Captain Morgan Drops Clues For NFL Fans 21+ to Follow the Captain and Adventure Their Way Through the NFL Season
- Fans have the opportunity to win exclusive prizes and experiences, including a trip to Super Bowl LVIII in Las Vegas.
- The campaign features popular music artists and NFL legend Victor Cruz, adding excitement and star power to the promotion.
- None.
Captain Morgan, an Official NFL Sponsor, is spicing up the season by dropping fun-filled clues that unlock exclusive prizes and experiences as well as an epic Super Bowl LVIII prize
Whether at the bar, on your phone, or yes, even in an ad, fans can find hidden clues and QR codes in the real world and across social media – from the coaster at your favorite bar to signs at local liquor stores and football stadiums, you never know what could be around the corner. Spot one? Scan the QR code to uncover the hidden clue and run, don't walk to FollowTheCaptain.com to unlock the adventure that awaits.
"Get ready for a season of adventure because Captain Morgan is doing what it does best - spicing up fan experiences," said Anne Nosko, VP, Captain Morgan. "So keep your eyes out for Captain Morgan this NFL season and maybe we'll even catch you in
To help bring these adventures to life, Captain Morgan has teamed up with a star-studded roster of music artists, NFL Legends and cultural icons including Bebe Rexha, Aminé, and Victor Cruz to help instigate adventure all season long.
"Just like I do, Captain Morgan always brings the spice for unforgettable fan experiences," says Bebe Rexha. "Clues will start dropping soon so be on the lookout, you never know where they might lead you!"
The multi-layered campaign will include new TV creative starring pop icon Bebe Rexha, rap sensation Aminé and Super Bowl Champion Victor Cruz who will point out hidden clues for fans 21+ to unlock adventure anywhere they see the Captain. The 15-second spot will air on September 24 and continue throughout the season during some of the biggest NFL matchups.
"Don't sleep on Captain Morgan, you guys - cause cracking a clue could land you a front row seat to see me later this season," said Aminé.
Make sure to visit FollowTheCaptain.com daily, because the first gameday experience will be up for grabs soon. Follow the Captain to the Ultimate Away Game in
Throughout the NFL season, Captain Morgan will curate the dopest fan experiences, including the hottest house party of the year, hosted by Super Bowl champ Victor Cruz. Infused with the signature Captain Morgan spice, this epic night will be absolutely bananas with an exclusive performance from Aminé and special surprise guests.
"In my third year spicing it up with Captain Morgan, I've been waiting for the moment to throw an epic party. You already know, we're going all out," said Victor Cruz. "Want to make the guest list? You know what to do - Follow the Captain. "
Fans 25+ who 'Follow the Captain' will be entered into a drawing for the ultimate NFL adventure - a weekend trip for you and a guest to attend Super Bowl LVIII in
Keep up with @CaptainMorganUSA on Instagram and @CaptainMorganUS on X for more adventures ahead. And remember, no matter how you decide to celebrate the NFL season this year, please drink responsibly.
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© 2023 NFL Properties LLC. All NFL-related trademarks are trademarks of the National Football League. Sweepstakes not sponsored or offered by the National Football League.
About Captain Morgan
Captain Morgan is the number one selling spiced rum in the
About Diageo North America
Diageo is a global leader in beverage alcohol with an outstanding collection of brands including Johnnie Walker, Crown Royal, Bulleit and
Diageo is listed on both the New York Stock Exchange (NYSE: DEO) and the London Stock Exchange (LSE: DGE) and their products are sold in more than 180 countries around the world.
For more information about Diageo, their people, brands, and performance, visit www.diageo.com. Visit Diageo's global responsible drinking resource, www.DRINKiQ.com, for information, initiatives, and ways to share best practice. Follow at Twitter and Instagram for news and information about Diageo North America: @Diageo_NA.
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SOURCE Captain Morgan