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CooTek Games Attended 2021 International Game Business Conference (IGBC)

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CooTek (Cayman) Inc. (NYSE: CTK) announced its participation in the 2021 International Game Business Conference held in Shanghai on July 28, 2021. Mr. Zhengchao Lu, Head of CooTek's overseas gaming business, shared insights on the company's overseas development and game product strategy. CooTek aims to lead in the ultra-casual gaming segment by investing in studios domestically and abroad, enhancing its capabilities in localized operations and one-stop distribution services. The company seeks to achieve cultural exports for China and strengthen international communication.

Positive
  • Participation in 2021 International Game Business Conference can enhance visibility.
  • Focus on ultra-casual gaming positions CooTek strategically in a growing market.
  • Investment in domestic and international studios indicates commitment to growth.
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  • None.

SHANGHAI, Aug. 13, 2021 /PRNewswire/ -- CooTek (Cayman) Inc. (NYSE: CTK) ("CooTek" or the "Company"), a fast-growing global mobile internet company, today announced that it attended the 2021 International Game Business Conference Summit Forum (2021IGBC) in Shanghai on July 28, 2021, hosted by the Game Publishers Association Publications Committee (GPC) of China Audio-video and Digital Publishing Association, the National Foreign Culture Trade Base (Shanghai) and the Shanghai Cultural and Creative Industry Promotion Association.

Mr. Zhengchao Lu, Head of CooTek's overseas gaming business, gave a speech on CooTek's own experience and overseas development trends, which sparked lively discussions at the scene. CooTek, as one of the companies that develop its game business overseas, aim to create game products with high-quality content and become a benchmark team for Chinese developers in the ultra-casual field. The Company also strives to lead the development of the industry, achieve cultural exports for China, and enhance the influence of international communication.

"Through the experience over the past few years, CooTek Games has invested in several studios domestically and abroad. The Company has developed a deep understanding of each platform's scaling strategy and accumulated rich experience in localized operations through cooperation with these studios, and has formed the one-stop distribution and full-process service capability ranging from creative evaluation, product testing and optimization, to scale-up growth" said by Mr. Lu, "At the same time, CooTek Games has explored a Chinese-style way to succeed in the overseas market."

About CooTek (Cayman) Inc.

CooTek is a mobile internet company with a global vision that offers content-rich mobile applications, focusing on three categories: online literature, scenario-based content apps and mobile games. CooTek's mission is to empower everyone to enjoy relevant content seamlessly. CooTek's user-centric and data-driven approach has enabled it to release appealing products to capture mobile internet users' ever-evolving content needs and helps it rapidly attract targeted users.

For more information on CooTek, please visit https://ir.cootek.com.   

For investor enquiries, please contact:

CooTek (Cayman) Inc.
Mr. Robert Yi Cui
Email: ir@cootek.com    

ICA Investor Relations (Asia) Limited
Mr. Kevin Yang
Phone: +86-21-8028-6033
E-mail: cootek@icaasia.com

Cision View original content:https://www.prnewswire.com/news-releases/cootek-games-attended-2021-international-game-business-conference-igbc-301354934.html

SOURCE CooTek (Cayman) Inc.

FAQ

What was announced by CooTek on August 13, 2021?

CooTek announced its participation in the 2021 International Game Business Conference held in Shanghai.

What was the focus of Mr. Zhengchao Lu's speech at the conference?

Mr. Lu focused on CooTek's overseas development trends and experiences in game product strategy.

What is CooTek's strategy in the ultra-casual gaming market?

CooTek aims to create high-quality game products and set benchmarks for Chinese developers in the ultra-casual field.

How does CooTek enhance its operational capabilities?

The company has developed localized operations through cooperation with multiple studios domestically and abroad.

What are CooTek's goals regarding international communication?

CooTek seeks to achieve cultural exports for China and enhance its influence in international communication.

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