Cisco Launches Motific, Enabling Organizations to Navigate the Complex World of Generative AI Deployment

Rhea-AI Summary

Cisco announces Motific, a SaaS product designed to accelerate trustworthy generative AI (GenAI) deployments in organizations, reducing deployment times from months to days and providing controls for security, compliance, and cost. Motific aims to address the challenges faced by organizations in tailoring GenAI applications to their specific use cases, while also providing insights into operational and business metrics. The product is expected to be generally available by June 2024.

Positive

• Motific accelerates GenAI deployment times from months to days, reducing time to value for enterprise organizations.
• The product provides controls for compliance, security, and cost, allowing organizations to deploy GenAI faster and more effectively.
• Motific offers built-in policy controls for sensitive data, security, and trust-related risks, enabling organizations to reduce risk and ensure continual compliance.
• The platform tracks return on investment (ROI) and business insights while optimizing costs, providing visibility into use of unapproved third-party GenAI capabilities and helping IT admins provision organizationally compliant alternatives.
• Motific is expected to be generally available by June 2024, with a preview available at Cisco Live EMEA.

Negative

• None.

Insights

Market Research Analyst

The introduction of Cisco's Motific represents a significant advancement in the field of Generative AI (GenAI) for enterprise environments. The ability to deploy GenAI applications rapidly and with a high degree of trust and compliance is a key differentiator in a market that is increasingly reliant on AI technologies. The reduction in deployment times from months to days provided by Motific could potentially lead to a competitive advantage for Cisco, as businesses seek to leverage AI capabilities without the extended timelines traditionally associated with such deployments.

From a market perspective, Cisco's move into the GenAI space with a SaaS product like Motific is indicative of the company's strategic pivot towards high-growth areas. This could have positive implications for Cisco's stock, as investors often look favorably upon companies that are innovating and capturing emerging market segments. Furthermore, the emphasis on compliance and security within Motific's offering is likely to resonate with enterprises concerned about the risks associated with AI deployment, such as data breaches and ethical AI usage.

IT Security Expert

Motific's focus on security and compliance addresses a critical need in the deployment of GenAI technologies. The built-in policy controls for sensitive data, including personally identifiable information (PII) and the mitigation of risks such as prompt injection and hallucinations, are of paramount importance. The ability to detect and mitigate issues between user inputs and Large Language Model (LLM) responses is a crucial feature that can prevent potential security incidents that could otherwise be costly and damaging to an organization's reputation.

As organizations increasingly integrate AI into their operations, the demand for robust security measures grows. Motific's ability to provide enterprise controls and prevent shadow AI usage is a proactive step towards maintaining the integrity of an organization's data and AI deployments. This approach not only helps in safeguarding against internal misuse but also ensures that external threats are managed effectively, which is essential for maintaining customer trust and loyalty in the digital age.

Financial Analyst

The tracking of return on investment (ROI) and business insights, as well as the optimization of costs, is a critical feature that Motific brings to the table. By providing consolidated monitoring and key metrics tracking, Motific enables organizations to make data-driven decisions regarding their GenAI investments. The ability to establish cost budgets and prevent overrun spending is a financially prudent feature that can help organizations manage their AI-related expenditures.

For investors, the financial implications of Motific's capabilities could translate into improved profit margins for Cisco, as the product potentially increases customer retention and attracts new clients seeking efficient AI solutions. The focus on cost optimization and ROI is likely to be a compelling selling point for Motific, which could drive adoption and, consequently, revenue growth for Cisco in the AI market segment.

News Summary:

• Increases Generative AI (GenAI) adoption velocity from months to days.
• Reduces GenAI security, trust, compliance, and cost risks.
• Unlocks deep visibility and insights into operational and business metrics.

AMSTERDAM, Feb. 6, 2024 /PRNewswire/ -- CISCO LIVE EMEA -- Cisco (NASDAQ: CSCO) today announced Motific, Cisco's first SaaS product that allows for trustworthy generative AI (GenAI) deployments in organizations. Born from Outshift, Cisco's incubation business, Motific provides a central view across the entire GenAI journey, empowering central IT and security teams to rapidly deliver trustworthy GenAI capabilities across their organizations with control over sensitive data, security, responsible AI, and cost.

