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Sally Hansen® and Warner Bros. Team Up for a Scary Good Nail Polish Collection to Celebrate the Release of This Fall’s Highly Anticipated Movie “Beetlejuice Beetlejuice”

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Sally Hansen®, a Coty Inc. (NYSE: COTY) brand, is launching a -edition nail polish collection in partnership with Warner Bros. to celebrate the upcoming movie 'Beetlejuice Beetlejuice', set to release on September 6, 2024. The collection features 8 Miracle Gel™ shades inspired by the movie's characters, offering a chip-resistant, salon-quality manicure lasting up to 10 days without a UV lamp.

The range includes unique colors like 'Strange and Unusual' (crème red) and 'Ghost with the Most' (black and white glitter). Each bottle is adorned with iconic pinstripes and the movie title on the cap. The collection will be available in select markets globally starting this month, sold in mass-merchandisers, food, and e-commerce retailers for a time.

Sally Hansen®, un marchio di Coty Inc. (NYSE: COTY), lancia una collezione di smalti in edizione speciale in collaborazione con Warner Bros. per celebrare l'imminente film 'Beetlejuice Beetlejuice', in uscita il 6 settembre 2024. La collezione presenta 8 tonalità Miracle Gel™ ispirate ai personaggi del film, offrendo una manicure resistente alle scheggiature, di qualità da salone, che dura fino a 10 giorni senza bisogno di lampada UV.

La gamma include colori unici come 'Strange and Unusual' (rosso crema) e 'Ghost with the Most' (glitter bianco e nero). Ogni bottiglia è decorata con strisce iconiche e il titolo del film sul tappo. La collezione sarà disponibile in diversi mercati a livello globale a partire da questo mese, venduta in mass retailer, negozi di alimentari e rivenditori online per un periodo limitato.

Sally Hansen®, una marca de Coty Inc. (NYSE: COTY), está lanzando una colección de esmaltes de uñas en edición especial en colaboración con Warner Bros. para celebrar la próxima película 'Beetlejuice Beetlejuice', programada para estrenarse el 6 de septiembre de 2024. La colección presenta 8 tonos Miracle Gel™ inspirados en los personajes de la película, ofreciendo una manicura resistente a desconchados, de calidad de salón, que dura hasta 10 días sin necesidad de lámpara UV.

La gama incluye colores únicos como 'Strange and Unusual' (rojo crema) y 'Ghost with the Most' (brillantina negra y blanca). Cada botella está decorada con icónicas rayas y el título de la película en la tapa. La colección estará disponible en mercados selectos a nivel mundial, comenzando este mes, vendida en minoristas masivos, supermercados y tiendas de comercio electrónico por un tiempo limitado.

샐리 한센(Sally Hansen®), 코티(Coty Inc. NYSE: COTY)의 브랜드는 워너 브라더스와 협력하여 다가오는 영화 '비틀주스 비틀주스'를 기념하기 위해 특별판 네일 폴리시 컬렉션을 출시합니다. 이 영화는 2024년 9월 6일에 개봉될 예정입니다. 이 컬렉션은 영화 캐릭터에서 영감을 받은 8가지 미라클 젤(Miracle Gel™) 색상을 특징으로 하며, UV 램프 없이 최대 10일간 지속되는 전문가 수준의 매니큐어를 제공합니다.

이 컬렉션은 'Strange and Unusual' (크림 레드)과 'Ghost with the Most' (검은색과 흰색 글리터)와 같은 독특한 색상을 포함하고 있습니다. 각 병은 상징적인 줄무늬와 영화 제목이 장식되어 있습니다. 이 컬렉션은 이번 달부터 전 세계의 선택된 시장에서 판매될 예정이며, 대형 유통업체, 식품점 및 전자 상거래 소매업체에서 한정된 시간 동안 판매됩니다.

Sally Hansen®, une marque de Coty Inc. (NYSE: COTY), lance une collection de vernis à ongles en édition limitée en partenariat avec Warner Bros. pour célébrer le prochain film 'Beetlejuice Beetlejuice', dont la sortie est prévue le 6 septembre 2024. La collection comprend 8 teintes de Miracle Gel™ inspirées des personnages du film, offrant une manucure résistante aux éclats de qualité salon pendant jusqu'à 10 jours sans lampe UV.

