Hungover No More: Denny's Gifts Bacon-Based Menu Hacks for the Ultimate Holiday Party Cure
Denny's has introduced three new menu hacks featuring their NEW Applewood Smoked Bacon ahead of National Bacon Day on December 30. The bacon-based items are marketed as hangover remedies, supported by University of Newcastle research suggesting bacon's proteins can help brain neurotransmitters function properly after drinking. The new bacon is smoked for four hours and paired with eggs, which contain amino acids that help break down alcohol enzymes.
The three menu hacks include: the Moons Over My Hangover (modified Moons Over My Hammy® with added bacon), the Quite the Lumberjack Slam® (featuring 8 bacon pieces), and the Slamburger™ Hangover Helper (a burger topped with hash browns, egg, bacon, and cheese).
Denny's ha introdotto tre nuove strategie di menu che presentano il loro NUOVO Bacon Affumicato Applewood in vista del Giorno Nazionale del Bacon il 30 dicembre. Gli articoli a base di bacon sono pubblicizzati come rimedi per la sbornia, supportati da una ricerca dell'Università di Newcastle che suggerisce che le proteine del bacon possono aiutare i neurotrasmettitori del cervello a funzionare correttamente dopo aver bevuto. Il nuovo bacon è affumicato per quattro ore e abbinato a uova, che contengono aminoacidi utili per decomporre gli enzimi dell'alcol.
Le tre strategie di menu includono: Moons Over My Hangover (versione modificata di Moons Over My Hammy® con aggiunta di bacon), Quite the Lumberjack Slam® (con 8 pezzi di bacon), e Slamburger™ Hangover Helper (un hamburger guarnito con hash browns, uovo, bacon e formaggio).
Denny's ha introducido tres nuevas estrategias de menú que presentan su NUEVO Tocino Ahumado Applewood de cara al Día Nacional del Tocino el 30 de diciembre. Los artículos a base de tocino se comercializan como remedios para la resaca, respaldados por una investigación de la Universidad de Newcastle que sugiere que las proteínas del tocino pueden ayudar a que los neurotransmisores del cerebro funcionen correctamente después de beber. El nuevo tocino se ahuma durante cuatro horas y se combina con huevos, que contienen aminoácidos que ayudan a descomponer las enzimas del alcohol.
Las tres estrategias de menú incluyen: Moons Over My Hangover (una versión modificada de Moons Over My Hammy® con tocino añadido), Quite the Lumberjack Slam® (con 8 piezas de tocino), y Slamburger™ Hangover Helper (una hamburguesa cubierta con hash browns, huevo, tocino y queso).
Denny's는 12월 30일 국립 베이컨의 날을 맞아 신상품 애플우드 스모크 베이컨을 특징으로 하는 세 가지 새로운 메뉴 해킹을 소개했습니다. 베이컨을 기반으로 한 아이템은 해장제로 마케팅되고 있으며, 이는 음주 후 뇌의 신경전달물질이 제대로 기능할 수 있도록 돕는 베이컨의 단백질을 제안하는 뉴캐슬 대학교의 연구에 의해 뒷받침됩니다. 이 새로운 베이컨은 4시간 동안 훈제되며, 알코올 효소 분해를 돕는 아미노산을 함유한 계란과 함께 제공됩니다.
세 가지 메뉴 해킹은 다음과 같습니다: Moons Over My Hangover (추가된 베이컨이 포함된 수정된 Moons Over My Hammy®), Quite the Lumberjack Slam® (베이컨 8조각 포함), Slamburger™ Hangover Helper (해시 브라운, 계란, 베이컨, 치즈가 얹힌 햄버거).
Denny's a introduit trois nouvelles astuces de menu mettant en avant leur NOUVEAU Bacon Fumé Applewood avant le Jour National du Bacon le 30 décembre. Les articles à base de bacon sont commercialisés comme remèdes contre la gueule de bois, soutenus par des recherches de l'Université de Newcastle suggérant que les protéines du bacon peuvent aider les neurotransmetteurs cérébraux à fonctionner correctement après avoir bu. Le nouveau bacon est fumé pendant quatre heures et associé à des œufs, qui contiennent des acides aminés aidant à décomposer les enzymes de l'alcool.
Les trois astuces de menu incluent : Moons Over My Hangover (version modifiée de Moons Over My Hammy® avec du bacon ajouté), Quite the Lumberjack Slam® (avec 8 morceaux de bacon), et Slamburger™ Hangover Helper (un burger garni de hash browns, d'œuf, de bacon et de fromage).
Denny's hat drei neue Menü-Tricks vorgestellt, die ihren NEUEN Apfelholz-geräucherten Speck vor dem Nationalen Specktag am 30. Dezember präsentieren. Die speckbasierten Artikel werden als Katermittel vermarktet und stützen sich auf eine Forschung der Universität Newcastle, die nahelegt, dass die Proteine des Specks helfen können, die Funktionen der Neurotransmitter im Gehirn nach dem Trinken zu unterstützen. Der neue Speck wird vier Stunden lang geräuchert und mit Eiern kombiniert, die Aminosäuren enthalten, die helfen, die Alkohol-Enzyme abzubauen.
