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Creatd, Inc. (OTCQB: CRTD) is a leading innovator in digital technology and creator-centric platforms based in the United States. The company provides an array of tools and curated communities to assist creators, from bloggers to podcasters, in effectively monetizing their content. By enabling creators to connect with their ideal audiences and partner with relevant brands, Creatd fosters a robust ecosystem for storytelling and content creation.
The company has recently embarked on a strategic initiative to acquire TAMI Ventures Inc., marking a significant expansion in their portfolio. The proposed acquisition, set to be completed through an all-preferred shares transaction, aims to integrate TAMI Ventures' extensive portfolio of proprietary technology platforms, which include social media, sports betting, fantasy sports, eSports, and more. This merger not only broadens Creatd’s technological assets but also positions the combined entity to tap into the burgeoning sports betting market.
In 2023, the sports betting sector in the United States saw a record $119.84 billion wagered, highlighting its rapid growth and potential. Leveraging TAMI Ventures' capabilities, Creatd plans to introduce an innovative gaming social media platform that will empower digital influencers and content creators. This initiative is expected to generate significant growth synergies and enhance Creatd’s market presence.
Financially, Creatd is demonstrating strong resilience and strategic foresight. Following a reverse stock split, the company saw a 300% increase in valuation and eliminated nearly $1M in payables. The impending Schedule 13G filings by major investors, who control approximately 22% of Creatd’s publicly traded shares, reflect strong investor confidence and a commitment to the company’s growth trajectory.
Despite facing challenges such as delayed financial filings, Creatd remains focused on enhancing its net equity and cash reserves. The company anticipates releasing its 10-K report and Q1 financial filings in mid-2024, underscoring its commitment to transparency and robust financial health. Moving forward, Creatd aims to achieve uplisting to a national exchange, further solidifying its market position and shareholder value.
Jeremy Frommer, CEO of Creatd, Inc., emphasizes the company's dedication to building a diversified portfolio of leading-edge tech and media assets. The continued expansion of Vocal, a 100% owned social media technology platform subsidiary, along with strategic acquisitions, underscores Creatd's commitment to growth and innovation.
Creatd, Inc. (Nasdaq CM: CRTD) announced that its Vocal App, launched on August 11, 2022, has achieved over 5,000 downloads without any marketing spend. The app holds an impressive average rating of 4.8 stars from users. Creatd plans to launch the Vocal App for Android next month, while ongoing bi-weekly updates will enhance features like activity feeds and community subscriptions. The company anticipates reaching 10,000 active users by Q3's end and will delay increasing marketing expenditures until later this year.
Creatd Ventures has acquired Brave, a healthy breakfast brand, securing a 100% stake in the company. This acquisition, announced on August 24, 2022, is expected to be immediately accretive to Creatd's revenues, enhancing its overall portfolio value. The move represents the fourth majority ownership acquisition for Creatd Ventures, which focuses on scaling creator-led eCommerce brands. CEO Thomas Punch emphasized the strategic fit of Brave's health-oriented products within their offerings, aiming for expansion in both online and physical retail channels.
Creatd, Inc. (Nasdaq CM: CRTD) announced plans to acquire additional shares in its subsidiaries Dune, Inc. and WHE Agency, Inc. via all-stock transactions priced above market value. The Company aims to enhance its ownership stake to 70% in Dune and 61% in WHE, improving its balance sheet and positioning itself for potential future asset spin-offs. The deal with Dune involves a purchase of 20% for approximately $360,000 in common stock at $1.32 per share, while a similar deal with WHE will also involve a 17% stake for the same purchase price.
Creatd, Inc. (Nasdaq CM: CRTD) has appointed Tracy Willis as the new CEO of its influencer and content marketing arm, Creatd Partners. Since the integration of the WHE Agency, Willis has enhanced WHE's influencer network and brand partnerships. Under her leadership, Creatd Partners aims to expand talent acquisition and further develop its agency offerings through data-driven technologies. This appointment signals a strategic move to strengthen Creatd's position in the evolving digital agency landscape.
Creatd, Inc. reported strong financial results for Q2 2022, with gross revenues increasing 45% year-over-year to $3.6 million, and net revenues up 67% to over $1.6 million. The company anticipates 2022 gross revenues between $15 million and $20 million, exceeding previous guidance. Operating expenses decreased by 10% due to cost-cutting initiatives, which will be reinvested into growth initiatives, including expanding its technology and brand portfolio. Changes in leadership are also underway, with Jeremy Frommer taking over as CEO.
Creatd (Nasdaq: CRTD) announced the upcoming release of its Vocal mobile app on Android, scheduled for mid-September, following a successful iOS launch. This timely rollout aims to broaden the reach of creators' stories to a larger international audience, enhancing the user experience and monetization opportunities. The app features a new payment system, Vocal Coins, as part of a broader initiative. Creatd operates under four business segments designed to create a supportive ecosystem for creators, focusing on delivering economic opportunities and fostering brand partnerships.
Creatd, Inc. (Nasdaq CM: CRTD) announced the public release of the Vocal mobile app for iOS, designed to enhance the reach for Vocal creators. This app introduces features to improve reader experience, enabling better content discovery and monetization opportunities. Through the app, users can access a personalized library of curated stories, leveraging Vocal's subscription feature. The app aims to increase community engagement and open new revenue streams for creators and brands, aligning with Creatd's vision for the creator economy.
Creatd, Inc. (Nasdaq CM: CRTD) has acquired a majority stake in Orbit Media, LLC, a new app-based stock trading platform. This platform is designed to empower investors by providing a community and essential tools for trading. Orbit recently completed beta testing and is set for a full launch by year-end. Executive Chairman Jeremy Frommer emphasized the importance of open discourse around stock trading, particularly in the small-cap sector. The acquisition aims to enhance user engagement and facilitate direct communication between retail investors and management teams.
Creatd, Inc. (Nasdaq CM: CRTD) announced it will not proceed with its proposed $40 million Rights Offering after testing the waters. The company's decision reflects its current assessment of market conditions and investor interest. Creatd is dedicated to unlocking creativity across various sectors through its four main business pillars. The company emphasizes caution regarding forward-looking statements, highlighting potential uncertainties that could affect future performance. Investors should note the lack of details on financial performance in this context.
Creatd, Inc. (Nasdaq CM: CRTD) has been invited to join the Shopify Investor Partner Program, an exclusive initiative offering access to valuable resources for its CPG brands. This partnership aims to enhance Creatd's ability to scale its e-commerce technology and potentially expand its revenue from the Ventures pillar. CEO Thomas Punch expressed enthusiasm, highlighting the alignment with Shopify's mission to empower creators as entrepreneurs. The program allows priority access to Shopify's data and new features, which could drive growth and innovation for the company.
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