La gamme inclut des couleurs uniques comme 'Strange and Unusual' (rouge crème) et 'Ghost with the Most' (paillettes noires et blanches). Chaque flacon est orné de rayures emblématiques et du titre du film sur le bouchon. La collection sera disponible dans certains marchés du monde à partir de ce mois-ci, vendue dans des grands magasins, supermarchés et détaillants en ligne pour une durée limitée.

Sally Hansen®, eine Marke von Coty Inc. (NYSE: COTY), bringt in Zusammenarbeit mit Warner Bros. eine limitierte Nagellackkollektion heraus, um den bevorstehenden Film 'Beetlejuice Beetlejuice' zu feiern, der am 6. September 2024 veröffentlicht wird. Die Kollektion umfasst 8 Miracle Gel™ Farbtöne, die von den Charakteren des Films inspiriert sind, und bietet eine abplatzsichere, salonartige Maniküre, die bis zu 10 Tage ohne UV-Lampe hält.

Die Kollektion beinhaltet einzigartige Farben wie 'Strange and Unusual' (Cremé Rot) und 'Ghost with the Most' (schwarz-weißer Glitzer). Jede Flasche ist mit ikonischen Streifen und dem Titel des Films auf dem Deckel verziert. Die Kollektion wird ab diesem Monat in ausgewählten Märkten weltweit erhältlich sein und in Massenvertriebshändlern, Lebensmittelgeschäften und im E-Commerce verkauft.

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NEW YORK--(BUSINESS WIRE)-- Coty Inc. (NYSE: COTY) -- IT’S SHOWTIME! Sally Hansen® is launching a nail polish collection in partnership with Warner Bros. and the creative team behind “Beetlejuice Beetlejuice,” the hugely anticipated follow-up to the cult classic movie, in theaters September 6, 2024. Introducing the NEW Miracle Gel™ Beetlejuice Beetlejuice collection, a limited-edition range of 8 polishes developed to take your next manicure to the next level…and beyond!

The #1 Gel Hybrid in the US, this new Miracle Gel™ collection offers a chip-resistant, salon quality manicure that delivers up to 10 days of color and shine*, without the use of a UV lamp. Colors are reminiscent of the movie’s one-of-a-kind title characters, and each polish has a rich color pay off and high shine for a manicure that will last as long as it takes to be seen in the Afterlife waiting room. Each bottle is adorned with the iconic pinstripes of that classic black-and-white suit and “Beetlejuice Beetlejuice” on the cap.

“The original ‘Beetlejuice’ is one of those iconic movies that helped shape pop culture history, and we are honored to be a part of its long-awaited return to the big screen with ‘Beetlejuice Beetlejuice.’ The new Miracle Gel™ collection is a fun, shock-inspired range of colors that were created to give our fans a long-lasting manicure worthy of showing off to your favorite Ghost with the Most,” said Stefano Curti, Chief Brands Officer of Coty Consumer Beauty.”

The Sally Hansen® Miracle Gel™ Beetlejuice Beetlejuice limited-edition collection features a range of 8 strange and unusual Miracle Gel™ shades:

  • Strange and Unusual (crème red)
  • Tombstone (crème gray)
  • Bio Exorcist (crème lime green)
  • Say it 3 Times (crème purple)
  • Hello my Name is Bob (crème yellow)
  • Weirder & Weirder (crème blue)
  • The Afterlife (crème black)
  • Ghost with the Most (black and white glitter)

The Sally Hansen® Miracle Gel™ Beetlejuice Beetlejuice collection is available starting this month in select markets globally, everywhere you find Sally Hansen products – in mass-merchandisers, food and e-commerce retailers – for a limited time only. For more information, please visit sallyhansen.com.

*when used with the Miracle Gel Color Grip Primer and Top Coat

ABOUT SALLY HANSEN
Sally Hansen Inc. is a Global beauty brand, first founded in 1946 by Sally Hansen herself. The groundbreaking Hard As Nails product, patented in 1957, marked the beginning of Sally Hansen's legacy. Through the decades, Sally Hansen has become synonymous with cutting-edge beauty solutions and creativity without limits, pushing the boundaries of innovation year after year.