Die drei Menü-Tricks umfassen: Moons Over My Hangover (modifizierte Version von Moons Over My Hammy® mit zusätzlich Speck), Quite the Lumberjack Slam® (mit 8 Speckstücken), und Slamburger™ Hangover Helper (ein Burger belegt mit Hash Browns, Ei, Speck und Käse).
- Introduction of new premium Applewood Smoked Bacon product
- Strategic product launch timing with National Bacon Day
- Menu innovation through three new bacon-focused items
- None.
Insights
This marketing campaign from Denny's is a clever seasonal promotion but lacks material business impact. While the menu hacks leverage the popular bacon trend and target the post-party recovery demographic, these are essentially repackaged existing menu items without significant price or margin changes. The timing ahead of National Bacon Day and during the holiday season is strategic for social media engagement, but unlikely to drive meaningful revenue growth or affect the company's financial performance.
The promotion appears to be a tactical marketing move rather than a substantial business initiative. For investors, such routine menu promotions typically don't move the needle on quarterly results or stock performance. While it may generate some short-term social media buzz, the impact on same-store sales is likely to be minimal.
Guests can try the three new menu hacks ahead of National Bacon Day on December 30
Spartanburg, SC, Dec. 19, 2024 (GLOBE NEWSWIRE) -- The holiday season is filled with festive cheer, parties, and outings – but sometimes the celebrations last a little too long. For those mornings when you’re recovering from a night of fun, a hearty breakfast can help you bounce back. To help guests beat the holiday hangover, Denny’s has leaked three delicious menu hacks or suggestions featuring NEW Applewood Smoked Bacon.
According to the University of Newcastle, a bacon-packed breakfast can ease symptoms of a hangover as its proteins can help neurotransmitters in the brain start functioning properly again. Just in time for National Bacon Day on December 30, the new Applewood Smoked Bacon is the ultimate hangover helper – thick, smoked for four hours, and cooked to perfection. Eggs, which naturally complement bacon, contain an amino acid that helps break down the enzymes in alcohol. * So, it's not just delicious – it’s science!
For guests who need a pick-me-up - or for folks too tired from party hopping to cook at home - we suggest the following creations…
- Moons Over My Hangover (order by requesting Moons Over My Hammy® with the addition of a side of bacon) - A ham and scrambled egg sandwich with Swiss & American cheese. Served with a side of hashbrowns. Add Applewood Smoked Bacon - it’s a satisfying hangover cure.
- Quite the Lumberjack Slam® - Order the Lumberjack Slam® and substitute the ham and sausage for bacon and get 8 pieces of bacon with this delicious slam.
- The Slamburger™ Hangover Helper - Order the Slamburger™ - a juicy burger, topped with hash browns, an egg, crispy Applewood Smoked Bacon, and American cheese – all on a brioche bun…. and SLAM that hangover away.
Guests can visit their local Denny’s or order online to experience these bacon hacks and celebrate National Bacon Day in the best possible way. For more information, including location details and hours, visit www.dennys.com.
*The information above does not constitute professional medical advice. Source: The Telegraph: Bacon sandwich really does cure a hangover (2009)
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About Denny's Corp
Denny's is a Spartanburg, S.C. - based family dining restaurant brand that has been welcoming guests to our booths for more than 70 years. Our guiding principle is simple: We love to feed people. Denny’s provides craveable meals at a meaningful value across breakfast, lunch, dinner, and late night. Whether it's at our brick-and-mortar locations, via Denny's on Demand (the first delivery platform in the family dining segment), or at The Meltdown, Banda Burrito, and The Burger Den, our three virtual restaurant concepts, Denny’s is ready to delight guests whenever and however they want to order. Our longstanding commitment to supporting our local communities in need is brought to life with our Mobile Relief Diner (that delivers hot meals to our neighbors during times of disaster), Denny's Hungry for Education™ scholarship program, and our annual fundraiser with No Kid Hungry.
Denny's is one of the largest franchised full-service restaurant brands in the world, based on the number of restaurants. As of September 25, 2024, the Company consisted of 1,586 restaurants, 1,514 of which were franchised and licensed restaurants and 72 of which were company-operated. This includes 168 restaurants in Canada, Costa Rica, Curacao, El Salvador, Guam, Guatemala, Honduras, Indonesia, Mexico, New Zealand, the Philippines, Puerto Rico, the United Arab Emirates, and the United Kingdom.
To learn more about Denny's, please visit our brand website at www.dennys.com or the brand's social channels via Facebook, Twitter, Instagram, TikTok, LinkedIn or YouTube.
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