Dassault Systèmes Announces Centric Software’s Acquisition of AI-Powered PXM Solution, Contentserv
Dassault Systèmes has announced that its subsidiary Centric Software will acquire Contentserv, a leading provider of product information management (PIM) and product experience management (PXM) solutions, for an enterprise value of €220 million.
Contentserv offers an AI-powered Product Experience Cloud (PXC) that enables FMCG companies to manage product content effectively across digital sales channels. The platform helps reduce time to market by 30%, creates catalogs 70% faster, improves product information accuracy by 75%, and increases sales channel coverage.
This acquisition will integrate Contentserv's capabilities with Centric Software's suite of solutions, allowing brands, retailers, and manufacturers to transform product content into enriched, market-ready experiences that drive consumer engagement and conversion. The transaction is expected to close in the coming weeks, subject to regulatory approval and customary conditions.
Dassault Systèmes ha annunciato che la sua controllata Centric Software acquisirà Contentserv, un fornitore leader di soluzioni per la gestione delle informazioni sui prodotti (PIM) e la gestione dell'esperienza del prodotto (PXM), per un valore aziendale di 220 milioni di euro.
Contentserv offre un Product Experience Cloud (PXC) potenziato dall'IA che consente alle aziende FMCG di gestire efficacemente i contenuti dei prodotti attraverso i canali di vendita digitali. La piattaforma aiuta a ridurre il time to market del 30%, crea cataloghi il 70% più velocemente, migliora l'accuratezza delle informazioni sui prodotti del 75% e aumenta la copertura dei canali di vendita.
Questa acquisizione integrerà le capacità di Contentserv con la suite di soluzioni di Centric Software, consentendo a marchi, rivenditori e produttori di trasformare i contenuti dei prodotti in esperienze arricchite pronte per il mercato che stimolano il coinvolgimento e la conversione dei consumatori. Si prevede che la transazione si chiuda nelle prossime settimane, soggetta all'approvazione normativa e alle condizioni consuete.
Dassault Systèmes ha anunciado que su subsidiaria Centric Software adquirirá Contentserv, un proveedor líder de soluciones de gestión de información de productos (PIM) y gestión de experiencia de producto (PXM), por un valor empresarial de 220 millones de euros.
Contentserv ofrece un Product Experience Cloud (PXC) impulsado por IA que permite a las empresas de FMCG gestionar eficazmente el contenido del producto a través de canales de venta digitales. La plataforma ayuda a reducir el tiempo de comercialización en un 30%, crea catálogos un 70% más rápido, mejora la precisión de la información del producto en un 75% y aumenta la cobertura de los canales de venta.
Esta adquisición integrará las capacidades de Contentserv con la suite de soluciones de Centric Software, permitiendo a marcas, minoristas y fabricantes transformar el contenido del producto en experiencias enriquecidas listas para el mercado que fomentan el compromiso y la conversión del consumidor. Se espera que la transacción se cierre en las próximas semanas, sujeta a la aprobación regulatoria y a las condiciones habituales.
다쏘 시스템즈는 자회사 센트릭 소프트웨어가 제품 정보 관리(PIM) 및 제품 경험 관리(PXM) 솔루션의 선도적인 제공업체인 콘텐츠서브를 2억 2천만 유로에 인수할 것이라고 발표했습니다.
콘텐츠서는 FMCG 기업들이 디지털 판매 채널 전반에 걸쳐 제품 콘텐츠를 효과적으로 관리할 수 있도록 돕는 AI 기반의 제품 경험 클라우드(PXC)를 제공합니다. 이 플랫폼은 시장 출시 시간을 30% 단축하고, 카탈로그를 70% 더 빠르게 생성하며, 제품 정보의 정확성을 75% 향상시키고, 판매 채널 범위를 증가시킵니다.
이번 인수는 콘텐츠서브의 기능을 센트릭 소프트웨어의 솔루션 제품군과 통합하여 브랜드, 소매업체 및 제조업체가 제품 콘텐츠를 소비자 참여 및 전환을 유도하는 풍부하고 시장 준비가 된 경험으로 변환할 수 있도록 합니다. 거래는 규제 승인을 받고 일반적인 조건을 충족하는 대로 몇 주 내에 마무리될 것으로 예상됩니다.
Dassault Systèmes a annoncé que sa filiale Centric Software acquérirait Contentserv, un fournisseur leader de solutions de gestion des informations produits (PIM) et de gestion de l'expérience produit (PXM), pour une valeur d'entreprise de 220 millions d'euros.
Contentserv propose un Product Experience Cloud (PXC) alimenté par l'IA qui permet aux entreprises FMCG de gérer efficacement le contenu produit à travers les canaux de vente numériques. La plateforme aide à réduire le temps de mise sur le marché de 30 %, crée des catalogues 70 % plus rapidement, améliore la précision des informations produit de 75 % et augmente la couverture des canaux de vente.
Cette acquisition intégrera les capacités de Contentserv avec la suite de solutions de Centric Software, permettant aux marques, aux détaillants et aux fabricants de transformer le contenu produit en expériences enrichies prêtes pour le marché qui stimulent l'engagement et la conversion des consommateurs. La transaction devrait être finalisée dans les semaines à venir, sous réserve de l'approbation réglementaire et des conditions habituelles.
Dassault Systèmes hat angekündigt, dass ihre Tochtergesellschaft Centric Software Contentserv, einen führenden Anbieter von Produktinformationsmanagement (PIM) und Produkterfahrungsmanagement (PXM) Lösungen, für einen Unternehmenswert von 220 Millionen Euro übernehmen wird.