Today, Sally Hansen is committed to creating hardworking beauty products and making salon-quality results available to everyone at-home. With a rich heritage of innovation and a dedication to customer satisfaction, the brand's mission is to make self-care a state-of-mind and empower individuals with the confidence to express their unique beauty. Learn more at sallyhansen.com or Instagram

ABOUT “BEETLEJUICE BEETLEJUICE”
Beetlejuice is back! Oscar-nominated, singular creative visionary Tim Burton and Oscar nominee and star Michael Keaton reunite for “Beetlejuice Beetlejuice,” the long-awaited sequel to Burton’s award-winning Beetlejuice. Keaton returns to his iconic role alongside Oscar nominee Winona Ryder as Lydia Deetz and two-time Emmy winner Catherine O’Hara as Delia Deetz, with new cast members Justin Theroux, Monica Bellucci, Arthur Conti in his feature film debut, with Emmy nominee Jenna Ortega as Lydia’s daughter, Astrid, and Oscar nominee Willem Dafoe.

After an unexpected family tragedy, three generations of the Deetz family return home to Winter River. Still haunted by Beetlejuice, Lydia's life is turned upside down when her rebellious teenage daughter, Astrid, discovers the mysterious model of the town in the attic and the portal to the Afterlife is accidentally opened. With trouble brewing in both realms, it's only a matter of time until someone says Beetlejuice's name three times and the mischievous demon returns to unleash his very own brand of mayhem.

Burton, a genre unto himself, directs from a screenplay by Alfred Gough & Miles Millar, story by Gough & Millar and Seth Grahame-Smith, based on characters created by Michael McDowell & Larry Wilson. The film’s producers are Marc Toberoff, Dede Gardner, Jeremy Kleiner, Tommy Harper and Burton, with Sara Desmond, Katterli Frauenfelder, Gough, Millar, Brad Pitt, Larry Wilson, Laurence Senelick, Pete Chiappetta, Andrew Lary, Anthony Tittanegro, Grahame-Smith and David Katzenberg executive producing.

A Warner Bros. Pictures presentation, “Beetlejuice Beetlejuice” will be released only in theaters and IMAX on September 6, 2024 nationwide, and internationally beginning 4 September 2024. It will be distributed worldwide by Warner Bros. Pictures.

ABOUT WARNER BROS. DISCOVERY GLOBAL CONSUMER PRODUCTS
Warner Bros. Discovery Global Consumer Products (WBDGCP), part of Warner Bros. Discovery Global Brands, Franchises, and Experiences, extends the company’s powerful portfolio of entertainment brands and franchises into the lives of fans around the world. WBDGCP partners with best-in-class licensees globally on award-winning toy, fashion, home décor and publishing programs inspired by the biggest franchises from Warner Bros.’ film, television, animation, and games studios, HBO, Discovery, DC, Cartoon Network, HGTV, Eurosport, Adult Swim, and more. With innovative global licensing and merchandising programs, retail initiatives, and promotional partnerships, WBDGCP is one of the leading licensing and retail merchandising organizations in the world.

ABOUT COTY
Founded in Paris in 1904, Coty is one of the world’s largest beauty companies with a portfolio of iconic brands across fragrance, color cosmetics, and skin and body care. Coty serves consumers around the world, selling prestige and mass market products in more than 130 countries and territories. Coty and our brands empower people to express themselves freely, creating their own visions of beauty; and we are committed to making a positive impact on the planet. Learn more at coty.com or on LinkedIn and Instagram.

Genesis Bazo / gbazo@hellommc.com

Source: Coty Inc.

FAQ

When will the Sally Hansen Beetlejuice Beetlejuice nail polish collection be available?

The Sally Hansen Miracle Gel™ Beetlejuice Beetlejuice collection will be available starting this month in select markets globally.

How many nail polish shades are in the Sally Hansen Beetlejuice Beetlejuice collection?

The collection features 8 Miracle Gel™ shades inspired by the Beetlejuice movie characters.

What is the release date for the new Beetlejuice Beetlejuice movie?

The new Beetlejuice Beetlejuice movie is set to release in theaters on September 6, 2024.

How long does the Sally Hansen Miracle Gel™ Beetlejuice nail polish last?

The Miracle Gel™ polish offers up to 10 days of color and shine when used with the Color Grip Primer and Top Coat.

Where can I buy the Sally Hansen Beetlejuice nail polish collection?

The collection will be available in mass-merchandisers, food retailers, and e-commerce platforms where Sally Hansen products are sold.

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