Since the expansion and breadth of access to GenAI, 97% of companies have reported that the urgency to deploy AI-powered technology has increased. However, many organizations face challenges in ensuring the AI being utilized includes trustworthy, use-case specific data that complies with organizational policies. One of the biggest hurdles facing organizations is the ability to tailor GenAI applications and solutions on knowledge bases and data sources that are custom to their specific use cases. Current and clean data are critical to operating effectively and can be achieved via techniques such as Retrieval Augmented Generation (RAG).

It is time-consuming for companies to provision and manage GenAI assistants and APIs, integrate models across providers, and hire the talent to manage the process. Instead, they look for a product that can accelerate their AI deployments with minimal investment. Motific, a model and vendor agnostic product, supports the entire GenAI journey from assessment, through experimentation, to production. Motific allows customers to:

• Deploy GenAI faster and more effectively: Motific cuts GenAI deployment times from months to days with compliance controls for over-usage, overrun spending, and integration of organization-specific data sources. With just a few clicks, Motific automatically configures assistants, abstracted APIs, and RAG on organization-wide data sources and foundation models while delivering optimal accuracy, cost, security, and access control.
• Reduce risk and ensure continual compliance: Motific provides built-in policy controls that organizations can use or customize in days, allowing companies to provision based on their own internal policies. These automated controls are built for sensitive data such as personally identifiable information (PII), security such as prompt injection and access controls, and trust-related risks such as toxicity and hallucinations. The platform offers enterprise controls for security, sensitive data, and trustworthiness that can accurately detect and mitigate issues or risks between user inputs and Large Language Model (LLM) responses.
• Track return on investment (ROI) and business insights while optimizing costs: Motific tracks business process and prompt usage intelligence with ROI and cost analysis, including consolidated monitoring audit trail and key metrics tracking of all user requests. The product deters shadow AI usage in organizations by providing visibility into use of unapproved third-party GenAI capabilities and helping IT admins provision organizationally compliant alternatives. Motific can also establish cost budgets and estimations to prevent runaway spend.

"Cisco is rapidly accelerating its product offerings for customers in the Generative AI space to meet the growing artificial intelligence and security compliance demands of enterprises," said Vijoy Pandey, Senior Vice President, Outshift by Cisco. "Motific accelerates the time to value an enterprise organization spends on GenAI usage and deployment by mitigating the risk up-front and enabling teams to innovate faster."

Availability:
Motific was created from Outshift, Cisco's internal incubation engine. Motific will be available to preview at Cisco Live EMEA and will be generally available by June 2024. Customers can visit the Motific webpage for more information or schedule time to speak with the team. 

Additional Resources

• Motific Website
• Motific Blog Post

About Cisco
Cisco (NASDAQ: CSCO) is the worldwide technology leader that securely connects everything to make anything possible. Our purpose is to power an inclusive future for all by helping our customers reimagine their applications, power hybrid work, secure their enterprise, transform their infrastructure, and meet their sustainability goals. Discover more on The Newsroom and follow us on X at @Cisco.

Cisco and the Cisco logo are trademarks or registered trademarks of Cisco and/or its affiliates in the U.S. and other countries. A listing of Cisco's trademarks can be found at www.cisco.com/go/trademarks. Third-party trademarks mentioned are the property of their respective owners. The use of the word partner does not imply a partnership relationship between Cisco and any other company.

 

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SOURCE Cisco Systems, Inc.

FAQ

What is the name of the SaaS product announced by Cisco for GenAI deployments?

Cisco has announced Motific as the SaaS product designed to accelerate trustworthy GenAI deployments in organizations.

What does Motific aim to address for organizations in relation to GenAI applications?

Motific aims to address the challenges faced by organizations in tailoring GenAI applications to their specific use cases.

When will Motific be generally available?

Motific is expected to be generally available by June 2024, with a preview available at Cisco Live EMEA.

What are the key features of Motific?

Motific accelerates GenAI deployment times, provides controls for compliance, security, and cost, offers built-in policy controls for sensitive data, security, and trust-related risks, and tracks ROI and business insights while optimizing costs.

What is the expected impact of Motific on GenAI deployments?

Motific is expected to reduce deployment times from months to days and provide controls for security, compliance, and cost, allowing organizations to deploy GenAI faster and more effectively.