aims to offer an intimate tour of its distillation process, with guided tastings costing $28 per person. Co-owner Ryan Reynolds expressed excitement about creating a unique visitor experience. Educational tours will be led by Distillery Director Hollie Stephenson, and the center is operational Thursday through Sunday, welcoming guests aged 21 and older.
21Seeds, a female-founded tequila brand, launches its "Back To Routine" Fall campaign to encourage consumers to prioritize self-care and organization after summer. Founded in 2019, the company focuses on creating easy-to-mix infused tequilas. The campaign features tips from co-founder Kat Hantas and lifestyle expert JoJo Fletcher, promoting routines that simplify life while showcasing 21Seeds cocktails. Available in Valencia Orange, Cucumber Jalapeño, and Grapefruit Hibiscus, 21Seeds' products are designed for ease of use. The brand was acquired by Diageo in March 2022, continuing to grow its market presence.
George Dickel and Social Hour are reintroducing the Harvest Whiskey Sour canned cocktail in celebration of fall, available in New York City and online. This cocktail features high-quality 13-year-old Tennessee Whisky and has received a score of 95 points at the Ultimate Spirits Challenge, earning the Chairman's Trophy for best ready-to-drink whiskey cocktail. The Harvest Whiskey Sour combines flavors of honeycrisp apple, Meyer lemon, cinnamon, and maple, retailing at $28 for a 4-pack, making it a convenient choice for autumn gatherings.
Smirnoff has launched a sustainability initiative in Chicago, aiming to enhance glass recycling and packaging by 2030. Partnering with the Don't Trash Glass (DTG) campaign and Glass Packaging Institute, the program will collect used glass from over 300 local venues, aiding in the production of new bottles. Smirnoff's commitment to sustainability aligns with Diageo's broader goals outlined in its Society 2030: Spirit of Progress plan, promoting circular economies and waste reduction. This initiative emphasizes local community involvement and educational efforts to foster sustainable practices.
Crown Royal has launched year two of its 'Kickoff with Crown Royal' campaign, committing $500,000 in tips to delivery drivers using the Uber platform during NFL season. The initiative matches customer tips one hour before Sunday kickoff for 1:00 p.m. ET games in select cities. The brand aims to donate a total of $1 million to hospitality workers and military veterans this season. The partnership with the NFL reinforces their commitment to giving back while engaging fans through stories of couriers who enhance gameday experiences.
In celebration of Hispanic Heritage Month, the Tequila Don Julio Fund has relaunched its grant program, offering $20,000 grants to support Hispanic entrepreneurs. Inspired by founder Don Julio González's legacy, the program aims to empower business owners through funding, mentorship, and marketing resources. The initiative is supported by the Association of Latino Professionals For America (ALPFA) and includes a new Advisory Board of Hispanic leaders. Applications are open until October 15, 2022, with winners announced in November. A total of $100,000 in grants is available.
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