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Camping World Announces Bold Technology Acquisition

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Rhea-AI Summary

Camping World Holdings (CWH) announced its acquisition of Nomad Reservations, a campground booking engine, enhancing its data ecosystem. This acquisition allows Camping World to provide customized marketing communications by leveraging unique customer data points, improving user experience in the RV and outdoor marketplace. Nomad Reservations offers campground management solutions and a trip planning tool to create personalized travel experiences. CEO Marcus Lemonis highlighted this move as part of Camping World's strategy to improve RV experiences and integrate innovative technologies.

Positive
  • Acquisition of Nomad Reservations enhances Camping World's data ecosystem.
  • Provides unique customer data points for customized marketing communications.
  • Improves user experience with campground management solutions.
Negative
  • None.

Camping World Holdings, Inc. (NYSE: CWH) (“Camping World” or the “Company”), America’s Recreation Dealer, today announced the acquisition of the award-winning campground booking engine, Nomad Reservations. This technology platform enhances the Company’s data ecosystem by providing multiple unique data points regarding the customer’s upcoming journey. These data points allow customized, relevant marketing communications while consumers are engaging in the lifestyle before, during and after their trip. This acquisition further expands the Company’s commitment to supporting entrepreneurship, innovation, and technology in the RV and outdoor marketplace.

Nomad Reservations is an online campground reservation and management system marketed as CampgroundBooking.com. This intuitive software gives the campground owner greater insight into revenue generating opportunities by optimizing campsite availability and provides consumers an interactive, mobile friendly tool to easily find and book the best campsite for their journey. Nomad Reservations has also developed a proprietary trip planning tool, which allows the outdoor enthusiast to create a personalized travel experience, integrating multiple points of interest such as campgrounds, hiking trails, etc.

“As the industry leader, we constantly seek new partners to enhance our product offerings,” said Marcus Lemonis, CEO and Chairman of Camping World Holdings. “This technology acquisition complements other planned product launches such as the Peer-to-Peer RV Rental Platform and represents our goal of improving the RV and outdoor experience for our current and future consumers. These tools provide relevant data for real-time marketing messaging and engagement with our brand.”

About Camping World Holdings, Inc.

Camping World Holdings, Inc., headquartered in Lincolnshire, IL, (together with its subsidiaries) is America’s largest retailer of RVs and related products and services. Our vision is to build a long-term legacy business that makes RVing fun and easy, and our Camping World and Good Sam brands have been serving RV consumers since 1966. We strive to build long-term value for our customers, employees, and shareholders by combining a unique and comprehensive assortment of RV products and services with a national network of RV dealerships, service centers and customer support centers along with the industry’s most extensive online presence and a highly-trained and knowledgeable team of associates serving our customers, the RV lifestyle, and the communities in which we operate. We also believe that our Good Sam organization and family of programs and services uniquely enables us to connect with our customers as stewards of the RV enthusiast community and the RV lifestyle. With over 175 locations in 38 states, Camping World, and sister company Gander RV & Outdoors, have grown to become prime destinations for everything RV. For more information, visit www.CampingWorld.com.

Cautionary Statement Regarding Forward-Looking Statements

This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995 concerning Camping World and other matters. All statements other than statements of historical facts contained in this press release may be forward-looking statements. Statements about our business plans and goals, our expectations regarding market potential, demand for our products, capital allocation priorities, our growth strategy, new technology initiatives, our plans and our beliefs regarding our competitive position and prospects for the future, are forward-looking statements. In some cases, you can identify forward-looking statements by terms such as ‘‘may,’’ ‘‘will,’’ ‘‘should,’’ ‘‘expects,’’ ‘‘plans,’’ ‘‘anticipates,’’ ‘‘could,’’ ‘‘intends,’’ ‘‘targets,’’ ‘‘projects,’’ ‘‘contemplates,’’ ‘‘believes,’’ ‘‘estimates,’’ ‘‘predicts,’’ ‘‘potential’’ or ‘‘continue’’ or the negative of these terms or other similar expressions. The forward-looking statements in this press release are only predictions. We have based these forward-looking statements largely on our current expectations and projections about future events and financial trends that we believe may affect our business, financial condition and results of operations. Forward-looking statements involve known and unknown risks, uncertainties and other important factors that may cause our actual results, performance or achievements to be materially different from any future results, performance or achievements expressed or implied by the forward-looking statements. You should carefully consider the risks and uncertainties that affect our business, including those described in our filings with the Securities and Exchange Commission (“SEC”), including under the caption “Risk Factors” in our Annual Report on Form 10-K filed for the year ended December 31, 2020 with the SEC on February 26, 2021. These forward-looking statements speak only as of the date of this communication. Except as required by applicable law, we do not plan to publicly update or revise any forward-looking statements, whether as a result of any new information, future events or otherwise. You are advised, however, to consult any further disclosures we make on related subjects in our public announcements and filings with the SEC.

FAQ

What is the significance of Camping World's acquisition of Nomad Reservations?

The acquisition enhances Camping World's data ecosystem, allowing for improved customer engagement and personalized marketing.

How does Nomad Reservations benefit Camping World?

Nomad Reservations provides campground management solutions and customer insights, optimizing marketing efforts and enhancing user experience.

What does this acquisition mean for Camping World's future strategies?

It aligns with Camping World's goals of improving the RV experience and integrating cutting-edge technology into their services.

Camping World Holdings, Inc.

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