Welcome to our dedicated page for Deckers Outdoor news (Ticker: DECK), a resource for investors and traders seeking the latest updates and insights on Deckers Outdoor stock.
Deckers Outdoor Corp (NYSE: DECK) is a globally recognized leader in the design, marketing, and distribution of innovative footwear, apparel, and accessories. The company’s product portfolio includes renowned brands such as UGG®, HOKA®, Teva®, Sanuk®, Koolaburra®, and AHNU®. These brands cater to both everyday casual lifestyle needs and high-performance activities, positioning Deckers as a versatile and influential player in the industry.
What Deckers Does: The company designs and sells a variety of casual and performance footwear, apparel, and accessories. Each of its brands has carved a niche in the market, appealing to a diverse global audience. UGG, for example, is celebrated for its luxurious sheepskin boots, while HOKA is acclaimed for its maximalist running shoes that offer superior cushioning and support.
Market Presence: Deckers' products are sold in more than 50 countries through a mix of wholesale channels, company-owned retail stores, and online platforms. This extensive distribution network ensures that their products are accessible to millions of consumers worldwide.
Recent Achievements: Deckers has recently celebrated several milestones and achievements. For instance, the HOKA brand launched the all-new Cielo X1, a cutting-edge road racing shoe that has been well-received by elite athletes. Additionally, UGG has reached a significant milestone by influencing one million acres of grasslands in Australia towards regenerative farmland, showcasing their commitment to sustainability.
Financial Performance: The company achieved record financial results for the third quarter of fiscal 2024, with significant revenue and earnings growth driven by the strong performance of HOKA and UGG. Deckers continues to maintain a robust balance sheet, with substantial stock repurchase programs reflecting confidence in its market position.
Leadership and Strategy: Recently, Deckers announced a leadership transition, with Dave Powers retiring as President and CEO, effective August 1, 2024, and Stefano Caroti stepping into the role. This planned transition underscores Deckers’ commitment to strategic succession planning and long-term growth.
Partnerships and Innovations: Deckers consistently pushes the envelope with innovative products and strategic partnerships. For example, the AHNU brand has introduced the Sequence 1 sneaker, blending performance and aesthetic to cater to modern consumers' demands.
With a 50-year history of building niche footwear brands into lifestyle market leaders, Deckers Outdoor Corp continues to attract loyal consumers globally, driving sustained growth and innovation in the footwear and apparel industry.
UGG®, a division of Deckers Brands, has launched its global holiday campaign featuring comedians Heidi Gardner and Mikey Day from Saturday Night Live. Three humorous skits showcase UGG® as the ideal gift destination, catering to various difficult recipients. The campaign highlights UGG®'s commitment to quality and comfort while promoting its holiday collection available from November 11. UGG® also announced a $75,000 donation to three nonprofit organizations linked to the campaign. Additionally, on November 30, UGG® will contribute $25 from selected sales to these charities, with a maximum donation of $30,000.
Sanuk, a division of Deckers Brands (NYSE: DECK), has launched its fifth collaboration with the Grateful Dead featuring a new winter-ready capsule collection. This collection includes two styles: the Cozy Vibe Low and the Cozy Vibe Slipper, designed with eco-friendly materials like responsible leather and recycled polyester. Retail prices range from $85 to $95. The collection emphasizes comfort and sustainability, reflecting both Sanuk's and the Grateful Dead's commitment to environmental health. This capsule is exclusively available on Sanuk's website starting today.
UGG®, a brand of Deckers Brands, announced the launch of UGGrenew, a refurbishment program aimed at extending the life of its Classic Boots. The program features three service levels: Renew ($80), Restore ($60), and Refresh ($40). UGG's parent company also reported progress towards sustainability with approved science-based targets for carbon emission reductions and a goal of 40% reduction per pair of footwear by 2030. UGG aims to embrace material innovations, increase recycled materials by 35%, and support diversity initiatives while prioritizing long-term brand value.
Deckers Brands (NYSE:DECK) announced the establishment of science-based targets aimed at reducing its emissions, alongside the release of its Fiscal Year 2021 Corporate Responsibility and Sustainability Report. The report outlines significant commitments to environmental and social advancement, detailing achievements from April 2020 to March 2021. Key targets include a 46% reduction in absolute GHG emissions by FY30 and a 58% reduction in Scope 3 emissions per million dollars of gross profit. The initiative highlights Deckers' dedication to improving its Sustainability practices while supporting communities globally.
On November 1, 2021, Moncler and HOKA, a division of Deckers Brands (NYSE: DECK), launched a collaboration producing the Mafate Speed 2, a limited-edition mountain performance shoe. This partnership combines both brands' expertise in high-quality athletic wear, featuring advanced technology for technical terrain. The shoe incorporates HOKA's innovative cushioning and a Vibram Megagrip outsole, tailored for comfort and performance. Available at Moncler stores and HOKA.com starting December 1, 2021, this product aims to cater to the demands of both outdoor adventurers and urban explorers.
Deckers Brands (NYSE: DECK) reported a 15.8% increase in Q2 fiscal 2022 revenue to $721.9 million, compared to $623.5 million last year. The company maintained its FY 2022 revenue outlook with an expected growth rate of 18.0% to 20.0%. Earnings per share guidance was updated to $14.15 to $15.15. While gross margin slightly decreased to 50.9%, significant growth was noted in HOKA (up 47.0%) and UGG (up 8.0%). However, global supply chain challenges impacted operations, leading to delays and increased costs.
HOKA, a division of Deckers Brands (NYSE: DECK), has partnered with the UTMB® World Series as its Premier Technical Footwear and Apparel Partner through 2023, with potential extensions. This partnership aims to unite the global trail running community, featuring events across six continents. HOKA will provide footwear and apparel to participants and volunteers at various events. With a strong history in trail running innovation, HOKA will also launch a new product range linked to the series, further enhancing its brand recognition in the competitive market.
Teva, a division of Deckers Brands (NYSE: DECK), has launched its latest capsule collection in collaboration with Cotopaxi. This adventure-ready collection, designed for cold-weather activities, features sustainable products like the ReEmber slip-on shoe and Teca Cálido jacket. Both brands have committed to donating $30,000 to the Boys and Girls Clubs of Denver and Hollywood to support youth leadership and outdoor access. The collection is available online and at REI stores starting October 19, 2021.
Deckers Brands (NYSE:DECK) announced a conference call on October 28, 2021, at 4:30 pm ET to discuss its second quarter fiscal 2022 results. This call will be available for listening on their investor relations website for at least 30 days post-event. Deckers Brands is recognized for its innovative footwear and apparel, offering well-known brands like UGG®, HOKA®, and Teva®. The company has a strong market presence, with products sold in over 50 countries.
Koolaburra by UGG®, a lifestyle brand under Deckers Brands (NYSE: DECK), has expanded its product line to include outerwear. The new collection features 14 styles, priced between $140 and $200, available at Kohl's and QVC. Designed with quality and comfort in mind, the outerwear includes various cozy fabrics, targeting the modern family. The line includes popular items like a slim fit puffer coat and a plaid moto jacket. This launch signifies an important step in Koolaburra's growth as a comprehensive lifestyle brand.
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