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Creatd Unveils New Integrated Agency Offerings

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Creatd (Nasdaq CM: CRTD) has launched a revamped website and media kit for its content marketing arm, Vocal for Brands, aimed at attracting high-caliber brands. The new integrated approach combines Vocal for Brands with WHE Agency, enhancing influencer marketing capabilities. Recent collaborations include major brands like Amazon and Disney, with Vocal for Brands achieving its largest campaign with Ollie. The company expects to leverage its influencer network to drive brand awareness and product sales effectively.

Positive
  • New design for Vocal for Brands aims to attract high-caliber brands.
  • Integration with WHE Agency enhances influencer marketing potential.
  • Recent collaborations include well-known brands like Amazon and Disney.
  • Achieved largest campaign to date with Ollie, a direct-to-consumer pet food company.
Negative
  • None.
  • Creatd Partners' content marketing arm, Vocal for Brands, releases dynamic new design for its website and media kit, aimed at attracting high caliber brands.
  • In addition to its premier storytelling ability, Vocal for Brands is equipped to leverage the influencers and audiences of Creatd's Vocal platform and WHE talent agency.

NEW YORK, May 16, 2022 /PRNewswire/ -- Creatd, Inc. (Nasdaq CM: CRTD) ("Creatd" or the "Company"), a creator-first holding company and the parent company of Vocal, today unveiled the new positioning for Vocal for Brands, the content marketing arm of Creatd Partners, the pillar which houses the Company's agency businesses. The new Vocal for Brands positioning works to capture its shift toward a more integrated, cohesive agency offering, one that leverages the crucial connection between Vocal for Brands and its associated influencer marketing arm, WHE Agency ("WHE"). Creatd's business model captures multiple flywheel effects generated from the first-party data collected across its business pillars – including through the Vocal platform and its e-commerce arm, Creatd Ventures – a combination which creates a potent catalyst for driving success.

Having recently completed the full integration of WHE into Creatd Partners, the Company has since been able to employ a cross-pollination model, drawing from WHE's powerful influencer network and Vocal for Brands' storytelling capabilities to drive even further impact for Creatd Partners clients. The connectivity between Vocal for Brands and WHE has, over the course of nearly a year, worked to promote brand awareness and drive product sales for numerous companies, an effect that the Company expects to continue to replicate and strengthen. 

In the last few months alone, Creatd Partners has facilitated influencer-driven collaborations for brands including Alfa Romeo, CBS, Amazon, Target, Disney, Warby Parker, CVS, Kay Jewelers, Walmart, Gerber, Masterclass, Procter & Gamble, Nike, and NFL. In addition, Vocal for Brands closed its largest campaign to date with Ollie, a direct-to-consumer pet food company, and has secured engagements with new clients including National Geographic, Nutrafol, and WW International Inc., among others.

To learn more about Creatd Partners' newly integrated agency offerings, visit the Vocal for Brands website and media kit.

About Creatd

Creatd, Inc. (Nasdaq CM: CRTD) is a creator-first technology holding company and the parent company of the Vocal platform. Our mission is to empower creators, entrepreneurs, and brands through technology and partnership. We accomplish this through Creatd's four business pillars: Creatd Labs, Creatd Partners, Creatd Ventures, and Creatd Studios.

Creatd: https://creatd.com/ ;

Creatd IR: https://investors.creatd.com/ ;

Vocal Platform: https://vocal.media/ ;

Investor Relations Contact: ir@creatd.com

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SOURCE Creatd, Inc.

FAQ

What recent changes has Creatd made to its Vocal for Brands service?

Creatd has launched a new website and media kit for Vocal for Brands to enhance its appeal to high-caliber brands.

How does the integration of WHE Agency impact Creatd's marketing strategy?

The integration allows Creatd to leverage a powerful influencer network and enhance its storytelling capabilities for client campaigns.

Can you name some brands that have collaborated with Vocal for Brands recently?

Recent collaborations include Amazon, Disney, Target, and CBS, among others.

What was Creatd's largest campaign to date?

Creatd's largest campaign to date was with Ollie, a direct-to-consumer pet food company.

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