Teva and Cotopaxi Team Up to Create a Sustainable Collection

Rhea-AI Summary

Teva, a division of Deckers Brands (NYSE: DECK), has launched an eco-friendly collaboration with Cotopaxi, featuring a limited-edition collection aimed at adventure enthusiasts. The collection utilizes remnant and recycled materials, including the Original Universal sandal and Teca Half-Zip Windbreaker. Priced at $70 and $90 respectively, the products are designed for durability and environmental sustainability. Additionally, Teva and Cotopaxi will donate $40,000 to the Cotopaxi Foundation to support youth leadership initiatives.

Positive

• Collaboration with Cotopaxi enhances brand image and aligns with sustainability goals.
• The collection features eco-friendly materials, appealing to environmentally conscious consumers.
• Donation of $40K to Cotopaxi Foundation supports community initiatives.

Negative

• None.

GOLETA, Calif., July 28, 2020 /PRNewswire/ -- Teva®, a division of Deckers Brands (NYSE: DECK), is excited to announce an adventure-ready collaboration with fellow outdoor brand and benefit corporation, Cotopaxi. The Teva x Cotopaxi collection is a celebration of a shared commitment to do better for people and the planet with the use of remnant and recycled materials. In addition, Teva and Cotopaxi will donate $40K to the Cotopaxi Foundation to support a grant to the Boys & Girls Club of Hollywood to increase youth leadership education and access in the outdoors.  

The Teva x Cotopaxi limited-edition collaboration features Teva's classic sandal, the Original Universal, and Cotopaxi's signature Teca windbreaker in playful prints and bright neon colors. Two iconic styles that complement each other in style and purpose, the duo feature remnant and recycled materials brought to life in a fresh, sustainable collection.

"We're thrilled to work with Cotopaxi, a like-minded adventure brand with a shared desire to inspire people to do good," said Anders Bergstrom, General Manager at Teva. "We are both passionate when it comes to reducing our impact on the planet so future generations are free to explore, and this collection is the perfect expression of that shared belief."

The utilitarian and water-ready Teva x Cotopaxi Original Universal sandal is designed with a combination of REPREVE® recycled polyester webbing coupled with colorful straps featuring upcycled Cotopaxi Del Dia ripstop fabrics, making the sandal not only durable and quick drying, but environmentally friendly. The sandal also features an EVA foam midsole, easy hook-and-loop closure, and a rubber outsole for all-day comfort and support. The Teva x Cotopaxi Teca Half-Zip Windbreaker is adventure-ready with its packable, water-resistant, and lightweight shell that is constructed from DWR-treated repurposed polyester taffeta. The jacket features an outdoor-inspired topo-map pattern, large front kangaroo pocket, front flat pocket, and an internal phone pocket to make travel easy and convenient.

"Collaborating with Teva presented an ideal opportunity to work alongside a fellow outdoor brand to advance sustainability and social responsibility, while adding to our product offering," said Davis Smith, CEO and co-founder of Cotopaxi. "Having an impact goes hand-in-hand with collective action, and we're honored to partner with Teva to help address poverty and climate change."

The Teva x Cotopaxi Original Universal comes in both men's and women's styles and retails for $70. The Teva x Cotopaxi Teca Half-Zip Windbreaker is available in unisex sizing ranging from WXS to MXXL and retails for $90. The Teva x Cotopaxi collection is available for purchase in select specialty retail stores as well as online at Cotopaxi.com and Teva.com.

Visit Teva.com for more information. #TevaxCotopaxi

About Teva®:

In 1984, Teva created the world's first sport sandal on the banks of the Grand Canyon. The brand outfits free-spirited adventure-seekers all over the world with versatile, modern outdoor footwear. In 2020, Teva committed to reducing the brand's environmental impact by ensuring 100% of their iconic straps are made with recycled plastic, so future generations can continue exploring the wild world around them. Learn more about Teva, a division of Deckers Brands, at teva.com or follow @Teva.

About Cotopaxi:

Cotopaxi is an outdoor gear brand and Benefit Corporation with a social mission. With two storefronts and a strong ecommerce platform, and employing over 65 staff members, we design, manufacture, and sell packs, water bottles, apparel, and gear, raising awareness and funds for various humanitarian causes through the Cotopaxi Foundation. For more information please visit https://www.cotopaxi.com

Teva:
teva@hlgrp.com

Cotopaxi:
Jess Smith: 415.565.9530, Jess@OutsidePR.com 

 

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SOURCE Teva

FAQ

What is the Teva x Cotopaxi collection?

The Teva x Cotopaxi collection is a limited-edition collaboration featuring eco-friendly products like sandals and windbreakers made from recycled materials.

How much do the Teva x Cotopaxi products cost?

The Teva x Cotopaxi Original Universal sandal retails for $70, and the Teca Half-Zip Windbreaker costs $90.

What is the purpose of the Teva and Cotopaxi collaboration?

The collaboration aims to promote sustainability and support youth leadership education through a donation to the Cotopaxi Foundation.

Where can I buy the Teva x Cotopaxi collection?

The collection is available at select specialty retail stores and online at Cotopaxi.com and Teva.com.

When was the Teva x Cotopaxi collaboration announced?

The collaboration was announced on July 28, 2020.