CNH Industrial’s ‘Solidarity at Christmas’ campaign delivers joy and gifts in Brazil
CNH Industrial's annual 'Solidarity at Christmas' initiative engaged employees across its four Brazilian plants, distributing gifts to 2,000 children, young adults, and the elderly involved in social projects. The campaign fosters employee-community connections and emphasizes the company's commitment to social responsibility. According to Vilmar Fistarol, President Latin America, this initiative enriches community ties and reinforces the importance of helping others. Sustainability Manager Erika Michalick noted support for about 50 educational and cultural projects, showcasing CNH Industrial's focus on community welfare.
- Engaged employees in community initiatives, strengthening workforce morale.
- Distributed gifts to 2,000 individuals, showcasing commitment to social responsibility.
- Supported around 50 social projects, emphasizing focus on education and quality of life.
- None.
This annual initiative is the year-end celebration of our social projects in Brazil.
Watch our latest webisode: bit.ly/CNHI_Solidarity_at_Christmas
London, December 21, 2022
Throughout November and December CNH Industrial brought together, in the name of solidarity, the employees of its four Brazilian plants as part of our traditional end of year campaign ‘Natal Solidário’ (Solidarity at Christmas) in Contagem, Curitiba, Sorocaba and Piracicaba.
Some 2,000 children, young adults, and the elderly, involved in our annual social projects, received gifts from our volunteer employees.
“Solidarity at Christmas, as well as other projects supported throughout the year, demonstrate that we can make a difference and reinforce our commitment to society. This initiative reminds us of the importance of helping others. I am very proud of the committed team we have at CNH Industrial," says Vilmar Fistarol, President Latin America, CNH Industrial.
The ‘Solidarity at Christmas’ project brings employees closer to the communities where we operate. It delivers a helping of festive cheer to those who benefit from our social programs, as they witness Santa Claus arrive on a tractor at our plants and deliver gifts at charitable organizations, schools, and technical institutes. Our Company volunteers also see themselves as agents of change, which boosts their sense of purpose within CNH Industrial.
Erika Michalick, Sustainability Manager, Latin America, CNH Industrial, highlights our support for some 50 projects and organizations focused on education, sport, culture, and quality of life. "Solidarity at Christmas means we get closer to the young people and the elderly who are supported by our social partners. It is a pleasure to welcome them to our plants or to visit the organizations that support them. The ‘Solidarity at Christmas’ campaign is very important because it celebrates the end of a successful year for our social projects."
For volunteer Laura Stumpf, from our Contagem plant, taking part in ‘Solidarity at Christmas’ and so many other community initiatives within CNH Industrial is always very engaging. "These initiatives make me feel that I can positively contribute to making the world a better place, where opportunities are more accessible to everyone, especially children so they can grow up with that glint in their eye."
Watch the video here: bit.ly/CNHI_Solidarity_at_Christmas
CNH Industrial (NYSE: CNHI / MI: CNHI) is a world-class equipment and services company. Driven by its purpose of Breaking New Ground, which centers on Innovation, Sustainability and Productivity, the Company provides the strategic direction, R&D capabilities, and investments that enable the success of its global and regional Brands. Globally, Case IH and New Holland Agriculture supply 360° agriculture applications from machines to implements and the digital technologies that enhance them; and CASE and New Holland Construction Equipment deliver a full lineup of construction products that make the industry more productive. The Company’s regionally focused Brands include: STEYR, for agricultural tractors; Raven, a leader in digital agriculture, precision technology and the development of autonomous systems; Flexi-Coil, specializing in tillage and seeding systems; Miller, manufacturing application equipment; Kongskilde, providing tillage, seeding and hay & forage implements; and Eurocomach, producing a wide range of mini and midi excavators for the construction sector, including electric solutions.
Across a history spanning over two centuries, CNH Industrial has always been a pioneer in its sectors and continues to passionately innovate and drive customer efficiency and success. As a truly global company, CNH Industrial’s 37,000+ employees form part of a diverse and inclusive workplace, focused on empowering customers to grow, and build, a better world.
For more information and the latest financial and sustainability reports visit: cnhindustrial.com
For news from CNH Industrial and its Brands visit: media.cnhindustrial.com
Media contacts:
| Rebecca Fabian | Anna Angelini |
| North America | United Kingdom |
| Tel. +1 312 515 2249 | Tel. +44 (0)7725 826 007 |
Attachments
- Solidarity_at_Christmas_campaign
- Solidarity_at_Christmas_volunteers
- Vito_and_the_Solidarity_at_Christmas_campaign
- Santa_delivering_presents_by_tractor
- 20221221_PR_CNH_Industrial_Solidarity_at_Christmas
FAQ
What is the purpose of CNH Industrial's Solidarity at Christmas initiative?
How many people benefited from the Solidarity at Christmas campaign by CNH Industrial?
When did CNH Industrial launch the Solidarity at Christmas campaign?
What does CNH Industrial's Solidarity at Christmas demonstrate?
Who mentioned the importance of the Solidarity at Christmas initiative?