Contentserv bietet eine KI-gestützte Product Experience Cloud (PXC), die FMCG-Unternehmen dabei unterstützt, Produktinhalte effektiv über digitale Vertriebskanäle zu verwalten. Die Plattform hilft, die Markteinführungszeit um 30 % zu verkürzen, Kataloge 70 % schneller zu erstellen, die Genauigkeit der Produktinformationen um 75 % zu verbessern und die Abdeckung der Vertriebskanäle zu erhöhen.
Diese Übernahme wird die Fähigkeiten von Contentserv mit der Lösungssuite von Centric Software integrieren, sodass Marken, Einzelhändler und Hersteller Produktinhalte in bereicherte, marktreife Erlebnisse umwandeln können, die das Verbraucherverhalten und die Konversion fördern. Der Abschluss der Transaktion wird in den kommenden Wochen erwartet, vorbehaltlich der regulatorischen Genehmigung und üblicher Bedingungen.
- Acquisition valued at €220 million enhances Dassault Systèmes' product portfolio
- Integration expands capabilities from product development to commercialization
- Contentserv solutions reduce time to market by 30% and speed up catalog creation by 70%
- Combined offering will help optimize consumer experiences across all digital sales channels
- Contentserv brings 1600+ customers across 90 countries to Dassault Systèmes
- Significant capital expenditure of €220 million
- Integration process may present operational challenges
- Regulatory approval still pending for transaction completion
Press Release
VELIZY-VILLACOUBLAY, France — February 25, 2025
Dassault Systèmes Announces Centric Software’s Acquisition of AI-Powered PXM Solution, Contentserv
- Contentserv provides the all-in-one cloud-based platform for PIM, DAM, Content Syndication and Digital Shelf Analytics (DSA)
- Platform enables FMCG companies to craft and optimize product content to reduce time to market, increase product sell-through and curate personalized consumer experiences
Dassault Systèmes (Euronext Paris: FR0014003TT8, DSY.PA) today announced that its subsidiary Centric Software, the Product Lifecycle Management (PLM) market leader, has signed an agreement to acquire Contentserv, a leading provider of product information management (PIM) and product experience management (PXM) solutions for an enterprise value
of
Founded in Germany in 2000, Contentserv enables fast-moving consumer goods and other companies to create and manage product content intuitively and effectively by means of AI to optimize consumer experiences across all digital sales channels. With Contentserv solutions, retailers, brands and manufacturers are able to execute strategies such as more or simply better product offers, regions and sales channels for increased product sell-through.
With over 1600 customers in 90 countries, Contentserv users have reported ROI such as a
Fashion and consumer goods brands and retailers continue to pivot around changing consumer trends and constantly evolving stock keeping units (SKUs) while also diversifying sales channels including own-stores, own e-commerce sites, marketplaces and social media. Harnessing and leveraging product information from inception through to commercialization are critical steps that not only reduce time to market, improve market success and also ensure accuracy for compliance labeling. Consumer loyalty is also increased via contextualized and personalized brand experiences.
“At Contentserv, we don’t just manage product data – we transform it into seamless, high-converting product experiences that drive revenue,” explained Michael Kugler, CEO of Contentserv. “This data flows in from multiple sources and formats and consumers expect accurate, rich and engaging product experiences, anytime, anywhere and across every conceivable channel and touchpoint. “Manufacturers and retailers strive to continuously refine and optimize product presentation based on insights from consumers, competitors and marketplaces. Contentserv meets these challenges with our AI-powered Product Experience Cloud (PXC), transforming product data into real revenue."
“We are thrilled to welcome Contentserv to the Centric Software family. Both companies share a customer-focused, innovation culture,” said Chris Groves, CEO of Centric Software. “By integrating Contentserv into the Centric family of solutions – from PLM to planning to competitive market intelligence, pricing & inventory optimization and visual boards – brands, retailers and manufacturers can seamlessly turn product content into enriched, market-ready experiences that drive engagement and conversion. In today’s competitive market, time-to-market and product experience go hand-in-hand. Together with Contentserv, our joint innovations will ensure that the moment a product is developed, it’s enriched, optimized and ready to convert.”
The transaction is due to close in the coming weeks subject to regulatory approval and other customary conditions for a transaction of this nature.
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FOR MORE INFORMATION
Dassault Systèmes’ 3DEXPERIENCE platform, 3D design software, 3D Digital Mock Up and Product Lifecycle Management (PLM) solutions: http://www.3ds.com
ABOUT DASSAULT SYSTÈMES
Dassault Systèmes is a catalyst for human progress. Since 1981, the company has pioneered virtual worlds to improve real life for consumers, patients and citizens. With Dassault Systèmes’ 3DEXPERIENCE platform, 350,000 customers of all sizes, in all industries, can collaborate, imagine and create sustainable innovations that drive meaningful impact. For more information, visit: www.3ds.com
Dassault Systèmes Press Contacts
Corporate / France Arnaud MALHERBE arnaud.malherbe@3ds.com +33 (0)1 61 62 87 73
North America Natasha LEVANTI natasha.levanti@3ds.com +1 (508) 449 8097
EMEA Virginie BLINDENBERG virginie.blindenberg@3ds.com +33 (0) 1 61 62 84 21
China Grace MU grace.mu@3ds.com +86 10 6536 2288
Japan Reina YAMAGUCHI reina.yamaguchi@3ds.com +81 90 9325 2545
Korea Jeemin JEONG jeemin.jeong@3ds.com +82 2 3271 6653
India Priyanka PANDEY priyanka.pandey@3ds.com +91 9886302179
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FAQ
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